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
Forming conventions
Professional Product My product

Conventions of a
professional product
 This product has a generic mast head,
this is the title and the main headline. It
is used to make the magazine stand out
among others on a shelf.
 The main shot is a mid shot-close up of a
popular band. This is used to grab the
attention of people who may like this
band.
 Band name in contrasting colours to
make it stand out.
 Kerrang! use the final lower 3rd of the
magazine to advertise their posters and
the fact that they are free, in an attempt
to attract more customers.

Conventions of my
product
My product uses the conventional masthead
and I tried to use colours that would stand out
against other magazines in a news stand.
My product also uses the conventional mid
shot – close-up. I kept the photo in greyscale
and made the background a lighter blue, to try
and make a large contrast on the black on blue.
Here I added a foot head with something that
I thought would attract some extra people into
buying the magazine, as it states all readers
have the chance to win a lifetime supply of
‘Unleash The Beast’ This is an energy drink
product.

 The social group that will be attracted to my magazine
will be people who like the electronic / drumstep music
scene.
 But these scenes are so versatile it can attract any number
of people, including dubstep, drumstep and any generic
electronic music.
 The clothes my model was wearing in the shot was a
casual kind of clothing, I asked him to wear this because I
wanted my magazine to have a laid back kind of feeling.
 Also the colour scheme I used was meant to resemble a
light show at an electronic gig, to make it more similar to
my target audiences prefernces.
How does your media product represent
particular social groups?

 I feel the best fay for my magazine to be distributed
would be in supermarkets, I think this because the
colour scheme I chose was one to stand out among
other magazines on a shelf, and I think this will be
the best place to sell the product.
Distribution of the
Product

 The audience group that will be attracted to my
magazine will be people who like the electronic /
drumstep music scene.
 But these scenes are so versatile it can attract any
number of people, including dubstep, drumstep and
any generic electronic music.
 My audience will be lower class to middle class,
hence why I priced the magazine at £1.50, to make it
affordable for the masses.
Audience

 I attracted my audience by many different methods,
one of these is the colour scheme.
 Another thing I did to attract a certain audience
would be using band names that would relate to the
kind of music the audience will like, for example,
‘Backlash’ is a violent kind of name relating to
madness of an electronic gig and the mosh pits
involved.
 I chose my colour scheme because I thought it
resembled the laser light shows that would be
associated with an electronic gig.
How did I attract the
audience?

 During the time of doing this course I have learnt a lot of things about the
technology, I already had a brief understanding of Photoshop but I have
greatly increased my knowledge and understanding of the software.
 I also have learnt more about photography, before I started this course I
was already quite interested with photography but as I have taken more
photos and developed my understanding of different lenses and focus
properties such as macro focus, I have been able to take much better shots
than I would have been able to at the start.
 The camera I used was my Canon 550D (as shown in photo) With this I
used my 55-250mm lens for great focus controllability and picture quality
was better than my 17.5-55mm lens which used autofocus, although the
autofocus was good it was not as controllable as the hand changeable focus
on my 55-250mm macro focus lens.
My progression with
technology

Looking back on
Preliminary.
Looking back at my preliminary task,
I think I have developed my skills a
lot to make a more professional
product with the use of better photos
and better editing. Even though I do
like my School magazine cover I think
my music magazine looks much more
professional and eye catching.
Similarities
The similarities in my products are that in
both products I had the main features down
the left hand side and the masthead at the top.
Also, the pictures are both focused onto the
right hand side of the page, other than these
similarities the products are very different.
Differences
The differences in my products are that I had
a much more striking title and colour
scheme, I used this because I wanted it to
resemble a light show at an electronic gig.
Also I chose to shoot in black and white as it
gave the image the black shadow on the face.

Looking back on my school contents,
I feel that my image is a lot more
professional and the colour scheme is
contrasting and eye catching, not
something you’d see every day that
may catch your attention and make
you want to read it. I also prefer the
layout, as everything is to one side of
the page.
Similarities
The similarities of my school contents
and music contents are that I kept my
masthead to the left hand side but other
than that there are not any similarities.
Differences
The differences in my products are that
my music contents has the page
numbers before the subject, which was
suggested by my target audience.
Looking back on
Preliminary.

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Forming Conventions of a Professional Product

  • 1.
  • 3.  Conventions of a professional product  This product has a generic mast head, this is the title and the main headline. It is used to make the magazine stand out among others on a shelf.  The main shot is a mid shot-close up of a popular band. This is used to grab the attention of people who may like this band.  Band name in contrasting colours to make it stand out.  Kerrang! use the final lower 3rd of the magazine to advertise their posters and the fact that they are free, in an attempt to attract more customers.
  • 4.  Conventions of my product My product uses the conventional masthead and I tried to use colours that would stand out against other magazines in a news stand. My product also uses the conventional mid shot – close-up. I kept the photo in greyscale and made the background a lighter blue, to try and make a large contrast on the black on blue. Here I added a foot head with something that I thought would attract some extra people into buying the magazine, as it states all readers have the chance to win a lifetime supply of ‘Unleash The Beast’ This is an energy drink product.
  • 5.   The social group that will be attracted to my magazine will be people who like the electronic / drumstep music scene.  But these scenes are so versatile it can attract any number of people, including dubstep, drumstep and any generic electronic music.  The clothes my model was wearing in the shot was a casual kind of clothing, I asked him to wear this because I wanted my magazine to have a laid back kind of feeling.  Also the colour scheme I used was meant to resemble a light show at an electronic gig, to make it more similar to my target audiences prefernces. How does your media product represent particular social groups?
  • 6.   I feel the best fay for my magazine to be distributed would be in supermarkets, I think this because the colour scheme I chose was one to stand out among other magazines on a shelf, and I think this will be the best place to sell the product. Distribution of the Product
  • 7.   The audience group that will be attracted to my magazine will be people who like the electronic / drumstep music scene.  But these scenes are so versatile it can attract any number of people, including dubstep, drumstep and any generic electronic music.  My audience will be lower class to middle class, hence why I priced the magazine at £1.50, to make it affordable for the masses. Audience
  • 8.   I attracted my audience by many different methods, one of these is the colour scheme.  Another thing I did to attract a certain audience would be using band names that would relate to the kind of music the audience will like, for example, ‘Backlash’ is a violent kind of name relating to madness of an electronic gig and the mosh pits involved.  I chose my colour scheme because I thought it resembled the laser light shows that would be associated with an electronic gig. How did I attract the audience?
  • 9.   During the time of doing this course I have learnt a lot of things about the technology, I already had a brief understanding of Photoshop but I have greatly increased my knowledge and understanding of the software.  I also have learnt more about photography, before I started this course I was already quite interested with photography but as I have taken more photos and developed my understanding of different lenses and focus properties such as macro focus, I have been able to take much better shots than I would have been able to at the start.  The camera I used was my Canon 550D (as shown in photo) With this I used my 55-250mm lens for great focus controllability and picture quality was better than my 17.5-55mm lens which used autofocus, although the autofocus was good it was not as controllable as the hand changeable focus on my 55-250mm macro focus lens. My progression with technology
  • 10.  Looking back on Preliminary. Looking back at my preliminary task, I think I have developed my skills a lot to make a more professional product with the use of better photos and better editing. Even though I do like my School magazine cover I think my music magazine looks much more professional and eye catching. Similarities The similarities in my products are that in both products I had the main features down the left hand side and the masthead at the top. Also, the pictures are both focused onto the right hand side of the page, other than these similarities the products are very different. Differences The differences in my products are that I had a much more striking title and colour scheme, I used this because I wanted it to resemble a light show at an electronic gig. Also I chose to shoot in black and white as it gave the image the black shadow on the face.
  • 11.  Looking back on my school contents, I feel that my image is a lot more professional and the colour scheme is contrasting and eye catching, not something you’d see every day that may catch your attention and make you want to read it. I also prefer the layout, as everything is to one side of the page. Similarities The similarities of my school contents and music contents are that I kept my masthead to the left hand side but other than that there are not any similarities. Differences The differences in my products are that my music contents has the page numbers before the subject, which was suggested by my target audience. Looking back on Preliminary.