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Sanitation logistics
Heiko Gebauer
Group Leader
Business Innovation
Environmental Social Sciences (EAWAG), Zurich, Switzerland
Associate Professor, Center of Service Research, Karlstad University, Sweden
London, 07-10-2013
Logistic experiences

Spare parts logistics in
Asia (China)

Consumable distribution in
Europe

UK
GE
FR CH AU
SP

IT

TU
Agenda

• How do successful practices overcome the
logistic and distribution challenges in lowincome countries?

• What logistic approaches are we using at the
Eawag?
• What are other practices in sanitation
logistics?
Dabawalla – lunch box distribution in Mumbai
http://priusfallacy.files.wordpress.com/2012/08/dabba.jpg
What can we learn from the Dabbawalla system?

• Logistics is build around people rather than
technologies
• Challenging logistic tasks can be done!!!

(„Workers
have 40 seconds to load the crates of dabbas onto a train at major
stations and just 20 seconds at interim stops“)

• Implementing team incentives - Seven to eight
mukadams typically aggregated their efforts and
constituted a profit centre
• Human resource management is a key factor
• Zero-failure tolerance
• Adapting information management to illiterate staff
Coca-Cola – Manual Distribution Centers in Africa
What can we learn from the Coca-Cola system?

•

Entrepreneurship does not emerge for free – a
dedicated education and continuous business
support is necessary

•

Sense of ownership - let people take care of
equipment – selling the liquid rather than bottles

•

Local entrepreneurs can make distribution much
more cost-efficient

•

Despite a general concept, there is a strong need
for contextualizing and localizing the distribution
chain

•

Highly complex distribution chain – instead of endto-end, it is more than single-to-many
Agenda

• How do successful practices overcome the
logistic and distribution challenges in lowincome countries?

• What logistic approaches are we using at the
Eawag?
• What are other practices in sanitation
logistics?
Sanitation logistics @ Eawag
Blue diversion
(Re-invent the toilet challenge)

Vuna
(Valorisation of Urine Nutrients
in Africa)
Logistics for linking blue diversion and
resource recovery plant
• Satellite image of Kyebando-Kisalosalo
slum
• GIS analysis
• Determination of route length (e.g.,
closest facility, service area, and
Origin-Destination (OD) cost matrix)
• Route planning
Source: Rafael Schmitt (2011)
Key indicators
• Distance access -> access [km]
• Distance collection -> RRP [km]
Effective Working hours/day
• Required services/facility
• Emptying time per facility

• Worker/vehicle
• Vehicle costs & lifespan
• Maintenance cost

• Depreciation rate

Source: Rafael Schmitt (2011)
Logistics for linking blue diversion and
resource recovery plant

Source: Rafael Schmitt (2011)
One cent per user & day for the logistics

Source: Rafael Schmitt (2011)
Sanitation logistics @ Eawag
Blue diversion
(Re-invent the toilet challenge)

Vuna
(Valorisation of Urine Nutrients
in Africa)
Urine collection in Cliffdale – a rural
development area in Durban municipality (1)
Urine collection in Cliffdale – a rural
development area in Durban municipality (2)
Business model thinking guides the logistic
approaches

Decentralized Sanitation
Product Management
Model (DeSam)

How can can we create VALUE?
KA

CR
VP

KP
KR
C

CS
DM

R

KP – Key Partner, KA – Key Activities, KR – Key
resources, VP – Value proposition, CR - customer
relationship, DM – distribution & marketing, CS Customer segment, C – Cost structure, R - Revenues
Skate to where the VALUE will be ...
Price for a single cup of
coffee ($)

 Experience x80

5
 Service x52

4
3
2

 Convenience x6

1

Supermarket

Café
Nespresso

Starbucks
Skate to where the VALUE will be ... (2)
Solid fertilizer prices
CHF/kg 30
20
10

< 1 CHF / kg

0
Berry &
fruit
fertilizer

Garden
fertilizer

Balcony Long-term Flower
plants
fertilizer
soil
fertilizer

Liquid fertilizer prices
CHF/kg 30
20
10
0
Flowers
Source: Corine Uhlmann

Liquid
fertilizer

Indoor
plant

Orchis

Cacti
“Fair-trade” fertilizer (pro-poor)
Key partners
• M-Pesa (South
Africa) (for cashsolution)
• Local communities

Key activities
Value proposition
• Installation of
• Creating social
collection tanks
benefits through a
• Marketing of
“Fair-trade”
urine drop-off
fertilizer brand
Key resources
• Managing money
What
transfer key resources are required?

Distribution
• Do-it-yourselfgarden center
• Small packages
• (online
subscription)

Key resources
• Collection point
• Transportation
vehicle
• Treatment
• Branding &
marketing skills

Marketing
• “Branding”
fertilizer as a
social good
• Shop-in-Shop
concept

Cost structure
• Partly subsidized by EWS
• Investment & operational costs of the
collection points
• Transportation costs
• Reactor costs (investment & operation)
• Branding & marketing, packaging, market
development
• Incentives for dropping-off the urine

Customers
• Less price
sensitive
gardeners
• High income
• Social
responsibility
• Flower and
inhouse plant
lovers

Revenue streams
• (100%-x) of the fertilizer price can be considered
as a donation for the income of poor people
(incentives)
• x% covers the investment and operational costs
Incentive approach
Initial situation
• Drop-off system depends on the
distance between collection point
and UDDT and the incentives

Collection points
• Percentage (number) of people
according to distance to the collection
points

3 collection points

7 collection points
“For Durban” fertilizer
Key partners
• Small subcontractors
executing the
logistics

Key activities
Value proposition
• Collection &
• Replacing existing
transportation
fertilizer
(sub-contracting
consumption with
and performance
a local (municipal)
Key resources
measurement)
fertilizer
What key resources are required?
• Reactor
(operation &
maintenance)

Customer
Customers
relationships
• City of Durban
• Direct relationship • Departments
to different city
taking care of
departments and
green areas in the
the subcity (e.g. beach
contractors doing
front, parks,
the gardening
stadium)

Key resources
• Training logistic
sub-contractors
• Treatment

Marketing
• Internal marketing
• Acceptance of the
municipality

Cost structure
• Collection & transportation
• Urine treatment and fertilizer production

Revenue streams
• Existing fertilizer expenditures are re-directed to
cover the costs for collecting, treating urine and to
produce fertilizer
Institutionalized approach – urine tanks get
collected and emptied
Pilot scale
• EWS created teams picking-up the
urine

Optimizing
• Reconsidering the logistics
• Localizing the logistics
• Improving the prediction of urine
production
“Large” fertilizer user with a social interest
Key partners
• Depending on the
collection
approach

Key activities
Value proposition
• Developing such
• Promoting the
as a strategic
social
partnership
engagement of a
• Collection &
large fertilizer user
Key resources
transportation
to the municipality
What key resources are required?
• Treatment
Key resources
• Treatment reactor
• Transportation
vehicles
• Risk
management

Cost structure
• Large user covers cost for the treatment
(investments and operation) and well as parts of
the collection costs
• EWS subsidies the collection

Customer
Customers
relationships
• Large company
• Strategic
consuming
partnership
traditional fertilizer
between EWS and • Looking for a
the customer
differentiation in
the local market
• Differentiation
Marketing
achieved through
• One-to-one
social contribution
relationship
• Customer can use • (e.g., Coca-Cola,
Heineken …)
its social
contribution in the
marketing
campaign

Revenue streams
• “Large” fertilizer user does not pay, but rather
covers emerging costs
Agenda

• How do successful practices overcome the
logistic and distribution challenges in lowincome countries?

• What logistic approaches are we using at the
Eawag?
• What are other practices in sanitation
logistics?
Sanergy‘s low-tech solution seems appropriate
X-runner’s new key performance indicators
• How many people put the bucket in
front of the house? (Key performance
indicator – measured 16%, goal 60%)?
• How many people pay in time?
(measured 88%, goal 95%)?

Percentage of on-time Payment for
Monthly users
100
90
80
70
60
50
40
30

20
10
0
Jan

Feb

Mar

Apr

May

Jun

Jul
Conclusions
Successful practices

• Logistics is finally about people (collectors &
entrepreneurs) doing it and not researchers simulating it
• People AND technologies

Eawag
• GIS data, logistic approaches, and embedding these into
an overall business model
Sanitation logistics
• Small things make a difference, robust and fool-proofed
approaches
Thank you very much

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Sanitation logistics

  • 1. Sanitation logistics Heiko Gebauer Group Leader Business Innovation Environmental Social Sciences (EAWAG), Zurich, Switzerland Associate Professor, Center of Service Research, Karlstad University, Sweden London, 07-10-2013
  • 2. Logistic experiences Spare parts logistics in Asia (China) Consumable distribution in Europe UK GE FR CH AU SP IT TU
  • 3. Agenda • How do successful practices overcome the logistic and distribution challenges in lowincome countries? • What logistic approaches are we using at the Eawag? • What are other practices in sanitation logistics?
  • 4. Dabawalla – lunch box distribution in Mumbai
  • 6.
  • 7. What can we learn from the Dabbawalla system? • Logistics is build around people rather than technologies • Challenging logistic tasks can be done!!! („Workers have 40 seconds to load the crates of dabbas onto a train at major stations and just 20 seconds at interim stops“) • Implementing team incentives - Seven to eight mukadams typically aggregated their efforts and constituted a profit centre • Human resource management is a key factor • Zero-failure tolerance • Adapting information management to illiterate staff
  • 8. Coca-Cola – Manual Distribution Centers in Africa
  • 9. What can we learn from the Coca-Cola system? • Entrepreneurship does not emerge for free – a dedicated education and continuous business support is necessary • Sense of ownership - let people take care of equipment – selling the liquid rather than bottles • Local entrepreneurs can make distribution much more cost-efficient • Despite a general concept, there is a strong need for contextualizing and localizing the distribution chain • Highly complex distribution chain – instead of endto-end, it is more than single-to-many
  • 10. Agenda • How do successful practices overcome the logistic and distribution challenges in lowincome countries? • What logistic approaches are we using at the Eawag? • What are other practices in sanitation logistics?
  • 11. Sanitation logistics @ Eawag Blue diversion (Re-invent the toilet challenge) Vuna (Valorisation of Urine Nutrients in Africa)
  • 12. Logistics for linking blue diversion and resource recovery plant • Satellite image of Kyebando-Kisalosalo slum • GIS analysis • Determination of route length (e.g., closest facility, service area, and Origin-Destination (OD) cost matrix) • Route planning
  • 14. Key indicators • Distance access -> access [km] • Distance collection -> RRP [km] Effective Working hours/day • Required services/facility • Emptying time per facility • Worker/vehicle • Vehicle costs & lifespan • Maintenance cost • Depreciation rate Source: Rafael Schmitt (2011)
  • 15. Logistics for linking blue diversion and resource recovery plant Source: Rafael Schmitt (2011)
  • 16. One cent per user & day for the logistics Source: Rafael Schmitt (2011)
  • 17. Sanitation logistics @ Eawag Blue diversion (Re-invent the toilet challenge) Vuna (Valorisation of Urine Nutrients in Africa)
  • 18. Urine collection in Cliffdale – a rural development area in Durban municipality (1)
  • 19. Urine collection in Cliffdale – a rural development area in Durban municipality (2)
  • 20. Business model thinking guides the logistic approaches Decentralized Sanitation Product Management Model (DeSam) How can can we create VALUE? KA CR VP KP KR C CS DM R KP – Key Partner, KA – Key Activities, KR – Key resources, VP – Value proposition, CR - customer relationship, DM – distribution & marketing, CS Customer segment, C – Cost structure, R - Revenues
  • 21. Skate to where the VALUE will be ... Price for a single cup of coffee ($)  Experience x80 5  Service x52 4 3 2  Convenience x6 1 Supermarket Café Nespresso Starbucks
  • 22. Skate to where the VALUE will be ... (2) Solid fertilizer prices CHF/kg 30 20 10 < 1 CHF / kg 0 Berry & fruit fertilizer Garden fertilizer Balcony Long-term Flower plants fertilizer soil fertilizer Liquid fertilizer prices CHF/kg 30 20 10 0 Flowers Source: Corine Uhlmann Liquid fertilizer Indoor plant Orchis Cacti
  • 23. “Fair-trade” fertilizer (pro-poor) Key partners • M-Pesa (South Africa) (for cashsolution) • Local communities Key activities Value proposition • Installation of • Creating social collection tanks benefits through a • Marketing of “Fair-trade” urine drop-off fertilizer brand Key resources • Managing money What transfer key resources are required? Distribution • Do-it-yourselfgarden center • Small packages • (online subscription) Key resources • Collection point • Transportation vehicle • Treatment • Branding & marketing skills Marketing • “Branding” fertilizer as a social good • Shop-in-Shop concept Cost structure • Partly subsidized by EWS • Investment & operational costs of the collection points • Transportation costs • Reactor costs (investment & operation) • Branding & marketing, packaging, market development • Incentives for dropping-off the urine Customers • Less price sensitive gardeners • High income • Social responsibility • Flower and inhouse plant lovers Revenue streams • (100%-x) of the fertilizer price can be considered as a donation for the income of poor people (incentives) • x% covers the investment and operational costs
  • 24. Incentive approach Initial situation • Drop-off system depends on the distance between collection point and UDDT and the incentives Collection points • Percentage (number) of people according to distance to the collection points 3 collection points 7 collection points
  • 25. “For Durban” fertilizer Key partners • Small subcontractors executing the logistics Key activities Value proposition • Collection & • Replacing existing transportation fertilizer (sub-contracting consumption with and performance a local (municipal) Key resources measurement) fertilizer What key resources are required? • Reactor (operation & maintenance) Customer Customers relationships • City of Durban • Direct relationship • Departments to different city taking care of departments and green areas in the the subcity (e.g. beach contractors doing front, parks, the gardening stadium) Key resources • Training logistic sub-contractors • Treatment Marketing • Internal marketing • Acceptance of the municipality Cost structure • Collection & transportation • Urine treatment and fertilizer production Revenue streams • Existing fertilizer expenditures are re-directed to cover the costs for collecting, treating urine and to produce fertilizer
  • 26. Institutionalized approach – urine tanks get collected and emptied Pilot scale • EWS created teams picking-up the urine Optimizing • Reconsidering the logistics • Localizing the logistics • Improving the prediction of urine production
  • 27. “Large” fertilizer user with a social interest Key partners • Depending on the collection approach Key activities Value proposition • Developing such • Promoting the as a strategic social partnership engagement of a • Collection & large fertilizer user Key resources transportation to the municipality What key resources are required? • Treatment Key resources • Treatment reactor • Transportation vehicles • Risk management Cost structure • Large user covers cost for the treatment (investments and operation) and well as parts of the collection costs • EWS subsidies the collection Customer Customers relationships • Large company • Strategic consuming partnership traditional fertilizer between EWS and • Looking for a the customer differentiation in the local market • Differentiation Marketing achieved through • One-to-one social contribution relationship • Customer can use • (e.g., Coca-Cola, Heineken …) its social contribution in the marketing campaign Revenue streams • “Large” fertilizer user does not pay, but rather covers emerging costs
  • 28. Agenda • How do successful practices overcome the logistic and distribution challenges in lowincome countries? • What logistic approaches are we using at the Eawag? • What are other practices in sanitation logistics?
  • 29. Sanergy‘s low-tech solution seems appropriate
  • 30. X-runner’s new key performance indicators • How many people put the bucket in front of the house? (Key performance indicator – measured 16%, goal 60%)? • How many people pay in time? (measured 88%, goal 95%)? Percentage of on-time Payment for Monthly users 100 90 80 70 60 50 40 30 20 10 0 Jan Feb Mar Apr May Jun Jul
  • 31. Conclusions Successful practices • Logistics is finally about people (collectors & entrepreneurs) doing it and not researchers simulating it • People AND technologies Eawag • GIS data, logistic approaches, and embedding these into an overall business model Sanitation logistics • Small things make a difference, robust and fool-proofed approaches