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How to Create Quality Web Content and Why it is Important

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Keeping your website fresh with new content is important for both SEO and maintaining a loyal audience. It can be hard enough to consistently provide current information, let alone the quality information that your visitors are looking for. This webinar will explain the importance of fresh content and will give tips on how you can create it in a way that will keep visitors coming back for more.

Self ImprovementTechnologyBusiness
1 of 20
How to Create Quality Web Content and Why it is Important Hall Web Services
Who We Are Alayna White CMS Manager/Developer [email_address] ,[object Object],[object Object],[object Object],@Hall_Web @CMS_Girl
Got Questions? ,[object Object],[object Object]
About You: What You'll Learn: ,[object Object],[object Object],[object Object],[object Object],[object Object]
What Exactly Is Web Content? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],The back bone of your site! Photo credit: http://www.flickr.com/photos/kevinomara/2841105371/
Why is Good Web Content Important? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Does Content Have to do With SEO? ,[object Object],[object Object],[object Object],[object Object]
How to Write Content for SEO Without Losing Value for Visitors ,[object Object],[object Object],[object Object],[object Object],[object Object]
Structure Your Page to Please Visitors and Crawlers ,[object Object],[object Object],[object Object],[object Object],Photo credit: http://www.flickr.com/photos/molas/50631207/
Tips for Writing Quality Content
Who Are You Writing For? Think of your audience: What do you have to offer them? What questions will people ask when they get to your site? What will make it worthwhile for both of you?
Show Who You Are ,[object Object],[object Object],[object Object],[object Object]
Keep it Fresh Photo credit: http://www.flickr.com/photos/photograham/149333273/ ,[object Object],[object Object],[object Object],[object Object]
Marketing Channels ,[object Object],[object Object],[object Object],[object Object]
Give Visitors Something to Do! ,[object Object],[object Object]
Be the Expert ,[object Object],[object Object],[object Object],[object Object]
Out of Ideas? ,[object Object],[object Object],[object Object],[object Object],[object Object]
Re-cap ,[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Follow Hall: @Hall_Web Follow Alayna: @CMS_Girl Learn More

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