Search Engine Marketing - Boost your presence. Build your brand.

•Descargar como PPT, PDF•

11 recomendaciones•2,267 vistas

Katie Laird

The Schipul SEM team shares search engine tips and tricks for Web gurus and Tendenci software users.

Empresariales Tecnología

Today we’ll cover ,[object Object],[object Object],[object Object],[object Object],[object Object]

Who is who ? http://www.bruceclay.com/searchenginerelationshipchart.htm http://www.bruceclay.com/searchenginerelationshipchart.htm

[object Object],[object Object],SEM vs. SEO

How does it fit together? Search Engine Optimization Link Building Quick Results $$$ Results take a while More Time Less $ (Google) Search Engine Marketing Pay-Per-Click

What do Search Engines look for? ,[object Object],[object Object],[object Object],[object Object],[object Object]

What Steps can You Take? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Step-by-step SEO Arocha Hair Restoration www.arochahairrestoration.com

Research your target market ,[object Object],[object Object],[object Object]

Keyword Research Tools Free: http://adwords.google.com/select/KeywordToolExternal Paid: http://www.keyworddiscovery.com

Keyword Research Suggestion Tools ,[object Object],[object Object],[object Object],[object Object],[object Object]

Select 3 top search terms ,[object Object],[object Object],[object Object],[object Object]

Optimize the Home Page & Inner Pages ,[object Object],[object Object],[object Object],[object Object],[object Object]

Keyword Density Are you writing what you mean to say ? www.schipul.com/en/sem/keywords

Set up hosted web analytics www.google.com /analytics

Keep your site fresh ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

PPC Step by Step ,[object Object],[object Object],[object Object],[object Object]

Create PPC Budget http:// marketshare.hitslink.com/report.aspx?qprid =1

PPC Campaign Set-Up ,[object Object],[object Object],[object Object]

Website Optimizer ,[object Object],[object Object],[object Object],[object Object]

PPC: things to consider ,[object Object],[object Object],[object Object],[object Object],[object Object]

Benefits of SEM ,[object Object],[object Object],[object Object],[object Object]

Track Your PPC Success ,[object Object],[object Object],[object Object],[object Object]

Let’s Review ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Thank you! Annisa Chan Presented at the Tendenci User Conference 2007 Find all presentations at: www.tendenci.com/uc2007 Schipul - The Web Marketing Company 11757 Katy Freeway, Suite 930 Houston, TX 77079 USA www.schipul.com

Más contenido relacionado

La actualidad más candente

Basic SEO Lecture PresentationMarie Claire Ponsaran

OFF PAGE SEOKetkiDeshpande10

Seo for-contentDeBelleAgency

How Search Engine Advertising / Marketing worksJafar Fathul Haq

Technical SEONatacha Gajdoczki

Google Ads Tutorial for BeginnersSimplilearn

Seo tutorial - seo recommendations - seo tips - practical seoNew Web Dimension

SEO Marketing Nithil Kumar

An introduction to Search Engine Optimization (SEO) and web analytics on fao.orgFAO

Seo Marketing Plan PptJason_Chlebowski

Preparing for an SEO pitchRichard Kirk

Search Engine Marketing 101Hileman Group

SEO-off page optimization technique shrikant87

Google Adwords Introduction PPTjyothi morampudi

Introduction to SEOMegha yadav

SEO, Search Engine Ranking Position (SERP) ReportKevin James

On page SEO Optimization & it's TechniquesPratibha Maurya

Ppc pptstockdonator542

SEO proposalAmayKoltharkar

SEO and Local SEOJeff Klein

La actualidad más candente (20)

Basic SEO Lecture Presentation

OFF PAGE SEO

Seo for-content

How Search Engine Advertising / Marketing works

Technical SEO

Google Ads Tutorial for Beginners

Seo tutorial - seo recommendations - seo tips - practical seo

SEO Marketing

An introduction to Search Engine Optimization (SEO) and web analytics on fao.org

Seo Marketing Plan Ppt

Preparing for an SEO pitch

Search Engine Marketing 101

SEO-off page optimization technique

Google Adwords Introduction PPT

Introduction to SEO

SEO, Search Engine Ranking Position (SERP) Report

On page SEO Optimization & it's Techniques

Ppc ppt

SEO proposal

SEO and Local SEO

Similar a Search Engine Marketing - Boost your presence. Build your brand.

Search Engine Marketing For Office WebsitesChristian Veillette

Search Engine Marketing by Schipul - Boost Your Presence, Build Your BrandSEM Team at Schipul - The Web Marketing Company

Introduction to Search Engine Marketing Ethically and StrategicallySEM Team at Schipul - The Web Marketing Company

Micro Share Web Seminarbjschimmel

2. E Marketing Chorlton09mdda

Optimize Your Bottom line: What You Need To Know About SEOInflow

Maximizing Search EnginesSusby Digital

Search Engine Marketingmerve_g_

SEM NYU PresentationElite SEM Inc

What you don't know about SEO CAN hurt youLeading Results, Inc

Intro to SEO - Denver Entrepreneur MeetupInflow

Web Wise: Search Overview Sage Nonprofit Webinardanielgonzalez

Introduction to Search Engine Optimization and Marketing for Nonprofit Organi...Abila

Introduction To Paid Search Dave Chaffey For SesDave Chaffey

MasterLink SeminarMasterlink Interactive

When SEO Met SEM: All You Need to Know About Search Engine Optimization and ...Social Innovation Generation

My Charity Connects: SEM/ SEO 101Tamera Kremer

Tamera Kremer - When SEO Met SEM: All You Need To Know About Search Engine Op...CanadaHelps / MyCharityConnects

Search Engine Optimization (SEO)Bernard Charlebois

Evolve One SheetRyan Carroll

Similar a Search Engine Marketing - Boost your presence. Build your brand. (20)

Search Engine Marketing For Office Websites

Search Engine Marketing by Schipul - Boost Your Presence, Build Your Brand

Introduction to Search Engine Marketing Ethically and Strategically

Micro Share Web Seminar

2. E Marketing Chorlton09

Optimize Your Bottom line: What You Need To Know About SEO

Maximizing Search Engines

Search Engine Marketing

SEM NYU Presentation

What you don't know about SEO CAN hurt you

Intro to SEO - Denver Entrepreneur Meetup

Web Wise: Search Overview Sage Nonprofit Webinar

Introduction to Search Engine Optimization and Marketing for Nonprofit Organi...

Introduction To Paid Search Dave Chaffey For Ses

MasterLink Seminar

When SEO Met SEM: All You Need to Know About Search Engine Optimization and ...

My Charity Connects: SEM/ SEO 101

Tamera Kremer - When SEO Met SEM: All You Need To Know About Search Engine Op...

Search Engine Optimization (SEO)

Evolve One Sheet

Más de Katie Laird

Brands and Bloggers at eTail East 2015Katie Laird

Customer Super Heroes: Transforming Customer Feedback Into Profits + HappinessKatie Laird

Collaborate baby! Smart Collaboration and Communication Matters (from Frost ...Katie Laird

Email marketing meets social media strategy - IABC Conference 2013Katie Laird

Brands + Bloggers: The Skinny on Swell Brand Ambassador ProgramsKatie Laird

Power of Company CultureKatie Laird

The search for the holy Social Media grailKatie Laird

A look at Social Media for BusinessKatie Laird

Introduction to Social Media for businessKatie Laird

Social Media recipes for your online kitchenKatie Laird

Visual Communication (re-visited) for IABC HoustonKatie Laird

Job Hunt 2.0 - using the Web to find a new careerKatie Laird

Creative GENIUSES and the online marketing worldKatie Laird

It's a beautiful day in your (online) neighborhoodKatie Laird

Social Media and Your (online) NeighborhoodKatie Laird

Online Recipes for Success: Tasty ways to use strategy and online tools to gr...Katie Laird

(Don't) Use Your Words: Visual Communicators Rock!Katie Laird

A look at Refactoring your WetwareKatie Laird

Social Networks for BusinessKatie Laird

Social Media for Event Planners - Making the Web work for your eventsKatie Laird

Más de Katie Laird (20)

Brands and Bloggers at eTail East 2015

Customer Super Heroes: Transforming Customer Feedback Into Profits + Happiness

Collaborate baby! Smart Collaboration and Communication Matters (from Frost ...

Email marketing meets social media strategy - IABC Conference 2013

Brands + Bloggers: The Skinny on Swell Brand Ambassador Programs

Power of Company Culture

The search for the holy Social Media grail

A look at Social Media for Business

Introduction to Social Media for business

Social Media recipes for your online kitchen

Visual Communication (re-visited) for IABC Houston

Job Hunt 2.0 - using the Web to find a new career

Creative GENIUSES and the online marketing world

It's a beautiful day in your (online) neighborhood

Social Media and Your (online) Neighborhood

Online Recipes for Success: Tasty ways to use strategy and online tools to gr...

(Don't) Use Your Words: Visual Communicators Rock!

A look at Refactoring your Wetware

Social Networks for Business

Social Media for Event Planners - Making the Web work for your events

Último

Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst

Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057

Future Of Sample Report 2024 | Redacted VersionMintel Group

Case study on tata clothing brand zudio in detailAriel592675

8447779800, Low rate Call girls in Uttam Nagar Delhi NCRashishs7044

8447779800, Low rate Call girls in New Ashok Nagar Delhi NCRashishs7044

Call Us 📲8800102216📞 Call Girls In DLF City Gurgaoncallgirls2057

Youth Involvement in an Innovative Coconut Value Chain by Mwalimu Menzaictsugar

8447779800, Low rate Call girls in Kotla Mubarakpur Delhi NCRashishs7044

NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi

Corporate Profile 47Billion Information TechnologyData Analytics Company - 47Billion Inc.

MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic

International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7

Innovation Conference 5th March 2024.pdfrichard876048

Digital Transformation in the PLM domain - distrib.pdfJos Voskuil

APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua

Keppel Ltd. 1Q 2024 Business Update Presentation SlidesKeppelCorporation

Organizational Structure Running A Successful BusinessSeta Wicaksana

8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044

Marketplace and Quality Assurance Presentation - Vincent Chirchirictsugar

Search Engine Marketing - Boost your presence. Build your brand.

2. SEM makes a difference VS.

4. How does a Search Engine Work?

5. Who is who ? http://www.bruceclay.com/searchenginerelationshipchart.htm http://www.bruceclay.com/searchenginerelationshipchart.htm

9. How does it fit together? Search Engine Optimization Link Building Quick Results $$$ Results take a while More Time Less $ (Google) Search Engine Marketing Pay-Per-Click

10.

11. CONTENT!

12.

13. Step-by-step SEO Arocha Hair Restoration www.arochahairrestoration.com

14.

15. Keyword Research Tools Free: http://adwords.google.com/select/KeywordToolExternal Paid: http://www.keyworddiscovery.com

16.

17.

18.

19. Title Tag

20.

21. Alt Tags

22. Embedded Links

23. Keyword Density Are you writing what you mean to say ? www.schipul.com/en/sem/keywords

24. Set up hosted web analytics www.google.com /analytics

25. Research Linkback Opportunities

26.

27. The Power of PPC

28.

29. Select your terms

30.

31. Create PPC Budget http:// marketshare.hitslink.com/report.aspx?qprid =1

32.

33. Monitor and Tweak Campaign

34.

35.

36.

37.

38. Measuring ROI

39.

40. Google says: “Don’t be Evil”

41. Visit us at… http:// www.thesemblog.com

42. Thank you! Annisa Chan Presented at the Tendenci User Conference 2007 Find all presentations at: www.tendenci.com/uc2007 Schipul - The Web Marketing Company 11757 Katy Freeway, Suite 930 Houston, TX 77079 USA www.schipul.com

Search Engine Marketing - Boost your presence. Build your brand.

Recomendados

Recomendados

Más contenido relacionado

La actualidad más candente

La actualidad más candente (20)

Similar a Search Engine Marketing - Boost your presence. Build your brand.

Similar a Search Engine Marketing - Boost your presence. Build your brand. (20)

Más de Katie Laird

Más de Katie Laird (20)

Último

Último (20)

Search Engine Marketing - Boost your presence. Build your brand.