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Geoff Stack   LEED AP   Stack Coordination [email_address] The four guiding questions of  strategic sustainability
Green: Lots of “solutions” Lots of “problems”
Four questions: A:  What are we talking about? B : What do we have? C:  What do we want? D:  How are we going to get there?
Four questions: Direction A: B :  C: D: =  Dollars x Depth
STACK Coordination Regenerative development Green building Green business Strategic sustainability Collaborators: We manage the complexities of:
First: A:  What are we talking about? B : What do we have? C:  What do we want? D:  How are we going to get there?
A:  What are we talking about? +38 % profit increase  in 5 years from the implementation of strategic sustainability initiatives Businesses can expect a (or more)
A:  What are we talking about? 38 % ?  Says who? www.sustainabilityadvantage.com
A:  What are we talking about? +38 %  profit ~20 % ,[object Object],[object Object],[object Object],~40 % ,[object Object],[object Object],[object Object],[object Object],~40 % ,[object Object],[object Object]
A:  What are we talking about? Asset management Financial Capital Human Capital Natural Capital Biosphere Community Economy YOU EARN HERE.
Sustainability is… ,[object Object],.... improving the quality of life  for all living beings within the capacity of nature to provide that life.   ‐ Paul Hawken, Natural Capital Institute,    Founder  of  Smith + Hawken
Second: A:  What are we talking about? B : What do we have? C:  What do we want? D:  How are we going to get there?
Direction: ,[object Object],[object Object],[object Object]
B:  What do we have? Four main sources  of risk Sustainability Principles Four ways of destroying this system Biosphere Community Economy YOU EARN HERE.
B:  What do we have? Does your business: Depend on mined materials? Impose barriers that keep people from meeting their own needs? Rely on or produce toxics? Contribute to overharvesting?
Third: A:  What are we talking about? B : What do we have? C:  What do we want? D:  How are we going to get there?
C:  What do we want? ,[object Object],[object Object],[object Object],[object Object],[object Object]
C: What do we want? Backcasting defining success before we start working on it.
Fourth: A:  What are we talking about? B : What do we have? C:  What do we want? D:  How are we going to get there?
D:  How will we get there? ,[object Object],[object Object],[object Object],[object Object]
Nike ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Scandic Hotels ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Hot Lips Pizza ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Four questions: A:  What are we talking about? B : What do we have? C:  What do we want? D:  How are we going to get there?
Strategic sustainability Direction A: B :  C: D: =  Dollars x Depth
Geoff Stack  LEED AP   Stack Coordination [email_address] The four guiding questions of  strategic sustainability

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Four guiding questions of strategic sustainability

  • 1. Geoff Stack LEED AP Stack Coordination [email_address] The four guiding questions of strategic sustainability
  • 2. Green: Lots of “solutions” Lots of “problems”
  • 3. Four questions: A: What are we talking about? B : What do we have? C: What do we want? D: How are we going to get there?
  • 4. Four questions: Direction A: B : C: D: = Dollars x Depth
  • 5. STACK Coordination Regenerative development Green building Green business Strategic sustainability Collaborators: We manage the complexities of:
  • 6. First: A: What are we talking about? B : What do we have? C: What do we want? D: How are we going to get there?
  • 7. A: What are we talking about? +38 % profit increase in 5 years from the implementation of strategic sustainability initiatives Businesses can expect a (or more)
  • 8. A: What are we talking about? 38 % ? Says who? www.sustainabilityadvantage.com
  • 9.
  • 10. A: What are we talking about? Asset management Financial Capital Human Capital Natural Capital Biosphere Community Economy YOU EARN HERE.
  • 11.
  • 12. Second: A: What are we talking about? B : What do we have? C: What do we want? D: How are we going to get there?
  • 13.
  • 14. B: What do we have? Four main sources of risk Sustainability Principles Four ways of destroying this system Biosphere Community Economy YOU EARN HERE.
  • 15. B: What do we have? Does your business: Depend on mined materials? Impose barriers that keep people from meeting their own needs? Rely on or produce toxics? Contribute to overharvesting?
  • 16. Third: A: What are we talking about? B : What do we have? C: What do we want? D: How are we going to get there?
  • 17.
  • 18. C: What do we want? Backcasting defining success before we start working on it.
  • 19. Fourth: A: What are we talking about? B : What do we have? C: What do we want? D: How are we going to get there?
  • 20.
  • 21.
  • 22.
  • 23.
  • 24. Four questions: A: What are we talking about? B : What do we have? C: What do we want? D: How are we going to get there?
  • 25. Strategic sustainability Direction A: B : C: D: = Dollars x Depth
  • 26. Geoff Stack LEED AP Stack Coordination [email_address] The four guiding questions of strategic sustainability

Editor's Notes

  1. Nike ’ s Innovation Goals 1. Closing the Loop 2. Sustainable Materials 3. Climate Stability 4. Water Stewardship 5. Thriving Communities 6. Athletes as Change Agents