The following presentation was from WordCamp Boston 2012 and titled "Roping, Scoping and Closing Deals: How to Sell, WordPress". The description below can be found on the WCBOS website: Design and development are just half the battle when it comes to running a WordPress services organization. Understanding how to sell and how to sell WordPress specifically is key to the success of any web design / development shop that banks on WordPress. “Selling WordPress” touches on the sales process, how to scope out WordPress projects with clients and sell WordPress as an ideal CMS. Link: http://2012.boston.wordcamp.org/session/selling-wordpress-roping-scoping-and-closing-deals/

12. You’re clients run multi-million dollar companies
and have serious business problems such as:
• Lead Generation
• Brand Awareness
• Engaging Customers

23. - Qualification -

28. - Needs Assessment -

33. - Scope Analysis -

39. - Proposal Presentation -