The document discusses recommendations for Gedeon Richter, a generics pharmaceutical company, to address challenges from industry trends toward lower-cost generics and biosimilars. It recommends that Gedeon Richter partner with a biotech firm to develop a biosimilars business, outsource generics manufacturing to India to lower costs, and focus resources on the higher-growth biosimilars market to strengthen its position and financial performance.
16. Increasing competition in generic market and downward pricing pressuresThe Company The Industry The Challenges Recommendations Conclusion
17. Rising Health Care Costs The Company The Industry The Challenges Recommendations Conclusion
18. Industry Structure Shift Traditional Pharmaceutical Industry New Pharmaceutical Industry The Company The Industry The Challenges Recommendations Conclusion Licensing deals & alliances
20. Business Concerns Company facing increased pressure from the trend toward biosimilars Customers demanding less expensive generic drugs The Company The Industry The Challenges Recommendations Conclusion
21. Our Recommendations Prepare Gedeon Richter for industry trend toward biosimilars Company facing increased pressure from the trend toward biosimilars Customers demanding less expensive generic drugs The Company The Industry The Challenges Recommendations Conclusion Partner with biotech firm to develop biosimilar business Outsource generics manufacturing to India
22. Why Biosimilars? The Company The Industry The Challenges Recommendations Conclusion
23. What Are Biosimilars? The Company The Industry The Challenges Recommendations Conclusion
24. GR Experience in Biotech Management made a decision in 2006 to start recombinant biotechnological activities Gedeon Richter and Helm AG acquired Strathmann Biotech for R&D laboratory, pilot plant, and manufacturing unit The Company The Industry The Challenges Recommendations Conclusion Constructed a biotechnology plant in Budapest, operational in 2009 Made a greenfield investment in manufacturing plant in Debrecen for mammalian cell development
25. Potential Partners The Company The Industry The Challenges Recommendations Conclusion Yes No
26. Shifting Focus The Company The Industry The Challenges Recommendations Conclusion
27. Outsource Generics to India Why Outsource? Frees current resources to focus on biosimilars Low costs help GR compete in generics market The Company The Industry The Challenges Recommendations Conclusion Maintains current generics business line
28. Outsource Generics to India Why India? Large pool of skilled labor for low cost to reduce production costs by approximately 40% Indian government building facilities that are compliant to Western standards The Company The Industry The Challenges Recommendations Conclusion Produces 30% of world’s generics – high capacity and capability Substantial export potential with well-established connections to other countries
31. Strategy Analysis Potential Risks/Weaknesses How We Address the Concern Potential of relationship with partners failing Perform extensive analysis of potential biotech partners India has strength in generic manufacturing and distribution; perform frequent quality control Compromising quality of generics business Maintain well-diversified portfolio; have higher rate of success by partnering; by entering the biotech market which is outpacing the traditional pharma market Failure to realize return on biosimilar investment The Company The Industry The Challenges Recommendations Conclusion Increase potential of earning more Sharing profits Extensive analysis of countries prior to entering Country risk
42. Biotech partnering with RG Benefits for Biotech Firm Strong trend towards partnerships Decreases risk of unsuccessful discovery process and increases financial support The Company The Industry The Challenges Recommendations Conclusion Knowledge on regulations in the EU Increases international reach and marketing skills