2. Why apps? Apps are easy and fun for many college students who own phones that are capable. They are an effective way for people to stay updated on events and information. You can track the amount of downloads for the app to see how many people are using them These Applications could be linked to the Facebook page, web site, Twitter, Blog etc… not only mobile devices
3. Application Ideas Rainforest Frog widget that tells the time and date Rainforest sounds- (possible ringtone) Rainforest Alliance newsfeed linked to the Twitter account Rainforest Alliance coffee application similar to Google Goggles Take a picture of a cup of coffee, or coffee type and the application finds the RA alternative.