SlideShare una empresa de Scribd logo
1 de 19
Descargar para leer sin conexión
What Meta Robots Tags are for?
META ROBOTS
tag
It is a tag that tells search engines what to
follow and what not to follow.

META ROBOTS
tag
It is a tag that tells search engines what to
follow and what not to follow.

It is a piece of code in the <head>
section of your webpage.

META ROBOTS
tag
It is a tag that tells search engines what to
follow and what not to follow.

It is a piece of code in the <head>
section of your webpage.

It’s a simple code that gives you the
power to decide what pages you want
to hide from search engine
crawlers and what pages you want
them to index and look at.

META ROBOTS
tag
Another function of the meta robots tag is that it tells
search engine crawlers what links to follow and
what links to stop with.
When you have a lot of
links going out of your
website you should know
that you lose some

Google juice.
When you have a lot of
links going out of your
website you should know
that you lose some
Google juice. And as a
result, your PageRank
would lower down.
So what you want to do is to keep that

juice to yourself with some of the links
- and you tell the search engine
crawlers not to follow the links going
out of your site because in doing so,
they will also take some of your Google
juice with them.
If you don’t have a meta robots
tag though, don’t panic.
By default, the search
engine crawlers WILL
index your site and
follow your links.
Let me make it clear that search
engine crawlers following
your links is not bad at all.
Let me make it clear that search
engine crawlers following
your links is not bad at all.

Losing some of your juice won’t

affect your site much in exchange for
getting the attention of other websites
you’re linking out to.
Basically the meta robots tag can be
cracked down to four main functions
for the search engine crawlers:
We’ll take you through those four main
functions
We’ll take you through those four main
functions
We’ll take you through those four main
functions
We’ll take you through those four main
functions
We’ll take you through those four main
functions

Más contenido relacionado

La actualidad más candente

Developing Technical SEO Skills - Brighton SEO Sept 2021
Developing Technical SEO Skills - Brighton SEO Sept 2021Developing Technical SEO Skills - Brighton SEO Sept 2021
Developing Technical SEO Skills - Brighton SEO Sept 2021Mike Osolinski
 
Getting Indexed, A Little Patience?
Getting Indexed, A Little Patience?Getting Indexed, A Little Patience?
Getting Indexed, A Little Patience?prosper2day2
 
What Search Engine Crawlers Do with Your Meta Tags (Public)
What Search Engine Crawlers Do with Your Meta Tags (Public)What Search Engine Crawlers Do with Your Meta Tags (Public)
What Search Engine Crawlers Do with Your Meta Tags (Public)Sean Si
 
Data Studio for SEOs: Reporting Automation Tips - Weekly SEO with Lazarina Stoy
Data Studio for SEOs: Reporting Automation Tips - Weekly SEO with Lazarina StoyData Studio for SEOs: Reporting Automation Tips - Weekly SEO with Lazarina Stoy
Data Studio for SEOs: Reporting Automation Tips - Weekly SEO with Lazarina StoyLazarinaStoyanova
 
SEO for Enterprise: Stuff You Can Do Yourself!
SEO for Enterprise: Stuff You Can Do Yourself!SEO for Enterprise: Stuff You Can Do Yourself!
SEO for Enterprise: Stuff You Can Do Yourself!Adam Audette
 
Making Good SEO Reports Portent Webinar
Making Good SEO Reports Portent WebinarMaking Good SEO Reports Portent Webinar
Making Good SEO Reports Portent WebinarBrightEdge
 
Improve on page seo score with seopressor
Improve on page seo score with seopressorImprove on page seo score with seopressor
Improve on page seo score with seopressorMD Raju
 
The 30 Minute Website Audit - Using Google to Make Your Website More Effective
The 30 Minute Website Audit - Using Google to Make Your Website More EffectiveThe 30 Minute Website Audit - Using Google to Make Your Website More Effective
The 30 Minute Website Audit - Using Google to Make Your Website More EffectiveWebLink International
 
Website Analysis Report : SEO, CRO Website Audit.
Website Analysis Report : SEO, CRO Website Audit.Website Analysis Report : SEO, CRO Website Audit.
Website Analysis Report : SEO, CRO Website Audit.Tarak Turki
 
Technical SEO (Pagination & Crawling) by Adam Audette
Technical SEO (Pagination & Crawling) by Adam AudetteTechnical SEO (Pagination & Crawling) by Adam Audette
Technical SEO (Pagination & Crawling) by Adam AudetteAdam Audette
 
How SEO Has Changed (and what to do about it) - Adam Audette - RKG Summit 2013
How SEO Has Changed (and what to do about it) - Adam Audette - RKG Summit 2013How SEO Has Changed (and what to do about it) - Adam Audette - RKG Summit 2013
How SEO Has Changed (and what to do about it) - Adam Audette - RKG Summit 2013Adam Audette
 
Single Page Apps - Gerry White @ BrightonSEO
Single Page Apps - Gerry White @ BrightonSEOSingle Page Apps - Gerry White @ BrightonSEO
Single Page Apps - Gerry White @ BrightonSEOGerry White
 
Technical SEO: How to Perform an SEO Audit (Step by Step Guide)
Technical SEO: How to Perform an SEO Audit (Step by Step Guide)Technical SEO: How to Perform an SEO Audit (Step by Step Guide)
Technical SEO: How to Perform an SEO Audit (Step by Step Guide)Ryan Stewart
 
SEO Website Analysis - example report
SEO Website Analysis - example reportSEO Website Analysis - example report
SEO Website Analysis - example reportLynn Holley III
 
4 tips on how to structure your backlinking campaign
4 tips on how to structure your backlinking campaign4 tips on how to structure your backlinking campaign
4 tips on how to structure your backlinking campaignEmma Paul
 
SEO -- The Tortoise or the Hare
SEO -- The Tortoise or the HareSEO -- The Tortoise or the Hare
SEO -- The Tortoise or the Haregavorcollins
 

La actualidad más candente (18)

Developing Technical SEO Skills - Brighton SEO Sept 2021
Developing Technical SEO Skills - Brighton SEO Sept 2021Developing Technical SEO Skills - Brighton SEO Sept 2021
Developing Technical SEO Skills - Brighton SEO Sept 2021
 
Basic WordPress SEO WordCamp NYC 2010
Basic WordPress SEO WordCamp NYC 2010Basic WordPress SEO WordCamp NYC 2010
Basic WordPress SEO WordCamp NYC 2010
 
Getting Indexed, A Little Patience?
Getting Indexed, A Little Patience?Getting Indexed, A Little Patience?
Getting Indexed, A Little Patience?
 
What Search Engine Crawlers Do with Your Meta Tags (Public)
What Search Engine Crawlers Do with Your Meta Tags (Public)What Search Engine Crawlers Do with Your Meta Tags (Public)
What Search Engine Crawlers Do with Your Meta Tags (Public)
 
Data Studio for SEOs: Reporting Automation Tips - Weekly SEO with Lazarina Stoy
Data Studio for SEOs: Reporting Automation Tips - Weekly SEO with Lazarina StoyData Studio for SEOs: Reporting Automation Tips - Weekly SEO with Lazarina Stoy
Data Studio for SEOs: Reporting Automation Tips - Weekly SEO with Lazarina Stoy
 
SEO for Enterprise: Stuff You Can Do Yourself!
SEO for Enterprise: Stuff You Can Do Yourself!SEO for Enterprise: Stuff You Can Do Yourself!
SEO for Enterprise: Stuff You Can Do Yourself!
 
Making Good SEO Reports Portent Webinar
Making Good SEO Reports Portent WebinarMaking Good SEO Reports Portent Webinar
Making Good SEO Reports Portent Webinar
 
Improve on page seo score with seopressor
Improve on page seo score with seopressorImprove on page seo score with seopressor
Improve on page seo score with seopressor
 
The 30 Minute Website Audit - Using Google to Make Your Website More Effective
The 30 Minute Website Audit - Using Google to Make Your Website More EffectiveThe 30 Minute Website Audit - Using Google to Make Your Website More Effective
The 30 Minute Website Audit - Using Google to Make Your Website More Effective
 
Website Analysis Report : SEO, CRO Website Audit.
Website Analysis Report : SEO, CRO Website Audit.Website Analysis Report : SEO, CRO Website Audit.
Website Analysis Report : SEO, CRO Website Audit.
 
Technical SEO (Pagination & Crawling) by Adam Audette
Technical SEO (Pagination & Crawling) by Adam AudetteTechnical SEO (Pagination & Crawling) by Adam Audette
Technical SEO (Pagination & Crawling) by Adam Audette
 
Sample SEO website audit report
Sample SEO website audit reportSample SEO website audit report
Sample SEO website audit report
 
How SEO Has Changed (and what to do about it) - Adam Audette - RKG Summit 2013
How SEO Has Changed (and what to do about it) - Adam Audette - RKG Summit 2013How SEO Has Changed (and what to do about it) - Adam Audette - RKG Summit 2013
How SEO Has Changed (and what to do about it) - Adam Audette - RKG Summit 2013
 
Single Page Apps - Gerry White @ BrightonSEO
Single Page Apps - Gerry White @ BrightonSEOSingle Page Apps - Gerry White @ BrightonSEO
Single Page Apps - Gerry White @ BrightonSEO
 
Technical SEO: How to Perform an SEO Audit (Step by Step Guide)
Technical SEO: How to Perform an SEO Audit (Step by Step Guide)Technical SEO: How to Perform an SEO Audit (Step by Step Guide)
Technical SEO: How to Perform an SEO Audit (Step by Step Guide)
 
SEO Website Analysis - example report
SEO Website Analysis - example reportSEO Website Analysis - example report
SEO Website Analysis - example report
 
4 tips on how to structure your backlinking campaign
4 tips on how to structure your backlinking campaign4 tips on how to structure your backlinking campaign
4 tips on how to structure your backlinking campaign
 
SEO -- The Tortoise or the Hare
SEO -- The Tortoise or the HareSEO -- The Tortoise or the Hare
SEO -- The Tortoise or the Hare
 

Destacado

Status Codes (Public)
Status Codes (Public)Status Codes (Public)
Status Codes (Public)Sean Si
 
Information Design (Public)
Information Design (Public)Information Design (Public)
Information Design (Public)Sean Si
 
Anchor Title (Public)
Anchor Title (Public)Anchor Title (Public)
Anchor Title (Public)Sean Si
 
Above the Fold (Public)
Above the Fold (Public)Above the Fold (Public)
Above the Fold (Public)Sean Si
 
Google Analytics Goals and Funnels (Public)
Google Analytics Goals and Funnels (Public)Google Analytics Goals and Funnels (Public)
Google Analytics Goals and Funnels (Public)Sean Si
 
Boosting Relevant Online Traffic Through SEO
Boosting Relevant Online Traffic Through SEOBoosting Relevant Online Traffic Through SEO
Boosting Relevant Online Traffic Through SEOSean Si
 
How Responsive Design Affects SEO (Public)
How Responsive Design Affects SEO (Public)How Responsive Design Affects SEO (Public)
How Responsive Design Affects SEO (Public)Sean Si
 
How to Cook Your Content Right (Public)
How to Cook Your Content Right (Public)How to Cook Your Content Right (Public)
How to Cook Your Content Right (Public)Sean Si
 
Competitor Research (Public)
Competitor Research (Public)Competitor Research (Public)
Competitor Research (Public)Sean Si
 
Intro Backlinks and Profile Links Final (Public)
Intro Backlinks and Profile Links Final (Public)Intro Backlinks and Profile Links Final (Public)
Intro Backlinks and Profile Links Final (Public)Sean Si
 
How to be an Efficient SEO
How to be an Efficient SEOHow to be an Efficient SEO
How to be an Efficient SEOSean Si
 
I Studied INSYS
I Studied INSYSI Studied INSYS
I Studied INSYSSean Si
 
Breaking down Content Marketing (Public)
Breaking down Content Marketing (Public)Breaking down Content Marketing (Public)
Breaking down Content Marketing (Public)Sean Si
 
Using Rich Snippet (Public)
Using Rich Snippet (Public)Using Rich Snippet (Public)
Using Rich Snippet (Public)Sean Si
 
Introduction to Social Signals (Public)
Introduction to Social Signals (Public)Introduction to Social Signals (Public)
Introduction to Social Signals (Public)Sean Si
 
Social Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersSocial Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersSean Si
 
On-Site Optimization 101
On-Site Optimization 101On-Site Optimization 101
On-Site Optimization 101Sean Si
 

Destacado (17)

Status Codes (Public)
Status Codes (Public)Status Codes (Public)
Status Codes (Public)
 
Information Design (Public)
Information Design (Public)Information Design (Public)
Information Design (Public)
 
Anchor Title (Public)
Anchor Title (Public)Anchor Title (Public)
Anchor Title (Public)
 
Above the Fold (Public)
Above the Fold (Public)Above the Fold (Public)
Above the Fold (Public)
 
Google Analytics Goals and Funnels (Public)
Google Analytics Goals and Funnels (Public)Google Analytics Goals and Funnels (Public)
Google Analytics Goals and Funnels (Public)
 
Boosting Relevant Online Traffic Through SEO
Boosting Relevant Online Traffic Through SEOBoosting Relevant Online Traffic Through SEO
Boosting Relevant Online Traffic Through SEO
 
How Responsive Design Affects SEO (Public)
How Responsive Design Affects SEO (Public)How Responsive Design Affects SEO (Public)
How Responsive Design Affects SEO (Public)
 
How to Cook Your Content Right (Public)
How to Cook Your Content Right (Public)How to Cook Your Content Right (Public)
How to Cook Your Content Right (Public)
 
Competitor Research (Public)
Competitor Research (Public)Competitor Research (Public)
Competitor Research (Public)
 
Intro Backlinks and Profile Links Final (Public)
Intro Backlinks and Profile Links Final (Public)Intro Backlinks and Profile Links Final (Public)
Intro Backlinks and Profile Links Final (Public)
 
How to be an Efficient SEO
How to be an Efficient SEOHow to be an Efficient SEO
How to be an Efficient SEO
 
I Studied INSYS
I Studied INSYSI Studied INSYS
I Studied INSYS
 
Breaking down Content Marketing (Public)
Breaking down Content Marketing (Public)Breaking down Content Marketing (Public)
Breaking down Content Marketing (Public)
 
Using Rich Snippet (Public)
Using Rich Snippet (Public)Using Rich Snippet (Public)
Using Rich Snippet (Public)
 
Introduction to Social Signals (Public)
Introduction to Social Signals (Public)Introduction to Social Signals (Public)
Introduction to Social Signals (Public)
 
Social Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract TravelersSocial Media & Tourism: 10 Tips to Attract Travelers
Social Media & Tourism: 10 Tips to Attract Travelers
 
On-Site Optimization 101
On-Site Optimization 101On-Site Optimization 101
On-Site Optimization 101
 

Similar a What Meta Robots Tags Are For (Under 40

The step by step guide to SEO Website Audit
The step by step guide to SEO Website Audit The step by step guide to SEO Website Audit
The step by step guide to SEO Website Audit amandacerry
 
How developer's can help seo
How developer's can help seo How developer's can help seo
How developer's can help seo Gunjan Srivastava
 
15 minutes seo audit
15 minutes seo audit15 minutes seo audit
15 minutes seo auditPrettyKlicks
 
SEO -- The Tortoise or the Hare
SEO -- The Tortoise or the HareSEO -- The Tortoise or the Hare
SEO -- The Tortoise or the Hareprosper2day2
 
Helpful Concepts About SEO That Most Of People Take For Granted
Helpful Concepts About SEO That Most Of People Take For GrantedHelpful Concepts About SEO That Most Of People Take For Granted
Helpful Concepts About SEO That Most Of People Take For GrantedJames Gjesdal
 
13 meta tags for seo keyword ranking
13 meta tags for seo keyword ranking13 meta tags for seo keyword ranking
13 meta tags for seo keyword rankingOlatunji Adetunji
 
13 meta tags for seo keyword ranking
13 meta tags for seo keyword ranking13 meta tags for seo keyword ranking
13 meta tags for seo keyword rankingOlatunji Adetunji
 
The Best Guide to SEO
The Best Guide to SEOThe Best Guide to SEO
The Best Guide to SEOSumeet Chadha
 
Seo power suite
Seo power suiteSeo power suite
Seo power suiteAnna Lee
 
Basic SEO Structural Issues
Basic SEO Structural IssuesBasic SEO Structural Issues
Basic SEO Structural IssuesR2integrated
 
What are SEO backlinks – and why are they still important?
What are SEO backlinks – and why are they still important?What are SEO backlinks – and why are they still important?
What are SEO backlinks – and why are they still important?Stock991
 
The Beginner's Guide to Googlebot Optimization
The Beginner's Guide to Googlebot OptimizationThe Beginner's Guide to Googlebot Optimization
The Beginner's Guide to Googlebot OptimizationCMI_Compas
 
On-page SEO - Manish.pptx
On-page SEO - Manish.pptxOn-page SEO - Manish.pptx
On-page SEO - Manish.pptxoutofboxmra
 
Seo guidelines search engine marketing
Seo guidelines search engine marketingSeo guidelines search engine marketing
Seo guidelines search engine marketingyogarajasathurshan
 
Dofollow and nofollow links in seo how they impact rankings in 2020
Dofollow and nofollow links in seo  how they impact rankings in 2020Dofollow and nofollow links in seo  how they impact rankings in 2020
Dofollow and nofollow links in seo how they impact rankings in 2020Aman Singh
 

Similar a What Meta Robots Tags Are For (Under 40 (20)

The step by step guide to SEO Website Audit
The step by step guide to SEO Website Audit The step by step guide to SEO Website Audit
The step by step guide to SEO Website Audit
 
How developer's can help seo
How developer's can help seo How developer's can help seo
How developer's can help seo
 
15 minutes seo audit
15 minutes seo audit15 minutes seo audit
15 minutes seo audit
 
SEO -- The Tortoise or the Hare
SEO -- The Tortoise or the HareSEO -- The Tortoise or the Hare
SEO -- The Tortoise or the Hare
 
Seo
SeoSeo
Seo
 
Helpful Concepts About SEO That Most Of People Take For Granted
Helpful Concepts About SEO That Most Of People Take For GrantedHelpful Concepts About SEO That Most Of People Take For Granted
Helpful Concepts About SEO That Most Of People Take For Granted
 
13 meta tags for seo keyword ranking
13 meta tags for seo keyword ranking13 meta tags for seo keyword ranking
13 meta tags for seo keyword ranking
 
13 meta tags for seo keyword ranking
13 meta tags for seo keyword ranking13 meta tags for seo keyword ranking
13 meta tags for seo keyword ranking
 
Webmaster Tools Preview And Understandings
Webmaster Tools Preview And UnderstandingsWebmaster Tools Preview And Understandings
Webmaster Tools Preview And Understandings
 
Screpy Review.pdf
Screpy Review.pdfScrepy Review.pdf
Screpy Review.pdf
 
The Best Guide to SEO
The Best Guide to SEOThe Best Guide to SEO
The Best Guide to SEO
 
seo-checklist-
seo-checklist-seo-checklist-
seo-checklist-
 
Seo power suite
Seo power suiteSeo power suite
Seo power suite
 
Basic SEO Structural Issues
Basic SEO Structural IssuesBasic SEO Structural Issues
Basic SEO Structural Issues
 
What are SEO backlinks – and why are they still important?
What are SEO backlinks – and why are they still important?What are SEO backlinks – and why are they still important?
What are SEO backlinks – and why are they still important?
 
SEO Interview FAQ
SEO Interview FAQSEO Interview FAQ
SEO Interview FAQ
 
The Beginner's Guide to Googlebot Optimization
The Beginner's Guide to Googlebot OptimizationThe Beginner's Guide to Googlebot Optimization
The Beginner's Guide to Googlebot Optimization
 
On-page SEO - Manish.pptx
On-page SEO - Manish.pptxOn-page SEO - Manish.pptx
On-page SEO - Manish.pptx
 
Seo guidelines search engine marketing
Seo guidelines search engine marketingSeo guidelines search engine marketing
Seo guidelines search engine marketing
 
Dofollow and nofollow links in seo how they impact rankings in 2020
Dofollow and nofollow links in seo  how they impact rankings in 2020Dofollow and nofollow links in seo  how they impact rankings in 2020
Dofollow and nofollow links in seo how they impact rankings in 2020
 

Más de Sean Si

Digital hacks to the lockdown
Digital hacks to the lockdownDigital hacks to the lockdown
Digital hacks to the lockdownSean Si
 
Agile leadership
Agile leadership Agile leadership
Agile leadership Sean Si
 
How to E-A-T SEO
How to E-A-T SEOHow to E-A-T SEO
How to E-A-T SEOSean Si
 
Digital Innovation (Digital vs Traditional Marketing)
Digital Innovation (Digital vs Traditional Marketing)Digital Innovation (Digital vs Traditional Marketing)
Digital Innovation (Digital vs Traditional Marketing)Sean Si
 
Going Beyond the Sale
Going Beyond the SaleGoing Beyond the Sale
Going Beyond the SaleSean Si
 
SEO 101: On-Site Optimization
SEO 101: On-Site OptimizationSEO 101: On-Site Optimization
SEO 101: On-Site OptimizationSean Si
 
How to Use Social Media to Influence the World
How to Use Social Media to Influence the WorldHow to Use Social Media to Influence the World
How to Use Social Media to Influence the WorldSean Si
 
How to get Content Perfectly Optimized for Users and SEO
How to get Content Perfectly Optimized for Users and SEOHow to get Content Perfectly Optimized for Users and SEO
How to get Content Perfectly Optimized for Users and SEOSean Si
 
Competitive On Site Optimization
Competitive On Site OptimizationCompetitive On Site Optimization
Competitive On Site OptimizationSean Si
 
How to Maximize Conversions Through SEO and CRO
How to Maximize Conversions Through SEO and CROHow to Maximize Conversions Through SEO and CRO
How to Maximize Conversions Through SEO and CROSean Si
 
Creative SEO
Creative SEOCreative SEO
Creative SEOSean Si
 
Big Brand Link Building
Big Brand Link BuildingBig Brand Link Building
Big Brand Link BuildingSean Si
 
The Art to the Start Of: Content Optimisation
The Art to the Start Of: Content OptimisationThe Art to the Start Of: Content Optimisation
The Art to the Start Of: Content OptimisationSean Si
 
The Three Lies About Your Age
The Three Lies About Your AgeThe Three Lies About Your Age
The Three Lies About Your AgeSean Si
 
The Lean Startup
The Lean StartupThe Lean Startup
The Lean StartupSean Si
 
7 Sales Techniques to Improve your Link Outreach
7 Sales Techniques to Improve your Link Outreach7 Sales Techniques to Improve your Link Outreach
7 Sales Techniques to Improve your Link OutreachSean Si
 
Is the Journey Right for Me?
Is the Journey Right for Me?Is the Journey Right for Me?
Is the Journey Right for Me?Sean Si
 
The Future of Search Is Niche
The Future of Search Is NicheThe Future of Search Is Niche
The Future of Search Is NicheSean Si
 
Winning with On-Site SEO
Winning with On-Site SEOWinning with On-Site SEO
Winning with On-Site SEOSean Si
 
What's After SEO
What's After SEOWhat's After SEO
What's After SEOSean Si
 

Más de Sean Si (20)

Digital hacks to the lockdown
Digital hacks to the lockdownDigital hacks to the lockdown
Digital hacks to the lockdown
 
Agile leadership
Agile leadership Agile leadership
Agile leadership
 
How to E-A-T SEO
How to E-A-T SEOHow to E-A-T SEO
How to E-A-T SEO
 
Digital Innovation (Digital vs Traditional Marketing)
Digital Innovation (Digital vs Traditional Marketing)Digital Innovation (Digital vs Traditional Marketing)
Digital Innovation (Digital vs Traditional Marketing)
 
Going Beyond the Sale
Going Beyond the SaleGoing Beyond the Sale
Going Beyond the Sale
 
SEO 101: On-Site Optimization
SEO 101: On-Site OptimizationSEO 101: On-Site Optimization
SEO 101: On-Site Optimization
 
How to Use Social Media to Influence the World
How to Use Social Media to Influence the WorldHow to Use Social Media to Influence the World
How to Use Social Media to Influence the World
 
How to get Content Perfectly Optimized for Users and SEO
How to get Content Perfectly Optimized for Users and SEOHow to get Content Perfectly Optimized for Users and SEO
How to get Content Perfectly Optimized for Users and SEO
 
Competitive On Site Optimization
Competitive On Site OptimizationCompetitive On Site Optimization
Competitive On Site Optimization
 
How to Maximize Conversions Through SEO and CRO
How to Maximize Conversions Through SEO and CROHow to Maximize Conversions Through SEO and CRO
How to Maximize Conversions Through SEO and CRO
 
Creative SEO
Creative SEOCreative SEO
Creative SEO
 
Big Brand Link Building
Big Brand Link BuildingBig Brand Link Building
Big Brand Link Building
 
The Art to the Start Of: Content Optimisation
The Art to the Start Of: Content OptimisationThe Art to the Start Of: Content Optimisation
The Art to the Start Of: Content Optimisation
 
The Three Lies About Your Age
The Three Lies About Your AgeThe Three Lies About Your Age
The Three Lies About Your Age
 
The Lean Startup
The Lean StartupThe Lean Startup
The Lean Startup
 
7 Sales Techniques to Improve your Link Outreach
7 Sales Techniques to Improve your Link Outreach7 Sales Techniques to Improve your Link Outreach
7 Sales Techniques to Improve your Link Outreach
 
Is the Journey Right for Me?
Is the Journey Right for Me?Is the Journey Right for Me?
Is the Journey Right for Me?
 
The Future of Search Is Niche
The Future of Search Is NicheThe Future of Search Is Niche
The Future of Search Is Niche
 
Winning with On-Site SEO
Winning with On-Site SEOWinning with On-Site SEO
Winning with On-Site SEO
 
What's After SEO
What's After SEOWhat's After SEO
What's After SEO
 

Último

Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slidespraypatel2
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...Martijn de Jong
 
Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Allon Mureinik
 
Developing An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of BrazilDeveloping An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of BrazilV3cube
 
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024The Digital Insurer
 
Salesforce Community Group Quito, Salesforce 101
Salesforce Community Group Quito, Salesforce 101Salesforce Community Group Quito, Salesforce 101
Salesforce Community Group Quito, Salesforce 101Paola De la Torre
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerThousandEyes
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...Neo4j
 
Top 5 Benefits OF Using Muvi Live Paywall For Live Streams
Top 5 Benefits OF Using Muvi Live Paywall For Live StreamsTop 5 Benefits OF Using Muvi Live Paywall For Live Streams
Top 5 Benefits OF Using Muvi Live Paywall For Live StreamsRoshan Dwivedi
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Igalia
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024Rafal Los
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptxHampshireHUG
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonAnna Loughnan Colquhoun
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationMichael W. Hawkins
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationRadu Cotescu
 
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure servicePooja Nehwal
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreternaman860154
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEarley Information Science
 

Último (20)

Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slides
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)Injustice - Developers Among Us (SciFiDevCon 2024)
Injustice - Developers Among Us (SciFiDevCon 2024)
 
Developing An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of BrazilDeveloping An App To Navigate The Roads of Brazil
Developing An App To Navigate The Roads of Brazil
 
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
Neo4j - How KGs are shaping the future of Generative AI at AWS Summit London ...
 
Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024Partners Life - Insurer Innovation Award 2024
Partners Life - Insurer Innovation Award 2024
 
Salesforce Community Group Quito, Salesforce 101
Salesforce Community Group Quito, Salesforce 101Salesforce Community Group Quito, Salesforce 101
Salesforce Community Group Quito, Salesforce 101
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...Workshop - Best of Both Worlds_ Combine  KG and Vector search for  enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
Top 5 Benefits OF Using Muvi Live Paywall For Live Streams
Top 5 Benefits OF Using Muvi Live Paywall For Live StreamsTop 5 Benefits OF Using Muvi Live Paywall For Live Streams
Top 5 Benefits OF Using Muvi Live Paywall For Live Streams
 
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
Raspberry Pi 5: Challenges and Solutions in Bringing up an OpenGL/Vulkan Driv...
 
The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024The 7 Things I Know About Cyber Security After 25 Years | April 2024
The 7 Things I Know About Cyber Security After 25 Years | April 2024
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
Data Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt RobisonData Cloud, More than a CDP by Matt Robison
Data Cloud, More than a CDP by Matt Robison
 
GenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day PresentationGenCyber Cyber Security Day Presentation
GenCyber Cyber Security Day Presentation
 
Scaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organizationScaling API-first – The story of a global engineering organization
Scaling API-first – The story of a global engineering organization
 
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure serviceWhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
WhatsApp 9892124323 ✓Call Girls In Kalyan ( Mumbai ) secure service
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
 

What Meta Robots Tags Are For (Under 40

  • 1. What Meta Robots Tags are for?
  • 3. It is a tag that tells search engines what to follow and what not to follow. META ROBOTS tag
  • 4. It is a tag that tells search engines what to follow and what not to follow. It is a piece of code in the <head> section of your webpage. META ROBOTS tag
  • 5. It is a tag that tells search engines what to follow and what not to follow. It is a piece of code in the <head> section of your webpage. It’s a simple code that gives you the power to decide what pages you want to hide from search engine crawlers and what pages you want them to index and look at. META ROBOTS tag
  • 6. Another function of the meta robots tag is that it tells search engine crawlers what links to follow and what links to stop with.
  • 7. When you have a lot of links going out of your website you should know that you lose some Google juice.
  • 8. When you have a lot of links going out of your website you should know that you lose some Google juice. And as a result, your PageRank would lower down.
  • 9. So what you want to do is to keep that juice to yourself with some of the links - and you tell the search engine crawlers not to follow the links going out of your site because in doing so, they will also take some of your Google juice with them.
  • 10. If you don’t have a meta robots tag though, don’t panic.
  • 11. By default, the search engine crawlers WILL index your site and follow your links.
  • 12. Let me make it clear that search engine crawlers following your links is not bad at all.
  • 13. Let me make it clear that search engine crawlers following your links is not bad at all. Losing some of your juice won’t affect your site much in exchange for getting the attention of other websites you’re linking out to.
  • 14. Basically the meta robots tag can be cracked down to four main functions for the search engine crawlers:
  • 15. We’ll take you through those four main functions
  • 16. We’ll take you through those four main functions
  • 17. We’ll take you through those four main functions
  • 18. We’ll take you through those four main functions
  • 19. We’ll take you through those four main functions