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Costco's Business Structure and Strategy

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Costco is a large warehouse club chain with over 550 warehouses worldwide generating $71 billion in annual revenues. It targets customers with household incomes over $50,000 by offering quality products at very low prices and in bulk quantities. Costco focuses on high sales volume and relies on membership fees to maintain tight profit margins. It faces competition from Sam's Club and BJ's Wholesale Club but has advantages from strong customer loyalty and higher wages for employees.

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Presentation Etienne Khoury
Executive Summary ,[object Object],[object Object]
Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Background ,[object Object],[object Object],[object Object],[object Object],[object Object]
 
Corporate Strategy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Products ,[object Object],[object Object],[object Object],[object Object],[object Object]
Abell’s Model
Customers (Who) ,[object Object],[object Object],[object Object],[object Object]
Customers in Taiwan
Customer Needs (What) ,[object Object],[object Object],[object Object],[object Object]
Membership (How) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Products (How) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Industry Analysis ,[object Object],[object Object],[object Object],[object Object],[object Object]
Industries ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Warehouse Clubs and Superstores ,[object Object],[object Object],[object Object],[object Object]
Costco Today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SWOT Analysis
Strengths ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Weaknesses ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Opportunities ,[object Object],[object Object],[object Object]
Threats ,[object Object],[object Object],[object Object]
Porter’s Five Forces ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Life Cycle – Maturity Stage ,[object Object],[object Object],[object Object],[object Object]
Competitive Analysis
Competitive Analysis ,[object Object],[object Object],[object Object]
Competitive Analysis ,[object Object],[object Object],[object Object],[object Object]
Financial Analysis ,[object Object],[object Object],[object Object]
 
Financial Analysis
Costco Stock
Future Outlook Costco's Future Outlook
Questions ,[object Object]

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Costco's Business Structure and Strategy