2. lets talk about some situations…
OR
• An NGO in a small Indian slum educating children • Сorporate/ Jackie Chan want to invest in education NGOs
• To expand needs funding BUT only is well known locally • BUT do not have the time or expertise to raise funds
• Siberian tiger facing extinction • Chang, a Singaporean animal activist is looking to
• WWF is driving this cause BUT needs funding + awareness support cause
• Has ability to raise awareness BUT not sure how to
connect with organizations
Disclaimer: All logos are used only as examples
3. how can we change that?
campaigns
auctions contests
iGiving
events
4. how do we connect?
Educational NGO runs auctions to sell children’s paintings.
Jackie Chan simply loves the creativity and donates
WWF connects with Chang who sells Siberian souvenirs
Chang raises USD 1000 for saving the tigers!
Aidha connects with Facebook Co-Founder Eduardo
Saverin to conduct a panel discussion event.
Raises money through ticket sales at event.
Blue water reef activists connect with the famous
Singaporean painter Mr Chang Huan. For the highest
three bidders, HTC gives away its new phone!
7. fundraising steps
1. Charity creates cause
2. iGiving distributes cause to
fundraisers community
3. Fundraisers create campaigns
(auctions, lotteries, etc)
4. Charity approves selected campaigns
5. Fundraiser is using iGiving tools to
reach donors
6. Donors donate money using iGiving
online payment facility
7. Fundraiser sends a lot (gift) to the
winner
8. iGiving transfers money to the
charity
8. fundraising steps
1. Charity creates cause
2. iGiving distributes cause to
fundraisers community
3. Fundraisers create campaigns
(auctions, lotteries, etc)
4. Charity approves selected campaigns
5. Fundraiser is using iGiving tools to
reach donors
6. Donors donate money using iGiving
online payment facility
7. Fundraiser sends a lot (gift) to the
winner
8. iGiving transfers money to the
charity
9. fundraising steps
1. Charity creates cause
2. iGiving distributes cause to
fundraisers community
3. Fundraisers create campaigns
(auctions, lotteries, etc)
4. Charity approves selected campaigns
5. Fundraiser is using iGiving tools to
reach donors
6. Donors donate money using iGiving
online payment facility
7. Fundraiser sends a lot (gift) to the
winner
8. iGiving transfers money to the
charity
10. fundraising steps
1. Charity creates cause
2. iGiving distributes cause to
fundraisers community
3. Fundraisers create campaigns
(auctions, lotteries, etc)
4. Charity approves selected campaigns
5. Fundraiser is using iGiving tools to
reach donors
6. Donors donate money using iGiving
online payment facility
7. Fundraiser sends a lot (gift) to the
winner
8. iGiving transfers money to the
charity
11. fundraising steps
1. Charity creates cause
2. iGiving distributes cause to
fundraisers community
3. Fundraisers create campaigns
(auctions, lotteries, etc)
4. Charity approves selected campaigns
5. Fundraiser is using iGiving tools to
reach donors
6. Donors donate money using iGiving
online payment facility
7. Fundraiser sends a lot (gift) to the
winner
8. iGiving transfers money to the
charity
12. fundraising steps
1. Charity creates cause
2. iGiving distributes cause to
fundraisers community
3. Fundraisers create campaigns
(auctions, lotteries, etc)
4. Charity approves selected campaigns
5. Fundraiser is using iGiving tools to
reach donors
6. Donors donate money using iGiving
online payment facility
7. Fundraiser sends a lot (gift) to the
winner
8. iGiving transfers money to the
charity
13. fundraising steps
1. Charity creates cause
2. iGiving distributes cause to
fundraisers community
3. Fundraisers create campaigns
(auctions, lotteries, etc)
4. Charity approves selected campaigns
5. Fundraiser is using iGiving tools to
reach donors
6. Donors donate money using iGiving
online payment facility
7. Fundraiser sends a lot (gift) to the
winner
8. iGiving transfers money to the
charity
14. fundraising steps
1. Charity creates cause
2. iGiving distributes cause to
fundraisers community
3. Fundraisers create campaigns
(auctions, lotteries, etc)
4. Charity approves selected campaigns
5. Fundraiser is using iGiving tools to
reach donors
6. Donors donate money using iGiving
online payment facility
7. Fundraiser sends a lot (gift) to the
winner
8. iGiving transfers money to the
charity
15. value proposition
spread awareness globally, competitions run alongside
virally, socially-aware via corporations, forming
passionate fundraiser partnerships
social
enterprise
leverage social media Reach out to middle class
platforms and instruments would-be donators online
16. value proposition
branding through social media citizenship
campaigns social responsibility
corporation
partnerships with celebrities enhance employee morale
and social enterprises through participation
17. value proposition
sense of ownership of connects with charities that
campaign relate to your passion
fundraiser
user-friendly interface picks up
involve celebrity or corporate
marketing and communication
to you campaign!
skill-sets