setting up a quick ego feed

1. Make your own Vanity or
Ego feed
stalk yourselfOr how to really

2. What is an Ego or Vanity feed?
According to AllExperts – “a certain
kind of web feed created by a search
engine -- one showing all search
results that match the subscriber's
name, blog name, product name, etc.
A feed of search results for links to
the subscriber's URL would also be
considered a vanity feed.”
A Really Simple Syndication (RSS) feed from sources
around the web with a certain keyword or words.

3. What is it good for?
Engage in Conversation
Build Relationships
Track Success of output (posts, twitter etc)
Correcting Errors and Damage Control
Generally see what people are saying about
us

4. Ok, backup what is RSS
RSS - Really Simple Syndication
is a family of web feed formats used to publish
frequently updated works—such as blog entries,
news headlines, audio, and video—in a
standardized format

5. Is it easy?
As with all things it can be as easy or as hard as
you want
You need an RSS reader like NetVibes or
GoogleReader
Inputs and outputs are customisable

6. The 5 minute ego feed
Step 1
Go to monitorThis and set up your keyword search
blogdigger
blogmarks
delicious
findarticles
google blogs
google news
google
picasaweb
identica
magnolia
metacafe
mybloglog
opensearch
plazoo
technorati
topix
twitter
wikio blogs
wikio news
youtube
zimbio

7. The 5 minute ego feed
Step 2
Open results as an OPML file

8. The 5 minute ego feed
Step 3
Copy and paste the file into a notepad document
and save it as MyFeed.opml

9. The 5 minute ego feed
Step 4
Create an account in a reader like NetVibes or
GoogleReader

10. The 5 minute ego feedStep 5
Click on Add content
Click on add a feed and then under OPML select import

11. The 5 minute ego feed
Step 6
Select Browse and select the MyFeed.opml
document you made and then click on import

12. The 5 minute ego feed
Step 7
NetVibes will then give you a pretty graphic
interface with the overall results and the
results per feed

13. Tweaking your feed
Results can be quite varied and may need refining
You can manually add feeds from sites
You can edit or delete each feed on NetVibes

14. Tweaking your feed
Add in specific feeds like a twitter proximity feed or
go more Boolean through their Advanced Search
field

15. Upgrade
You can use various tools once you get the hang of it
to get more results.
Yahoo pipes more complicated but much more
flexible for advanced users

16. Upgrade
Page2Rss is a service that will create RSS feeds from
pages without RSS facilities
Google Alerts can create RSS feeds on certain
keywords
MSN Keyword Mutation Detection Tool can see what
common misspellings occur for a phrase and help
you add them to your search
External Google Keyword Tool helps you refine terms
searched rather than your search terms

17. You can now go out and build those
relaltionships
Or just stalk yourself…your choice really

18. More sources
How to Build a Reputation Monitoring
Dashboard
Creating An Ego Feed With Yahoo Pipes
Page2RSS.com-Create RSS Feed For Any Web
Page
Using Netvibes To Create A Current
Awareness Service In Healthcare
Netvibes Tutorial