Twitter has launched an Official Partner Program to connect businesses with third-party assistance to help increase campaign performance, gain insights from Twitter data, and market more efficiently. A Pew Research study found that Facebook has become the most common source for news about government and politics among Millennials in the U.S. Journalists make up a quarter of all verified Twitter accounts, according to a report. Facebook now supports GIFs on both desktop and mobile.
2. Twitter Launches Official Partner Program
Twitter has launched a new ‘Official Partner Program’, designed to help businesses find
the best qualified third party assistance for their Twitter campaigns and management.
From Twitter’s official announcement, the new program will aim to link businesses with
assistance to help them:
•Increase campaign performance by helping to scale, manage and measure
performance to achieve desired objectives
•Gain more insight by using Twitter data to measure brand performance and identify
relevant marketing and consumer trends
•Market more efficiently by managing social presence and oversee customer care
http://www.socialmediatoday.com/social-business/adhutchinson/2015-06-02/twitter-launches-official-partner-program
3. Facebook Now the Number One Source for Political News
A new study by Pew Research has found that Facebook is ‘far and away the most
common source for news about government and politics’ among Millennials in the U.S.
http://www.socialmediatoday.com/social-networks/adhutchinson/2015-06-02/facebook-now-number-one-source-political-news-
study
4. Report: Journalists Make Up a Quarter of All Verified Twitter Accounts
http://www.adweek.com/socialtimes/report-journalists-make-up-a-quarter-of-all-verified-twitter-accounts/621066
5. #Eurovision 2015
Twitter and Eurovision teamed up to create a complimentary #Eurovision experience for
the audience on their second screens, using hashtags on screen for each competing
country that activated special Eurovision hashflags on Twitter:
https://blog.twitter.com/2015/eurovision-2015
6. Facebook Now Supports GIFs on Desktop and Mobile
• This is a huge announcement and change for the social network juggernaut, as GIF
lovers can again begin to share their beloved cat GIFs with friends and family
worldwide.
• There was once a time when Facebook supported GIFs - way back when the
platform was only available to college students.
• The feature was removed, probably due to the fact that it affected the user
experience on the early version of the platform. Roughly a decade later, Facebook's
servers are able to handle a lot more volume and bandwidth, much to the delight of
its users.
http://www.socialmediatoday.com/social-networks/peteschauer/2015-05-30/facebook-now-supports-gifs-desktop-and-mobile
7. Is Snapchat's Growth at Facebook's Expense?
• According to Snapchat itself, users were sending 700 million photos and images
daily.
• Now Facebook finds itself with a changing demographic base, and an up and
coming competitor. It's an increasingly difficult position to be in when the nature of
the social media industry is rapid, and often unpredictable, change. Could Snapchat
be the next Facebook?
8. Facebook Tests Path-Like ‘Flyout Menu’ in iPhone App
• Facebook is testing a feature on its flagship iPhone application that appears to have
been inspired by fellow social network Path.
• The options atop the current version of the iPhone app for status, photo and check
in are replaced with a post button in the bottom menu. When clicked, options
appear for take photo, check in, share photo and write post.
http://www.adweek.com/socialtimes/test-path-flyout-menu-iphone-app/620852
9. Follow us!
• Keep updated on all the latest social media news by following our blog:
• www.growonlinemarketing.co.uk/blog
10. Follow us!
• Keep updated on all the latest social media news by following our blog:
• www.growonlinemarketing.co.uk/blog