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Trend presentation
From Web 2.0 to Web2?
Telenor Fusion Advisory Board
March 18 - 2010

Hilde Lovett, Senior Researcher
Apps & Content – Services
Telenor Group Business Development & Research


Thanks to my college Beathe Due
for comments and inspiration.
From Web 2.0 to Web2?
•  Web 2.0
      •  Harnessing collective information
      •  Re-use of information through cloud computing/open platforms/APIs
      •  Virtuous feedback loop: applications become better the more they are used


•  Web2
      •  More devices accessing and producing information + more open data
         sensors, mobiles, ebooks, games, …
         structured, tagged, face/voice recognition, …
      •  Closer to real-time
      •  Closer to real world
        More usage - applications become even better


        “As a result, the Web opportunity is no longer growing arithmetically;
                               it’s growing exponentially”
                     Inspiration: O´Reilly & Battelle: “Web Squared: Web 2.0 Five Years On”
  2     3/26/10
                     Tim Berners-Lee: “The year open data went world wide”
                     The Economist: “A special report on managing information”
IntentIndex




              Source: Min 500 American adults (over 18 years), updated on a quarterly basis.
3   3/26/10   295 proposed reasons/intents to go online.
Gary´s Social Media Count




              Source: http://www.personalizemedia.com/
4   3/26/10
The data behind “Gary´s Social Media Count”;
Non-real-time information gathering




5   3/26/10
TweetDeck
Combines Twitter, MySpace & Facebook real-time updates
Preferred search engine for many




6   3/26/10
Aftenposten replied on complaint within 8 minutes
and apologized




7   3/26/10
Tracked.com: where business information, communications
and connections come together to enhance business life




8   3/26/10
Tracked.com: where business information, communications
and connections come together to enhance business life




9   3/26/10   Source:http:http://www.tracked.com/company/salesforcehttp://www.ustream.tv/recorded/2601607
Salesforce Chatter: Tailor real-time information
gathering & sharing with colleagues




10   3/26/10
UK and US start to open up government data

“On his first full day in office, Barack Obama issued a
presidential memorandum ordering the heads of federal agencies
to make available as much information as possible, urging them
to act “with a clear presumption: in the face of doubt, openness
prevails””.




               Source: The Economist: A special report on managing information. The open society.
11   3/26/10   Governments are letting in the light
Data.gov.uk+ TimesLabs:                    It took two days after Directory released
data before Times made a map over accidents-involving-bicycles




               Source: http://innovate.direct.gov.uk/2009/03/10/pedalling-some-raw-data/ &
12   3/26/10   http://labs.timesonline.co.uk/
Zanesville Ohio: lawyer put together different types of
data and found correlation between which houses were
occupied by white people and which houses had water




13   3/26/10
Web, email, Twitter & sms are being used to report news of
disasters, and to coordinate emergency response.




14   3/26/10
Skisporet.no use information from GPS, MMS,
Twitter, Statens Kartverk, Yr ….




15   3/26/10
Darkslide:     shows all public Flickr pictures at a given location




16   3/26/10
Wikitude: sweep the phone around
and scan the area for nearby interesting things




17   3/26/10
PleaseRobMe.com:
Intention to raise some awareness and have people think about how
they use real-time, location based services like Twitter, Foursquare, etc




18   3/26/10
Penguin shows how the future book can look like




               Source: http://www.youtube.com/watch?v=0QCAPv-IKuU
20   3/26/10
Summing up


•  Real-time production, access and sharing information will flavor
   relationships between people, organisations and things; citizens,
   consumers, customers, suppliers, partners, employees, governments


•  Virtuous feed-back loop continue: the more participation the better
   applications


•  Challenge: being an conscious, active participant with credibility


•  How can we continue to fuel this development?




22   3/26/10
Thank you for your attention




Hilde Lovett
Telenor Group Business Development & Research
Services, Content & Applications


23   3/26/10

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Lovett Trends Presentation. From Web 2.0 to Web Squared? Telenor Fusion Advisory Board March 18

  • 1. Trend presentation From Web 2.0 to Web2? Telenor Fusion Advisory Board March 18 - 2010 Hilde Lovett, Senior Researcher Apps & Content – Services Telenor Group Business Development & Research Thanks to my college Beathe Due for comments and inspiration.
  • 2. From Web 2.0 to Web2? •  Web 2.0 •  Harnessing collective information •  Re-use of information through cloud computing/open platforms/APIs •  Virtuous feedback loop: applications become better the more they are used •  Web2 •  More devices accessing and producing information + more open data sensors, mobiles, ebooks, games, … structured, tagged, face/voice recognition, … •  Closer to real-time •  Closer to real world   More usage - applications become even better “As a result, the Web opportunity is no longer growing arithmetically; it’s growing exponentially” Inspiration: O´Reilly & Battelle: “Web Squared: Web 2.0 Five Years On” 2 3/26/10 Tim Berners-Lee: “The year open data went world wide” The Economist: “A special report on managing information”
  • 3. IntentIndex Source: Min 500 American adults (over 18 years), updated on a quarterly basis. 3 3/26/10 295 proposed reasons/intents to go online.
  • 4. Gary´s Social Media Count Source: http://www.personalizemedia.com/ 4 3/26/10
  • 5. The data behind “Gary´s Social Media Count”; Non-real-time information gathering 5 3/26/10
  • 6. TweetDeck Combines Twitter, MySpace & Facebook real-time updates Preferred search engine for many 6 3/26/10
  • 7. Aftenposten replied on complaint within 8 minutes and apologized 7 3/26/10
  • 8. Tracked.com: where business information, communications and connections come together to enhance business life 8 3/26/10
  • 9. Tracked.com: where business information, communications and connections come together to enhance business life 9 3/26/10 Source:http:http://www.tracked.com/company/salesforcehttp://www.ustream.tv/recorded/2601607
  • 10. Salesforce Chatter: Tailor real-time information gathering & sharing with colleagues 10 3/26/10
  • 11. UK and US start to open up government data “On his first full day in office, Barack Obama issued a presidential memorandum ordering the heads of federal agencies to make available as much information as possible, urging them to act “with a clear presumption: in the face of doubt, openness prevails””. Source: The Economist: A special report on managing information. The open society. 11 3/26/10 Governments are letting in the light
  • 12. Data.gov.uk+ TimesLabs: It took two days after Directory released data before Times made a map over accidents-involving-bicycles Source: http://innovate.direct.gov.uk/2009/03/10/pedalling-some-raw-data/ & 12 3/26/10 http://labs.timesonline.co.uk/
  • 13. Zanesville Ohio: lawyer put together different types of data and found correlation between which houses were occupied by white people and which houses had water 13 3/26/10
  • 14. Web, email, Twitter & sms are being used to report news of disasters, and to coordinate emergency response. 14 3/26/10
  • 15. Skisporet.no use information from GPS, MMS, Twitter, Statens Kartverk, Yr …. 15 3/26/10
  • 16. Darkslide: shows all public Flickr pictures at a given location 16 3/26/10
  • 17. Wikitude: sweep the phone around and scan the area for nearby interesting things 17 3/26/10
  • 18. PleaseRobMe.com: Intention to raise some awareness and have people think about how they use real-time, location based services like Twitter, Foursquare, etc 18 3/26/10
  • 19. Penguin shows how the future book can look like Source: http://www.youtube.com/watch?v=0QCAPv-IKuU 20 3/26/10
  • 20. Summing up •  Real-time production, access and sharing information will flavor relationships between people, organisations and things; citizens, consumers, customers, suppliers, partners, employees, governments •  Virtuous feed-back loop continue: the more participation the better applications •  Challenge: being an conscious, active participant with credibility •  How can we continue to fuel this development? 22 3/26/10
  • 21. Thank you for your attention Hilde Lovett Telenor Group Business Development & Research Services, Content & Applications 23 3/26/10