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Harvard Transportation Case Study:

“Developing a Regional Bike Sharing Program”

              New England Parking Council
          4th Annual University Parking Forum
                  October 25th, 2012




                                                                Presented by:
                                                     John W. Nolan MS, CAPP
                                          Managing Director of Transportation
                                                           Harvard University
Today’s Outline

• Bike program and goals

• Station equipment and layouts

• How to use the bike system

• Value of roadway infrastructure

• Relationship to sustainability

• Regional operational guidelines and financial models
So What is Bike sharing?
• It’s part of a greater policy effort to expand
  efficient transportation choices.

• The program aims to reduce intra campus and
  city car travel, carbon emissions and
  greenhouse gases while promoting active
  transportation, and providing an additional
  link to the public and private transit systems.

• “Hubway” hopes to bring cycling into the
  mainstream by making bike use highly visible
  in the urban core, affordable, and conveniently
  accessible.
Program Overview
       Convenient
       o Stations every quarter mile
       o Access bikes with swipe of card

       o Return bike at any kiosk



       Inexpensive
       o Thirty minutes free once yearly fee charged

       o Daily and 3 day options available



       Mainstream
       o Users are residents, workers, tourists, and students
       o Designed for everyday trips in any clothing, even
       skirts and suits
Bike System Goals

• Grow to 400 stations and 5000 bicycles in
  Boston and neighboring municipalities.

• Continue to expand the bike share network
  beyond Boston, Cambridge, Somerville, and
  Brookline

• Additional communities including Winthrop,
  Newton, and Arlington to date, have shown
  serious interest in participating in the program.
Station Features
         Platform

         •   “Drop and Go” platform for portability.
         •   No construction or excavation needed.
         •   Aluminum. Corrosion and rust resistant.
         •   Real-time reporting of breakdowns.


         Terminal

         •   12 gauge satin coat rolled steel for rust
             protection.
         •   Interior is 14 & 15 gauge satin coat
             rolled steel.
Station Components

• Solar Powered
• Panel – Map/Ads
• Transaction Station
• Standard Bike Rack:
   • 15 slots, 10 bikes
• Mobile & Modular Platform
Alternative Layouts
Standard Two Sided       L-Shaped
On Street Installation
Paris France-Velib
“Off Street” Application
Bike Durability

       • Reinforced aluminum


       • Puncture-proof tires


       • Heavy-duty rims


       • Chain protector
More About The Bikes
• Bikes use non-standard parts and tools to deter theft.

• Incorporate pedal powered lighting systems for safety.

• Have reinforced frames to hold up to vandals.

• Bikes are fully rust-resistant.

• Bike design favors every day trips in any clothing
  including suits and skirts.
How To Use The System




http://www.youtube.com/watch?feature=player_embedded&v=oCdjMpmzTuM
Building the Roadway Infrastructure



                        • Built 38 miles
                          of new bike
                          lanes over the
                          last 4 years
Building the Roadway Infrastructure



• Cycle tracks
  added in a
  number of
  neighborhoods
Protected Bike and Pedestrian Lane
          New York City
Cycle Tracks
MIT Off-Street       New York City On-Street
Cycle Track System Concerns:
•   There are safety issues at road crossings with vehicles turning
    right and with driveways and cars backing out.

•   Below are two examples of intersection treatments in Europe.
Cycling Infrastructure
Road Infrastructure
North Harvard Street-Boston
Metropolitan Area Planning Council
                Outline
 To participate in the bike share program each municipality must:
• Provide funds to both purchase the system as well as
  provide funds for operations.
• Encouraged to provide the user with advertising revenue
  to help cover the cost of operations.
• The municipality must be able to financially guarantee the
  operations through the third year from the system
  launch.
• The equipment will be owned (per FTA requirements) by
  the City of Boston and the other respective municipalities
  that participate.
Metropolitan Area Planning Council
       Outline – continued
• A contract may be set up with the vendor such that
  the system may be owned by the municipality up
  front or at the conclusion of the contract.
• Each Municipality is highly encouraged to seek
  corporate, institutional, grant, or other private or
  public funding sources to sponsor stations and grow
  the system.
• The City of Boston has fundraised to date $1.2 million
  in corporate sponsorships, plus almost $1million in
  federal and state funds.
• The bike share program has secured an additional $3
  million grant from the Federal Transit Administration
  that is available to the municipalities to access.
License Agreement
•   Terms and fees
•   Insurance and indemnification
•   Site preparation
•   Installation and removal
•   Maintenance and site modification
•   Surrender assignment and disputes
•   Use of Name
•   Signage
Financial Cost Model
               Per Station Expenses and Revenue (10 bikes, 15-19 docks)
•   Expenses
•   Equipment Costs (Stations & Bikes)                                      $43,650
•   Launch fee                                                              $14,869
•   Subtotal Launch Cost (Equipment plus Launch fee)                        $58,519
•   3 year Operations costs to municipality                                $38,517
•   Per year Operations costs to municipality                              $12,839
•   Subtotal 3 Year Cost (Equipment, Launch & 3 yrs ops)                   $97,036
•   FTA funding available - applies to launch & equip only                ($29,538)
•   TOTAL Cost to City (3 years, non-federal source)                      $67,498 _
•   Revenue
•   3 Year Revenue from Ridership                                         $41,885
•   Per Year Revenue from Ridership                                       $13,962
•   Per Year Revenue to City (50% of net revenue)                         $1,527
•   3 Year Revenue to City (50% of net revenue)                           $4,582
Harvard’s Participation
• Sponsoring twelve (12) bike stations
• Stations location at the Cambridge, Allston
  and Longwood Campuses
• Part of our commitment to Sustainability
• Adds another alternative commuting choice
• Provides an additional link to other
  modalities including Public Transportation
A Sustainable Practice

     Cycling is a wonderful way to combine
       Fitness, Recreation, Transportation


The mission of a bike share program is to encourage a
      cultural shift for people toward increased
participation in non-carbon modes of transportation.

Hubway will provide those who do not own bicycles
with the opportunity to explore the region, connect
with the outdoors, and see how beneficial a bike can
    be while rediscovering the fun of bike-riding.
Carbon Footprint Calculation
Line               Title                                   Notes                      System Wide

1      Annual Trips                    Taken from Alta's proposal                          330,500
2      Average Miles per Trip          Source: Paris Velia system research                       2
3      Total Annual Miles Biked        Line 1*Line 2                                       661,000
4      % Bike Trips that replace Car   Source: DC Hubway (pilot system) survey                25%
       Trips
5      Annual Vehicle Miles            Line 3* Line 4                                      165,250
       Eliminated (VME)
6      VME per 3 year sponsor term     Line 5 * 3                                          495,750

7      Average VME per station per Line 6/61 stations                                        8,127
       3 year sponsor term
8      Estimated VME per station at Line 7*2 students / 1 average user; Source:             16,254
       Harvard, for 3 year term     Alta's proposal estimates 2% of student
                                    population will become Hubway members,
                                    compared with 1% of regular population.

9      Total TONS GHG eliminated       Line 8 * 1 ton/1,120 VME (average US car                 29
       per station, per sponsor        efficiency) * 2/1 GHG conversion factor for
       term.                           short trips less than 2 miles due to vehicle
                                       inefficiency on short trips
Cost to Harvard - Boston Model
• The cost of sponsorship is $50,000 per
  station for 3 years and includes equipment,
  start-up & operating expenses. The City of
  Boston has offered the following financing
  plan:

                • $15,000 FY11
                • $15,000 FY12
                • $20,000 FY13
Cost to Harvard - Cambridge Model
•   The cost of sponsorship is $50,000 per station for 3 years paid up front

•    Harvard’s Office for Sustainability has agreed to allow the utilization of its
    Green Campus Loan Fund to finance the sponsorship fee of $50,000 for the 4
    stations in Cambridge, or a total funding of $200,000.

•   $17, 667 per year, including an annual 3% administrative fee.

•   Potential sponsors will complete the loan fund application

•   The total amount of $200,000 for the 4 stations will be guaranteed by
    Transportation Services which will take the lead in identifying and marketing
    the Program to potential University sponsors with the assistance of OFS and
    other Campus Services units as needed.
Goal Alignment

“Over the past four years we have taken great strides
toward making Boston a city that welcomes and
encourages bicycling, but this innovative bike share
system may be the most significant step yet, …we have
worked tirelessly to build the infrastructure necessary to
support such a system and we are confident that there is
no better time to make “Hubway” a reality. I want to
thank Harvard University for its tremendous support of
this endeavor.”….. Mayor Thomas M. Menino
Current Program Updates - Boston
• Over 600,000 Registered Trips to date

• Public Transit Integration… the North/South rail link in downtown
  Boston is being fixed by bicycles. Thousands of trips each month
  travel between those transit notes to employment centers of the
  financial district and the Innovation District

• The City has distributed over 500 subsidized memberships at the
  cost of $5 each and worked to place stations and provide
  programming in low-income neighborhoods in Boston.
Current Program Updates - Cambridge

 • Cambridge has 20 stations installed since
   August

 • Two of the stations are among the top ten
   busiest in the entire system: Mass
   Ave./Amherst (MIT) and Mass. Ave./Dunster
   (Harvard Square)

 • In the two months since the Cambridge
   launch, resident memberships have increased
   250%
The New “Hubway”
QUESTIONS??
About the Stations
  The Stations:
• Are fully mobile, modular, and solar
  powered.
• Easy to install by mobile transit teams

• Can increase or decrease in size based on
  demand and removal takes less than one
  hour.

• The system will be operated throughout 9
  months of the year (March-November).
The Bike Sharing Program
• Brings cycling into the transit
  mainstream by making using the bicycle
  as a highly visible transportation mode
  in the urban core

• Introduces a lower priced mode of
  Public Transportation

• After the cost of an initial permit allows
Anti-Theft Components
Anti-tamper components / Durable
 aluminum alloy
Anti-theft locking mechanism / Non-standard
 tools required
First Year Implementation Goal
   • 85      stations
   • 1,000 bikes
   • 2,319 daily bike trips
   • 11,225 annual subscribers
   • 31,800 annual occasional
     users
   • 635,095 annual bike trips
   • 1,905,300     million miles
     ridden annually

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Harvard Transportation Case Study: Developing a Regional Bike Sharing Program

  • 1. Harvard Transportation Case Study: “Developing a Regional Bike Sharing Program” New England Parking Council 4th Annual University Parking Forum October 25th, 2012 Presented by: John W. Nolan MS, CAPP Managing Director of Transportation Harvard University
  • 2.
  • 3. Today’s Outline • Bike program and goals • Station equipment and layouts • How to use the bike system • Value of roadway infrastructure • Relationship to sustainability • Regional operational guidelines and financial models
  • 4. So What is Bike sharing? • It’s part of a greater policy effort to expand efficient transportation choices. • The program aims to reduce intra campus and city car travel, carbon emissions and greenhouse gases while promoting active transportation, and providing an additional link to the public and private transit systems. • “Hubway” hopes to bring cycling into the mainstream by making bike use highly visible in the urban core, affordable, and conveniently accessible.
  • 5. Program Overview Convenient o Stations every quarter mile o Access bikes with swipe of card o Return bike at any kiosk Inexpensive o Thirty minutes free once yearly fee charged o Daily and 3 day options available Mainstream o Users are residents, workers, tourists, and students o Designed for everyday trips in any clothing, even skirts and suits
  • 6. Bike System Goals • Grow to 400 stations and 5000 bicycles in Boston and neighboring municipalities. • Continue to expand the bike share network beyond Boston, Cambridge, Somerville, and Brookline • Additional communities including Winthrop, Newton, and Arlington to date, have shown serious interest in participating in the program.
  • 7. Station Features Platform • “Drop and Go” platform for portability. • No construction or excavation needed. • Aluminum. Corrosion and rust resistant. • Real-time reporting of breakdowns. Terminal • 12 gauge satin coat rolled steel for rust protection. • Interior is 14 & 15 gauge satin coat rolled steel.
  • 8. Station Components • Solar Powered • Panel – Map/Ads • Transaction Station • Standard Bike Rack: • 15 slots, 10 bikes • Mobile & Modular Platform
  • 13. Bike Durability • Reinforced aluminum • Puncture-proof tires • Heavy-duty rims • Chain protector
  • 14. More About The Bikes • Bikes use non-standard parts and tools to deter theft. • Incorporate pedal powered lighting systems for safety. • Have reinforced frames to hold up to vandals. • Bikes are fully rust-resistant. • Bike design favors every day trips in any clothing including suits and skirts.
  • 15. How To Use The System http://www.youtube.com/watch?feature=player_embedded&v=oCdjMpmzTuM
  • 16. Building the Roadway Infrastructure • Built 38 miles of new bike lanes over the last 4 years
  • 17. Building the Roadway Infrastructure • Cycle tracks added in a number of neighborhoods
  • 18. Protected Bike and Pedestrian Lane New York City
  • 19. Cycle Tracks MIT Off-Street New York City On-Street
  • 20. Cycle Track System Concerns: • There are safety issues at road crossings with vehicles turning right and with driveways and cars backing out. • Below are two examples of intersection treatments in Europe.
  • 24. Metropolitan Area Planning Council Outline To participate in the bike share program each municipality must: • Provide funds to both purchase the system as well as provide funds for operations. • Encouraged to provide the user with advertising revenue to help cover the cost of operations. • The municipality must be able to financially guarantee the operations through the third year from the system launch. • The equipment will be owned (per FTA requirements) by the City of Boston and the other respective municipalities that participate.
  • 25. Metropolitan Area Planning Council Outline – continued • A contract may be set up with the vendor such that the system may be owned by the municipality up front or at the conclusion of the contract. • Each Municipality is highly encouraged to seek corporate, institutional, grant, or other private or public funding sources to sponsor stations and grow the system. • The City of Boston has fundraised to date $1.2 million in corporate sponsorships, plus almost $1million in federal and state funds. • The bike share program has secured an additional $3 million grant from the Federal Transit Administration that is available to the municipalities to access.
  • 26. License Agreement • Terms and fees • Insurance and indemnification • Site preparation • Installation and removal • Maintenance and site modification • Surrender assignment and disputes • Use of Name • Signage
  • 27. Financial Cost Model Per Station Expenses and Revenue (10 bikes, 15-19 docks) • Expenses • Equipment Costs (Stations & Bikes) $43,650 • Launch fee $14,869 • Subtotal Launch Cost (Equipment plus Launch fee) $58,519 • 3 year Operations costs to municipality $38,517 • Per year Operations costs to municipality $12,839 • Subtotal 3 Year Cost (Equipment, Launch & 3 yrs ops) $97,036 • FTA funding available - applies to launch & equip only ($29,538) • TOTAL Cost to City (3 years, non-federal source) $67,498 _ • Revenue • 3 Year Revenue from Ridership $41,885 • Per Year Revenue from Ridership $13,962 • Per Year Revenue to City (50% of net revenue) $1,527 • 3 Year Revenue to City (50% of net revenue) $4,582
  • 28. Harvard’s Participation • Sponsoring twelve (12) bike stations • Stations location at the Cambridge, Allston and Longwood Campuses • Part of our commitment to Sustainability • Adds another alternative commuting choice • Provides an additional link to other modalities including Public Transportation
  • 29. A Sustainable Practice Cycling is a wonderful way to combine Fitness, Recreation, Transportation The mission of a bike share program is to encourage a cultural shift for people toward increased participation in non-carbon modes of transportation. Hubway will provide those who do not own bicycles with the opportunity to explore the region, connect with the outdoors, and see how beneficial a bike can be while rediscovering the fun of bike-riding.
  • 30. Carbon Footprint Calculation Line Title Notes System Wide 1 Annual Trips Taken from Alta's proposal 330,500 2 Average Miles per Trip Source: Paris Velia system research 2 3 Total Annual Miles Biked Line 1*Line 2 661,000 4 % Bike Trips that replace Car Source: DC Hubway (pilot system) survey 25% Trips 5 Annual Vehicle Miles Line 3* Line 4 165,250 Eliminated (VME) 6 VME per 3 year sponsor term Line 5 * 3 495,750 7 Average VME per station per Line 6/61 stations 8,127 3 year sponsor term 8 Estimated VME per station at Line 7*2 students / 1 average user; Source: 16,254 Harvard, for 3 year term Alta's proposal estimates 2% of student population will become Hubway members, compared with 1% of regular population. 9 Total TONS GHG eliminated Line 8 * 1 ton/1,120 VME (average US car 29 per station, per sponsor efficiency) * 2/1 GHG conversion factor for term. short trips less than 2 miles due to vehicle inefficiency on short trips
  • 31. Cost to Harvard - Boston Model • The cost of sponsorship is $50,000 per station for 3 years and includes equipment, start-up & operating expenses. The City of Boston has offered the following financing plan: • $15,000 FY11 • $15,000 FY12 • $20,000 FY13
  • 32. Cost to Harvard - Cambridge Model • The cost of sponsorship is $50,000 per station for 3 years paid up front • Harvard’s Office for Sustainability has agreed to allow the utilization of its Green Campus Loan Fund to finance the sponsorship fee of $50,000 for the 4 stations in Cambridge, or a total funding of $200,000. • $17, 667 per year, including an annual 3% administrative fee. • Potential sponsors will complete the loan fund application • The total amount of $200,000 for the 4 stations will be guaranteed by Transportation Services which will take the lead in identifying and marketing the Program to potential University sponsors with the assistance of OFS and other Campus Services units as needed.
  • 33. Goal Alignment “Over the past four years we have taken great strides toward making Boston a city that welcomes and encourages bicycling, but this innovative bike share system may be the most significant step yet, …we have worked tirelessly to build the infrastructure necessary to support such a system and we are confident that there is no better time to make “Hubway” a reality. I want to thank Harvard University for its tremendous support of this endeavor.”….. Mayor Thomas M. Menino
  • 34. Current Program Updates - Boston • Over 600,000 Registered Trips to date • Public Transit Integration… the North/South rail link in downtown Boston is being fixed by bicycles. Thousands of trips each month travel between those transit notes to employment centers of the financial district and the Innovation District • The City has distributed over 500 subsidized memberships at the cost of $5 each and worked to place stations and provide programming in low-income neighborhoods in Boston.
  • 35. Current Program Updates - Cambridge • Cambridge has 20 stations installed since August • Two of the stations are among the top ten busiest in the entire system: Mass Ave./Amherst (MIT) and Mass. Ave./Dunster (Harvard Square) • In the two months since the Cambridge launch, resident memberships have increased 250%
  • 38. About the Stations The Stations: • Are fully mobile, modular, and solar powered. • Easy to install by mobile transit teams • Can increase or decrease in size based on demand and removal takes less than one hour. • The system will be operated throughout 9 months of the year (March-November).
  • 39. The Bike Sharing Program • Brings cycling into the transit mainstream by making using the bicycle as a highly visible transportation mode in the urban core • Introduces a lower priced mode of Public Transportation • After the cost of an initial permit allows
  • 40. Anti-Theft Components Anti-tamper components / Durable aluminum alloy Anti-theft locking mechanism / Non-standard tools required
  • 41.
  • 42. First Year Implementation Goal • 85 stations • 1,000 bikes • 2,319 daily bike trips • 11,225 annual subscribers • 31,800 annual occasional users • 635,095 annual bike trips • 1,905,300 million miles ridden annually