The document outlines a business idea to make and sell salads in the style of Subway, where customers can choose their own ingredients, as well as selling seedlings and information on growing your own vegetables. Each group member is growing their own salad base vegetables and selected members will make dressings, while other ingredients will be purchased. The goals are to promote healthy lifestyles, encourage vegetable gardening as a fun hobby, and showcase the benefits of growing your own produce. The business will have an organic, natural feel using a color palette of white, green and orange.

1. • Make salads for customers in the “Subway” style (home
grown also)
• Also selling seedlings with information on how to look
after them
Grow your own Salad

2. How we do it
• Each group member has started to grow their own
salad base vegetables
• Selected members will make dressings (on average
three total)
• Buy all other salad ingredients
• The customer choses what they want in their salad

3. What we want to Achieve
• We want to promote a healthy lifestyle
• Encouraging this fun and interesting hobby to everyone
• We want to show the benefits of growing vegetables,
what you can get out of it

4. Style
• Organic, natural feel
• One “pop” of colour (orange most likely)
• White, green and orange are the main colours

5. Packaging Ideas