Poken is a physical device that allows users to exchange contact information by touching devices together. It serves as a "social business card" to view a friend's social media profiles and contact them directly. The device has no software or drivers and easily syncs contacts to social networks and other websites. Poken is targeting multiple markets and demographics and has launched retail sales and affiliate programs. It aims to bridge offline and online interactions by providing analytics on user behavior from its peer-to-peer platform.

1. Do you poken ?
Introduction to Poken
March, 2009
Ayman van Bregt - Poken
Head of Business Development and International Sales

2. Poken is your ‘social business card’

3. Poken is your ‘social business card’
Touch the hands together in a “high-four”, and watch them glow

4. View collected cards on the Poken website, sync to Outlook, etc.
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5. Poken is compatible with over 30 networks
A friend’s social networks appear as icons
on her Poken Card. Click on any icon to
view their page. With AIM or Skype,
clicking on the icon contact them directly
.
.
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6. The interface is intentionally simple
•USB – Any Operating System
•No software installation
•No drivers
•No pre-registration

7. Installation is as easy as …
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2
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8. On first connection, create an account
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9. Tell us what social networks you’d like to use
with your
Associate any number
of networks with your
poken
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10. Import the new friends you’ve pokened
into your favorite social network
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11. Poken with your own brand
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12. Poken also works within any other website: Web developers can
use our API
• Network connector: Integrate your network into DoYouPoken.com
• Poken API: Integrate Poken functionality into your network
• Poken App: Plug a Poken widget into your network
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13. Poken also works within any other website: Web developers can
use our API to integrate the Poken Widget
Poken API lets any website easily add
services that enhance the relationship
that website or network has with its users.
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14. Poken is developing a set of Research and Analytics tools for partners
to fully leverage the value of its Peer to Peer Viral Marketing Platform
•The Poken API lets any marketer easily add services that
enhance the relationships they have with their consumers
offline and online.
•Poken’s platform will provide marketers a unique opportunity
to bridge offline and online marketing, with clear, precise
metrics.
•Metrics will include specific target audience behavioral data
that will help marketers refine targeted marketing efforts across
their marketing mix via one or more Poken delivery/connection
mechanisms.
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15. Poken has just launched but is already strongly
resonating in multiple markets and demographics
Web links of interest:
Springwise: http://springwise.com/lifestyle_leisure/poken_high-five_the_panda_to_c/
Poken is quot;the word of 2009quot;: http://www.youtube.com/watch?v=HRb0aVLHWes
http://www.youtube.com/watch?v=_rG-q4ATiAo
Poken CEO’s TechTalk at Google in January 2009 http://www.youtube.com/watch?v=61jYzrR5MN4
Poken explained on Tuburon-TV http://www.tiburon-tv.com/2009/03/03/stephane-doutriaux-%E2%80%93-poken-the-word-of-2009-startupcamp-switzerland/
TSR about the Poken Badges: http://www.tsr.ch/tsr/index.html?siteSect=500000&channel=info&tab=info_1930#tab=info_1930;program=15;vid=10383931

16. Many partners (media, blogs, e-commerce websites,etc)
are starting to promote Poken…
Buy individual pokens in Retail, or through web shops
Buy 12-packs at a discount on doyoupoken.com
Become an Affiliate or Promoter, and make money!
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17. Poken as a partner for now and the future
Poken created the “Poken Domes” for special events, the domes
are placed throughout the venue, and users can poken the dome
and randomly be selected as a winner in a lottery or it’s used to
collect data for future mailing opportunities.

18. Poken continues to expand with other products…
The Poken Badge
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19. Poken : your “Social Business Card”
Why
?
Easy
Fun
Cute
Simple
Touch & connect in the real world
A place to manage your identities
View friends in a timeline

20. Poken: Stay in touch!

21. Let’s Poken!
Ayman van Bregt
Head of Business Development & International Sales
Ayman@DoYouPoken.com
Poken S.A.
Rue du Pont 22,
Lausanne CH-1003
Switzerland
www.DoYouPoken.com
Prizes
Winner, VentureKick
IMD Startup Competition
Swiss Venture Leaders
Hong Kong University Business Plan Competition Top 3
Winner, Asia Venture Trip
Winner, Multimedia Prize of the Swiss Television and Radio