The document provides 11 tips for delivering a great speech every time. The tips include preparing the equipment and space, warming up the audience beforehand, focusing on serving the audience's needs over delivering a message, reducing slides to highlight the key points, using stories to teach lessons and apply ideas, crafting an outstanding opening and closing, avoiding wasting time with unnecessary details, varying vocal tones for emphasis, purposefully moving around the stage, adopting powerful body language, and engaging the audience during the speech. The overall message is to focus on preparing well and serving the audience.
7. 1. REMOVE SURPRISES
Test equipment, slides, video, and sound
Stand on stage, get comfortable
Plan location of: notes, laptop, water, props
[Pro Tip: create a check list on your phone]
A bit of preparation will save many embarrassing
moments:
8. 2. WARM UP THE CROWD
Audiences respond better if they know and trust you.
9. 2. WARM UP THE CROWD
2 weeks before, interview 3-5 delegates (you gain
insights, they spread the word)
arrive early. Meet more delegates. [Pro Tip: don’t
talk about yourself - ask questions]
eat with delegates (not at the VIP table) and
remember their names
Audiences respond better if they know and trust you.
10. Kelly Stoetzel, TED Talks conference programmer
3. DELIVER SERVICE
Don’t think ‘this is a message I must communicate,’
instead think ‘People will love knowing about this!’
11. 3. DELIVER SERVICE
Ask yourself:
is my primary intention to: teach, motivate,
inspire, or entertain?
what is one idea, lesson, or insight they must
have 24 hours from now?
how do I want them to feel at the end?
Don’t think ‘this is a message I must communicate,’
instead think ‘People will love knowing about this!’
Kelly Stoetzel, TED Talks conference programmer
12. "If everything is important, then nothing is important."
Garr Reynolds, author, Presentation Zen
4. DROP 50% OF YOUR SLIDES
13. 4. DROP 50% OF YOUR SLIDES
You are the message—slides are reference points
to accent your message:
make bullets brief (don’t repeat your message)
avoid fancy animations, unrelated video clips,
crazy fonts, and unreadable graphs
capture the essence of your point - use large,
original, clear images
"If everything is important, then nothing is important."
Garr Reynolds, author, Presentation Zen
14. 5. USE STORIES TO TEACH
Wrap your lesson in a unique, memorable story and
you’ll have raving fans (even years later).
15. Bridge - connect from last point to new topic
Story - short, relevant, original (ideally funny)
Lesson - draw a relevant lesson from the story
Application - explain how this relates to their
work/life/relationships [Pro Tip: describe 2-3
specific ways they can use this solution now]
5. USE STORIES TO TEACH
Wrap your lesson in a unique, memorable story and
you’ll have raving fans (even years later).
Use this formula:
16. 6. KILL THE OPENING & CLOSE
People remember the first few minutes (primacy)
and the last few minutes (recency) - so make
them outstanding!
17. jump right into a rehearsed story
describe a problem you know they have
tell them you’ve been there, fought the battle,
found a solution, and came to share
never, ever rush the close. [Pro Tip: have a drop-
dead start time for your close]
close with: summary, motivation (personal story is
best), and call-to-action
6. KILL THE OPENING & CLOSE
People remember the first few minutes (primacy)
and the last few minutes (recency)
18. 7. DON’T WASTE THEIR TIME
A good, short speech (Lincoln’s 1863 address at
Gettysburg was only 2 minutes) is more memorable
and valued over a boring dissertation.
19. don’t say you’re excited to be there
don’t fiddle with your notes, water, remote,
microphone, or laptop
don’t talk about your taxi ride, hotel, or flight
there [Pro Tip: the more your life appears
different, the less they trust you]
7. DON’T WASTE THEIR TIME
20. 8. USE VOCAL VARIETY
Auditory learners are 20-30% of your audience.
21. speed up = something good is coming
slow down = pay attention
lower your voice = confidence and trust
pause = that was important
8. USE VOCAL VARIETY
Auditory learners are 20-30% of your audience.
22. 9. MOVE ON PURPOSEUse movement on stage to hold audience attention
and accent your message.
23. Step forward to make a point
Raise your hands to get their attention
If telling a story, deliver the lines of each character
from a different location.
[Pro Tip: Move to their right when talking about the
future, to their left is the past]
9. MOVE ON PURPOSEUse movement on stage to hold audience attention
and accent your message.
24. 10. BE POWERFUL
“Don’t fake it till you make it. Fake it till you
become it.” Amy Cuddy, TEDGlobal 2012
25. Here’s a secret: audiences want you to succeed, so
step up and take charge:
use power poses (standing with hands on hips and feet
spread, like Wonder Woman or Super Man) for two minutes
before stepping on stage
stay anchored when making a point
smile (it’s contagious) “When you’re smiling, the whole
world smiles with you.” Louis Armstrong
10. BE POWERFUL
26. 11. TRAIN YOUR AUDIENCETeach your audience to respond during your speech
and they’re more likely to: enrol in a program, buy your
book, or even give a standing ovation.
27. !
talk with their neighbour
solve a problem
journal a new insight or goal
play a learning game
stand and move
11. TRAIN YOUR AUDIENCE
About every 15-20 minutes have them:
33. Photo Credits:!
Woman on cover - www.flickr.com/photos/jodiwomack/6244142545
Man preparing room - www.flickr.com/photos/cdharrison/173418523
Empty auditorium - www.flickr.com/photos/29143375@N05/5204035441
Man taking notes - www.flickr.com/photos/officialgdc/4897239430
Sally Hogshead at SMMW - www.flickr.com/photos/toprankblog/8649764608
Empty stage with chair - www.flickr.com/photos/batmoo/3734837951
Audience - www.flickr.com/photos/salman2000/546893319
Man in white jacket - www.flickr.com/photos/officialgdc/4896724713
Man with arms raised - www.flickr.com/photos/rsaa/5447663675
Martin Luther King - www.flickr.com/photos/e-strategycom/1054179588
Ladies talking at conference - www.flickr.com/photos/msc-tamu/13767702344
Closing “and enjoy the ride” - www.flickr.com/photos/boellstiftung/14456432422
!
!
36. !
!
!
!
!
!
!
!
!
!
!
!
!
!
!
!
Are you ready to…
8 fast strategies to get you from avoiding, to doing, to DONE.
STOP Procrastinating TODAY!
YES, I want my free book!
Download your
FREE COPY!
37. !
!
!
!
!
!
!
Are you ready to…
8 fast strategies to get you from avoiding, to doing, to DONE.
STOP Procrastinating TODAY!
YES, I want my free book!
Click here!