This slide gives you a sneak peak into the forthcoming Incite: Marketing Summit, taking place in NYC o the 18-19 September.
With 12+ C-suite executives, 40+ speakers and ALL the core marketing issues in 2013 debated and discussed, you can't afford to miss it.
More at http://bit.ly/ZRS2u5
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Incite: Marketing Summit 2013 - Sneak Peek
1. Secure your place with our ultra-early bird passes and
SAVE $895 on your ticket at www.incitemc.com/marketing
The Incite: Marketing Summit
incitemc.com/marketing #IMCSummit
September 18-19, New York
Your sneak peek into how the Incite: Marketing Summit is shaping up!
Map the Future of Multi-channel,
Customer-centric Marketing
at a glance: Insight on the issues we’ll be discussingAGENDA
The Customer-
Centric Future
Change your
corporate culture to
focus better on the
customer
Moving Customer-
Centric Without
Causing Chaos
Get a customer-centric
internal organisation
that’s simple, not
complex
How To Listen,
So You Can Talk
Back Better
Get more useful
insight about your
customers, and
use it to do better
Communications
Build Unique
Customer Experiences
Manage a complex
Communications
landscape and integrate
many channels to build
one effective stake-
holder experience
Less Silos =
More Success
Break down internal
barriers and get
everyone singing from
the same hymn sheet
Data Driven
Creativity
Let what you
learn help you do
better marketing
campaigns
Keeping It
Super-Relevant
Segment and
target your
customer-based
- and get more
relevant to every
one of them
Hit Them
When They’re
Listening
Choose the right
channels, and use
them at the right
time for better
engagement
Think Fast, Act
Faster
Use real-time
insight for quick-
decision making
and responsive
marketing
Define Your
Impact On The
Bottom Line
How new data
sources give
you more
detail on how
effective your
marketing is
Work Better
With Your
Cheerleaders
Spot important
brand advocates
and get them
onside
Solomo For
Competitive
Advantage
Pointless
portmanteau
or the new way
to beat the
competition?
we have already confirmed to contributeSPEAKERS
Sony Electronics
Mike Fasulo
Chief Marketing Officer
Aflac
Michael Zuna
Chief Marketing Officer
Sears
Jennifer Dominiquini
Chief Marketing Officer
(Seasonal and Outdoor
Living)
Restaurant.com
Christopher Krohn
Chief Marketing Officer
Arby’s
Russell Klein
Chief Marketing Officer
BASF
Robin Rotenberg
Chief Communications
Officer
MetLife
Claire Burns
Chief Customer Officer
Chobani
Nicki Briggs
Chief Communications
Officer
Ericsson/Coinstar
Nora Denzel
Non-Executive Director
Citigroup
Ben Eyler
Vice-President, Marketing
and Communications
Barnes & Noble
Sasha Norkin
Vice-President, Digital
and Channel Marketing
Home Depot
Fred Neil
Vice-President,
Marketing, CRM and
Customer Insights
Diageo
Michelle Klein
Vice-President, Global
Marketing (Smirnoff)
Hewlett Packard
Rob Wait
Vice-President, Marketing
Whole Foods
Bill Tolany
Head of Integrated
Marketing