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Cassie Treen
Manager of Local Events
    Chobani, Inc.
 Click to edit Master text styles
   − Second level
       Third level
         • Fourth level
           - Fifth level




                                     Small Town Girl
College: The First 2 Years

 A new chapter
 Majored in General Studies
 What interested me and
  what didn’t
 Phi Theta Kappa
College: The Last 2 Years
Kentucky!
 Time for a change
 First professional job experience
 Role models in the workplace
Moving Back Home

 Interview experience with Hamdi
 A new job!
2007:
                              Shipped 6,000
                               cases / week
                              Used < 100,000 lbs.
                              of milk / week
                              6 employees


South Edmeston Production Facility / Then
 Shipping 2 MM + cases /
                              week
                             Use ~ 3 MM lbs. of
                              milk / day
                             Over 1,200 employees and
                              growing
                             Largest dairy
                             manufacturer in NYS



South Edmeston Production Facility / Now
 We used ~ 850 million lbs. of milk in
                2011 & are on track to use even more
                in 2012
               Our milk comes from 700 farms in New
                York & neighboring states
               It takes ~ 44,000 cows, producing 65
                lbs of milk per day to meet our needs
               Our demand for milk has helped
                maintain/create ~ 500 dairy farm



Supporting Our Dairy Farmers
People   Product   Plant   Community
2008   2009   2010   2011
South Ed            50     99     408    996
Norwich & Remote                   56    137
Total:              50     99     464   1,133
Growth %                  98%    368%   144%




   Our Greatest Resource Is Our People
   Delicious taste
        Simple and nutritious
        Non-Fat and Low-Fat flavors
        Made with only natural ingredients
        Gluten free and Kosher certified
        Twice the protein
        5 live and active cultures
        3 probiotics



Chobani’s Ingredients for Success
 Solution-focused
           Passionate, invested people
           Grassroots spirit
           Enduring impact




Giving Back: Globally
In September, we pledged $1 million to the
        Global Enrichment Foundation to support famine
        relief efforts in Sjkomalia.
        Our contribution will fund 5 Convoys of Hope,
        feeding tens of thousands of people in need.
        Our first two convoys provided more than 48,000
        Somalis with two weeks of life sustaining food.



Giving Back: Globally
1st Convoy for Hope




40,000 people fed in Mogadishu, Somalia
2nd Convoy for Hope




18,100 fed in Dolo, Somalia
Extreme Makeover

In October ABC’s Extreme Makeover: Home Edition built
7 houses in 7 days for people who had lost their homes
in the worst tornado on record. Chobani was there,
helping fuel the build’s 13,000 volunteers!




                        Joplin, MO – October 2011
Shepherd's Gift: Snow Angels
(Less than) 5 Years Later…America’s #1 Yogurt!
Half A Million Facebook Fans!
 Brand new area for Chobani
 Focus on community involvement and
  our hometown



                          Creating Local Events!
Putting Together a Good Team
A Brand New Look
Cassie treen's presentation
Cassie treen's presentation
Cassie treen's presentation
Hometown Happenings                   Local Events Online!
Here at Chobani we love to give            Local Events finally has a place to call home
back, especially to our local              on the new website & Facebook!
communities! Our Local Events
team travels year round to all the
nothing but good events taking place
in the rolling hills of Upstate,
New York! Our mission is to harbor
a strong sense of community, and to
create and sustain lasting relationships
with our neighbors and friends.             http://chobani.com/community/hometown-happenings/




                                              http://www.facebook.com/Chobani/photos_stream
Our Elite Chobani
Cycling Team has been
busy this summer!
 4 Chobani Champions
  Bike Rodeos in 4 local
  communities
 Cycling events across
  NY state




                           Local Cycling Team!
Chobani Olympic Commercial
Hometown
    Celebration!

1,500 + community
members, farmers
& employees!
An Olympic Story!
An Olympic Story!
Thank you!

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Cassie treen's presentation

  • 1. Cassie Treen Manager of Local Events Chobani, Inc.
  • 2.  Click to edit Master text styles − Second level  Third level • Fourth level - Fifth level Small Town Girl
  • 3. College: The First 2 Years  A new chapter  Majored in General Studies  What interested me and what didn’t  Phi Theta Kappa
  • 5. Kentucky!  Time for a change  First professional job experience  Role models in the workplace
  • 6. Moving Back Home  Interview experience with Hamdi  A new job!
  • 7. 2007:  Shipped 6,000 cases / week  Used < 100,000 lbs. of milk / week  6 employees South Edmeston Production Facility / Then
  • 8.  Shipping 2 MM + cases / week  Use ~ 3 MM lbs. of milk / day  Over 1,200 employees and growing  Largest dairy manufacturer in NYS South Edmeston Production Facility / Now
  • 9.  We used ~ 850 million lbs. of milk in 2011 & are on track to use even more in 2012  Our milk comes from 700 farms in New York & neighboring states  It takes ~ 44,000 cows, producing 65 lbs of milk per day to meet our needs  Our demand for milk has helped maintain/create ~ 500 dairy farm Supporting Our Dairy Farmers
  • 10. People Product Plant Community
  • 11. 2008 2009 2010 2011 South Ed 50 99 408 996 Norwich & Remote 56 137 Total: 50 99 464 1,133 Growth % 98% 368% 144% Our Greatest Resource Is Our People
  • 12. Delicious taste  Simple and nutritious  Non-Fat and Low-Fat flavors  Made with only natural ingredients  Gluten free and Kosher certified  Twice the protein  5 live and active cultures  3 probiotics Chobani’s Ingredients for Success
  • 13.  Solution-focused  Passionate, invested people  Grassroots spirit  Enduring impact Giving Back: Globally
  • 14. In September, we pledged $1 million to the Global Enrichment Foundation to support famine relief efforts in Sjkomalia. Our contribution will fund 5 Convoys of Hope, feeding tens of thousands of people in need. Our first two convoys provided more than 48,000 Somalis with two weeks of life sustaining food. Giving Back: Globally
  • 15. 1st Convoy for Hope 40,000 people fed in Mogadishu, Somalia
  • 16. 2nd Convoy for Hope 18,100 fed in Dolo, Somalia
  • 17. Extreme Makeover In October ABC’s Extreme Makeover: Home Edition built 7 houses in 7 days for people who had lost their homes in the worst tornado on record. Chobani was there, helping fuel the build’s 13,000 volunteers! Joplin, MO – October 2011
  • 19. (Less than) 5 Years Later…America’s #1 Yogurt!
  • 20. Half A Million Facebook Fans!
  • 21.  Brand new area for Chobani  Focus on community involvement and our hometown Creating Local Events!
  • 22. Putting Together a Good Team
  • 23. A Brand New Look
  • 27. Hometown Happenings Local Events Online! Here at Chobani we love to give Local Events finally has a place to call home back, especially to our local on the new website & Facebook! communities! Our Local Events team travels year round to all the nothing but good events taking place in the rolling hills of Upstate, New York! Our mission is to harbor a strong sense of community, and to create and sustain lasting relationships with our neighbors and friends. http://chobani.com/community/hometown-happenings/ http://www.facebook.com/Chobani/photos_stream
  • 28. Our Elite Chobani Cycling Team has been busy this summer!  4 Chobani Champions Bike Rodeos in 4 local communities  Cycling events across NY state Local Cycling Team!
  • 30. Hometown Celebration! 1,500 + community members, farmers & employees!

Notas del editor

  1. ----- Meeting Notes (12/29/11 10:22) -----
  2. ----- Meeting Notes (12/29/11 10:22) ------ received milk from co-op, most came from a 10 to 15 mile radius of the plant- Postma farm
  3. ----- Meeting Notes (12/29/11 10:22) ------ received milk from co-op, most came from a 10 to 15 mile radius of the plant- Postma farm
  4. ----- Meeting Notes (12/29/11 10:22) -----More than just a tagline. It is part of everything we do.
  5. Brand barchart (don’t include 15 LA Yogurt)
  6. VIDEO LINK HERE