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NKHC
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4951A007 Jillian 4951A022 Johnson
What is KTO? ,[object Object],[object Object],[object Object],[object Object]
 
Objective 1)Inbound Tourism Promotion to attract inbound tourists 2)Research & Development, Publication of Promotional Collaterals 3) Cooperation with the local government & the tourism industries
4) Intrabound Tourism Promotion & Improvements of the Tourism Environment 5) Tourism Exchanges between North & South Korea 6) Resort Development & Consulting
2013 Medium-term Goals ,[object Object],[object Object],[object Object],[object Object]
5 Strategies To strengthen To stimulate To Cooperate To build To build integrated marketing activities for further penetration of the global market further growth of the tourism industry with other organizations to boost the competitiveness of the tourism industry a foundation for “green” tourism a sustainable management system
Reference http:// www.elitetraveler.com/connections_detail.html?aid =137 http:// english.visitkorea.or.kr/enu/index.kto http:// en.wikipedia.org/wiki/Korea_Tourism_Organization

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Korea

  • 1. 4951A007 Jillian 4951A022 Johnson
  • 2.
  • 3.  
  • 4. Objective 1)Inbound Tourism Promotion to attract inbound tourists 2)Research & Development, Publication of Promotional Collaterals 3) Cooperation with the local government & the tourism industries
  • 5. 4) Intrabound Tourism Promotion & Improvements of the Tourism Environment 5) Tourism Exchanges between North & South Korea 6) Resort Development & Consulting
  • 6.
  • 7. 5 Strategies To strengthen To stimulate To Cooperate To build To build integrated marketing activities for further penetration of the global market further growth of the tourism industry with other organizations to boost the competitiveness of the tourism industry a foundation for “green” tourism a sustainable management system
  • 8. Reference http:// www.elitetraveler.com/connections_detail.html?aid =137 http:// english.visitkorea.or.kr/enu/index.kto http:// en.wikipedia.org/wiki/Korea_Tourism_Organization