WordPress is the premier content management system for those seeking an easy, user-friendly way to set up and maintain a website. In this class, we'll walk through the basics of getting your site live quickly, and cover best practices in : - selecting a website design - content strategy - using the WordPress dashboard to manage and maintain your website - fundamentals of SEO in a content management system.

1. Getting Started with Word Press
Start Up Institute
ROSS BEYELER
@RBEYELER

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who is this guy?
Founder of Growth Spark.
BusinessWeek Top 25.
Babson College Alumni.
Start Up Institute Boston Hiring Partner.

3. Projects

4. Johnny Cupcakes

5. Continuum

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overview
Understanding WordPress
Setting up WordPress
WordPress Themes
WordPress Appearance
Using WordPress
Maximizing WordPress

7. Understanding WordPress01

8. what is a content management system?

9. what is a theme?

10. what are plugins?

11. WordPress.com vs. Wordpress.org

12. .com
Hosting platform for blogs
Free
Choose from pre-selected themes
Can’t add custom themes
Can’t add plugins
They take care of security, spam, backups, etc.
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13. .org
Free open-source software
Host it yourself ($7-12/mo)
Custom Themes
Add plugins
You’re responsible for security, spam,
backups, etc.
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14. Setting up WordPress02

15. registering a domain

16. setting up hosting

17. installing WordPress

18. installing WordPress. . . today!
http://blogtempo.com

19. WordPress Themes03

20. browsing Theme Forest

21. installing a theme

22. WordPress Appearance04

23. configuring a theme

24. managing widgets

25. Using WordPress05

26. adding posts

27. adding slides

28. adding pages

29. managing menus

30. Maximizing WordPress06

31. contact management form: gravity forms

32. site analytics tools: Google Analytics

33. seo tools: wordpress seo by Yoast

34. social media: AddThis

35. security: limit login attempts

36. WordPress backup: VaultPress

37. Resources

38. themes: ThemeForest

39. plugins: CodeCanyon

40. tutorials: WP Beginner

41. developing resources: WordPress Codex

42. questions?

43. growth spark
growthspark.com & @growthspark
@RBEYELER