I collected some information on the internet, the market research, google trends, my experience in working with magento for a long time.Doing compare with some other famous frameworks, and explain to audience why Magento is a good solution for your online shopping cart. I collected some reports and using some research on the internet. http://itxdesign.com/magento-vs-open-cart-choosing-the-right-ecommerce-solution/ http://magento.com/blog/magento-news/magento-leading-ecommerce-platform-alexas-top-1m-sites