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Finding Funding with
 Foundation Center

    November 6, 2012
Speakers

• George Ford, Product
  Manager, Foundation
  Center
• Leanne G-Bowley,
  Manager of National
  Training, Foundation
  Center
• Diana Hand,
  Sr. Marketing Manager,
  GuideStar (Moderator)
What is the GuideStar Exchange?

• Comprehensive database of nonprofit information
• Designed to connect nonprofits with current and
  potential supporters
   – Millions of people come to GuideStar to learn more about
     nonprofits each year
• Allows nonprofits to share a wealth of up-to-date
  information with grantmakers and potential donors




#foundationgrants
GuideStar Exchange Membership
• Exchange members are nonprofits that have updated
  their nonprofit reports to the fullest—sharing:
   •   Program information, annual reports, and audited financials
       with GuideStar’s vast audience of potential supporters

• In exchange for the information they provide,
  Exchange Members receive
   •   The GuideStar Seal on their report page
   •   Ability to post the GuideStar Seal on your website
   •   Up-to-date information automatically distributed to partner
       network
   •   Access to new fundraising tools



#foundationgrants
Why Is the GuideStar Exchange
               Important?
                    •   Analyzed by foundations, some of whom
                        require an updated GuideStar Exchange form
                    •   Powers donor advised funds and online
                        donation services
                    •   Share your GuideStar Exchange profile in
                        •   Grant applications
                        •   Fundraising messages
                        •   Email updates to current and potential
                            supporters
                        •   Collateral materials


#foundationgrants
Seal-Holder Benefits
• Add the GuideStar Exchange Seal to your Web
  site and print materials
• Use our promotional tool kit, which includes a
  sample press release, e-mail, and social media
  posts
• Share an embeddable toolbar with your
  supporters that will allow them to donate $0.01 to
  you every time they do a search online
• Get a special 20% discount on online
  development training
• Have first access to registration for
  GuideStar Webinars
Seal-Holder Benefits with
             Foundation Center
• NEW! Save 20% on Grantseeker Training with the
  Foundation Center’s in-person classes
• NEW! Save 10% on Foundation Directory Online, the
  leading online database for grants research




#foundationgrants
Get Started!




          www.guidestar.org/exchange


#foundationgrants
Using the Foundation Center’s
 Foundation Directory Online
Who We Are
The Foundation Center
  Mission: To strengthen the social sector by advancing
  knowledge about philanthropy in the U.S. and around the
  world.
  The leading source of information about philanthropy
  worldwide, established 1956.
  Locations in New York, Atlanta, Cleveland, San Francisco,
  Washington, DC, plus over 450 Cooperating Collections




                      #foundationgrants
What We’ll Cover
Foundation Directory Online Professional
  •   Over 108,000 U.S. grantmakers – private, corporate,
      and community foundations; corporate giving programs;
      public charities
  •   Over 3 million grants back to 2003
  •   Company and 990 databases
  •   Power Search – nine databases in one
  •   Interactive maps & charts
  •   Most thorough, accurate, up-to-date foundation
      information available




                     #foundationgrants
What We’ll Cover
Looking for a match
  •   Who funds in my area of interest?
  •   Who funds in my geographic region?
  •   Who will provide the type of support I need?
  •   Has the grantmaker funded organizations like mine?


Using search tools
  •   MyFDO – Saving searches
  •   Grant maps and charts




                     #foundationgrants
Grantseeker Training with the
     Foundation Center
Why train with us?
The Foundation Center was established in 1956 and we are
    the leading source of information on philanthropy world wide.
    Because of our reputation in the field, we’re able to attract the
    best instructors, deliver better networking opportunities, and
    provide our attendees with valuable knowledge that increases
    their chance of securing funding.


We offer classes throughout the country in a variety of topics—
    focusing on institutional fundraising.




                         #foundationgrants
Multi-Day Trainings
Proposal Writer’s Bootcamp
  •   Day One: Proposal Writing Seminar
  •   Day Two: Proposal Budgeting Workshop
  •   Day Three: Cultivating Grantmaker Relationships


Foundation Funding Research
  •   This one-and-a-half-day course gives you the tools to
      focus on and effectively evaluate funding sources by
      leveraging our leading grantseeking tool, Foundation
      Directory Online Professional.



                     #foundationgrants
What We Offer
Classroom Training
  Foundation Fundraising
  •   Proposal Writing
      Seminar                  •   Outcome Thinking and
  •   Cultivating Grantmaker       Management
      Relationships            •   Foundation
  •   Proposal Budgeting           Fundraising: An
      Workshop                     Introductory Class

  •   After the Grant
What We Offer
Classroom Training
  Diversify Your Funding       Career Development
  •   Developing a             •   Starting A Career in
      Fundraising Plan             Nonprofit Fundraising
  •   Securing Corporate
      Partnerships




                    #foundationgrants
Online Training and Webinars
Self Directed E-Learning
  •   Proposal Writing: The Comprehensive Course
  •   Grantseeking for Individuals
  •   Grantseeking for Nonprofit Organizations


Webinars
  •   Building Your Nonprofit’s Sustainability:
      A Series of Three Webinars




                      #foundationgrants
The World of Grantmakers
  Who Supports Nonprofits?
The World of Grantmakers

Institutional Grantmakers
• Private Foundations
• Direct Corporate Giving Programs
• Grantmaking Public Charities




                  #foundationgrants
The World of Grantmakers

What Is a Private Foundation?
•   Nongovernmental, nonprofit organization
•   Has its own funds or endowment
•   Managed by its own trustees or directors
•   Established to aid educational, social,
    religious, scientific, or other charitable
    activities through the making of grants



                   #foundationgrants
The World of Grantmakers

Types of Private Foundations
• Independent
• Company-sponsored
• Operating


~ 5% payout requirement
~ Must disclose total giving and grants
  through Form 990-PF

                 #foundationgrants
The World of Grantmakers

Other Types of Grantmakers
• Direct Corporate Giving Programs
  – Research through sponsoring companies
• Grantmaking Public Charities
  – Disclose activities through Form 990
  – Includes:
      • Community foundations
      • Population or issue-oriented funds
      • Company-sponsored


                  #foundationgrants
Q&A
       For More Information

   Foundation Directory Online:
http://fconline.foundationcenter.org
               Contact:
     gef@foundationcenter.org

Training at the Foundation Center:
www.foundationcenter.org/training
              Contact:
    lgb@foundationcenter.org
Connect with GuideStar
     Twitter: @GuideStarUSA
     Facebook:
     www.facebook.com/GuideStarUSA
     Google + : +GuideStar
     Instagram: guidestarusa
     Pinterest: http://pinterest.com/guidestar/
     YouTube: www.youtube.com/user/guidestarusa



#foundationgrants

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GuideStar Webinar (10/25/12) – Finding Funding with Foundation Center

  • 1. Finding Funding with Foundation Center November 6, 2012
  • 2. Speakers • George Ford, Product Manager, Foundation Center • Leanne G-Bowley, Manager of National Training, Foundation Center • Diana Hand, Sr. Marketing Manager, GuideStar (Moderator)
  • 3. What is the GuideStar Exchange? • Comprehensive database of nonprofit information • Designed to connect nonprofits with current and potential supporters – Millions of people come to GuideStar to learn more about nonprofits each year • Allows nonprofits to share a wealth of up-to-date information with grantmakers and potential donors #foundationgrants
  • 4. GuideStar Exchange Membership • Exchange members are nonprofits that have updated their nonprofit reports to the fullest—sharing: • Program information, annual reports, and audited financials with GuideStar’s vast audience of potential supporters • In exchange for the information they provide, Exchange Members receive • The GuideStar Seal on their report page • Ability to post the GuideStar Seal on your website • Up-to-date information automatically distributed to partner network • Access to new fundraising tools #foundationgrants
  • 5.
  • 6. Why Is the GuideStar Exchange Important? • Analyzed by foundations, some of whom require an updated GuideStar Exchange form • Powers donor advised funds and online donation services • Share your GuideStar Exchange profile in • Grant applications • Fundraising messages • Email updates to current and potential supporters • Collateral materials #foundationgrants
  • 7. Seal-Holder Benefits • Add the GuideStar Exchange Seal to your Web site and print materials • Use our promotional tool kit, which includes a sample press release, e-mail, and social media posts • Share an embeddable toolbar with your supporters that will allow them to donate $0.01 to you every time they do a search online • Get a special 20% discount on online development training • Have first access to registration for GuideStar Webinars
  • 8. Seal-Holder Benefits with Foundation Center • NEW! Save 20% on Grantseeker Training with the Foundation Center’s in-person classes • NEW! Save 10% on Foundation Directory Online, the leading online database for grants research #foundationgrants
  • 9. Get Started! www.guidestar.org/exchange #foundationgrants
  • 10. Using the Foundation Center’s Foundation Directory Online
  • 11. Who We Are The Foundation Center Mission: To strengthen the social sector by advancing knowledge about philanthropy in the U.S. and around the world. The leading source of information about philanthropy worldwide, established 1956. Locations in New York, Atlanta, Cleveland, San Francisco, Washington, DC, plus over 450 Cooperating Collections #foundationgrants
  • 12. What We’ll Cover Foundation Directory Online Professional • Over 108,000 U.S. grantmakers – private, corporate, and community foundations; corporate giving programs; public charities • Over 3 million grants back to 2003 • Company and 990 databases • Power Search – nine databases in one • Interactive maps & charts • Most thorough, accurate, up-to-date foundation information available #foundationgrants
  • 13. What We’ll Cover Looking for a match • Who funds in my area of interest? • Who funds in my geographic region? • Who will provide the type of support I need? • Has the grantmaker funded organizations like mine? Using search tools • MyFDO – Saving searches • Grant maps and charts #foundationgrants
  • 14. Grantseeker Training with the Foundation Center
  • 15. Why train with us? The Foundation Center was established in 1956 and we are the leading source of information on philanthropy world wide. Because of our reputation in the field, we’re able to attract the best instructors, deliver better networking opportunities, and provide our attendees with valuable knowledge that increases their chance of securing funding. We offer classes throughout the country in a variety of topics— focusing on institutional fundraising. #foundationgrants
  • 16. Multi-Day Trainings Proposal Writer’s Bootcamp • Day One: Proposal Writing Seminar • Day Two: Proposal Budgeting Workshop • Day Three: Cultivating Grantmaker Relationships Foundation Funding Research • This one-and-a-half-day course gives you the tools to focus on and effectively evaluate funding sources by leveraging our leading grantseeking tool, Foundation Directory Online Professional. #foundationgrants
  • 17. What We Offer Classroom Training Foundation Fundraising • Proposal Writing Seminar • Outcome Thinking and • Cultivating Grantmaker Management Relationships • Foundation • Proposal Budgeting Fundraising: An Workshop Introductory Class • After the Grant
  • 18. What We Offer Classroom Training Diversify Your Funding Career Development • Developing a • Starting A Career in Fundraising Plan Nonprofit Fundraising • Securing Corporate Partnerships #foundationgrants
  • 19. Online Training and Webinars Self Directed E-Learning • Proposal Writing: The Comprehensive Course • Grantseeking for Individuals • Grantseeking for Nonprofit Organizations Webinars • Building Your Nonprofit’s Sustainability: A Series of Three Webinars #foundationgrants
  • 20. The World of Grantmakers Who Supports Nonprofits?
  • 21. The World of Grantmakers Institutional Grantmakers • Private Foundations • Direct Corporate Giving Programs • Grantmaking Public Charities #foundationgrants
  • 22. The World of Grantmakers What Is a Private Foundation? • Nongovernmental, nonprofit organization • Has its own funds or endowment • Managed by its own trustees or directors • Established to aid educational, social, religious, scientific, or other charitable activities through the making of grants #foundationgrants
  • 23. The World of Grantmakers Types of Private Foundations • Independent • Company-sponsored • Operating ~ 5% payout requirement ~ Must disclose total giving and grants through Form 990-PF #foundationgrants
  • 24. The World of Grantmakers Other Types of Grantmakers • Direct Corporate Giving Programs – Research through sponsoring companies • Grantmaking Public Charities – Disclose activities through Form 990 – Includes: • Community foundations • Population or issue-oriented funds • Company-sponsored #foundationgrants
  • 25. Q&A For More Information Foundation Directory Online: http://fconline.foundationcenter.org Contact: gef@foundationcenter.org Training at the Foundation Center: www.foundationcenter.org/training Contact: lgb@foundationcenter.org
  • 26. Connect with GuideStar Twitter: @GuideStarUSA Facebook: www.facebook.com/GuideStarUSA Google + : +GuideStar Instagram: guidestarusa Pinterest: http://pinterest.com/guidestar/ YouTube: www.youtube.com/user/guidestarusa #foundationgrants