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#MozCon
BRITTAN BRIGHT
Building Your Business: Relationship and Other Critical "Soft"
Skills
Iacquire.com @iacquire
@
@BrittanBrig
ht
Iacquire.com @iacquire
DIRECTOR
OF CLIENT
STRATEGY
@brittanbright
Iacquire.com @iacquire
@brittanbrightsuccess
The goal is
@brittanbright
Iacquire.com @iacquire
@brittanbrightchallengi
Success is often
@brittanbright
Iacquire.com @iacquire
Chit chat
N’
bull S#!t
Iacquire.com @iacquire
…
@brittanbrightCommun
The key is to learn how to
@brittanbright
Iacquire.com @iacquire
PEOPL
E...
are unavoidable
@brittanbright
because
Iacquire.com @iacquire
People everywher
e
ARE
They determine
whether
Your work succeeds or
Iacquire.com @iacquire
sd
There are
Man
yHardcor
e
require
d
Tools
For success
In business
@brittanbright
Iacquire.com @iacquire
House...
Hardcore tools can
build a
@brittanbright
Iacquire.com @iacquire
HOME
But it takes a softer touch
to make a
@brittanbright
Iacquire.com @iacquire
@brittanbright
Framework
A more personal set of skills to
transform
@brittanbright
Iacquire.com @iacquire
@brittanbrightwelcomin
Into someplace
warm and
@brittanbright
Iacquire.com @iacquire
COMMUNICATION
SKILLSEMPATHY
EMOTIONAL AND SOCIAL
INTELLIGENCESELF-AWARENESS
CONFIDENCE
@brittanbright
Iacquire.com @iacquire
One of the most
important skills to
have in business is
the ability to translate
complex concepts into
plain English.
-Myra
Drucker
@brittanbright
Iacquire.com @iacquire
To effectively
communicate,
we must realize that
we are all different
in the way we
perceive the world and
use this
understanding as a
guide to our
communication with
-Tony
Robbins
@brittanbright
Iacquire.com @iacquire
Scenario 1:
Delivering bad news
Scenario 3:
Dealing with bullies
Scenario 2:
Asking for money
Scenario 4:
Overcoming internal obstacles
Dealing with bullies Overcoming internal obstacles
Delivering Bad news Asking for money
Iacquire.com @iacquire
Scenario 1:
Delivering bad news
Scenario 3:
Dealing with bullies
Scenario 2:
Asking for money
Scenario 4:
Overcoming internal obstacles
Colleagues vendors
Client Your boss
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
Don’t limit
yourself. Many
people limit
themselves to
what they think
they can do.
You can go as
far as your mind
lets you. What
you believe,
remember, you
can achieve.
-Mary kay ash,
Founder of mary kay
cosmetics
@brittanbright
Iacquire.com @iacquire
Technique 1:
Empathy.
Using visualization techniques
can help inspire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
@brittanbright
Iacquire.com @iacquire
The most
important
thing in
communi
cation is
hearing
what isn't
said.-Peter
Drucker
@brittanbright
Iacquire.com @iacquire
COMMUNIC
Experiment with different forms
of
@brittanbright
Iacquire.com @iacquire
Electric
communicati
on will never
be a
substitute for
the face of
someone
who with
their soul
encourages
another
person to be
brave and
true.
-charles
dickens
@brittanbright
Iacquire.com @iacquire
Intelligencecomes in many colors, not just
Iacquire.com @iacquire
The
single
biggest
problem
in
communic
ation is
the
illusion
that it has
taken
-George
Bernard Shaw
@brittanbright
Iacquire.com @iacquire
Know @brittanbright
Iacquire.com @iacquire
The greatest thing you fear most
has no power. Your fear of it is what
has power. Facing the truth really
will set you free.
-Oprah
The
greatest
thing you
fear most
has no
power. Your
fear of it is
what has
power.
Facing the
truth really
will set you-
Oprah
@brittanbright
Iacquire.com @iacquire
Confidence
Preparation increases
@brittanbright
Iacquire.com @iacquire
I have never worked a day in my life
without selling. If I believe in
something, I sell it, and I sell it hard.
-Estee Lauder
I have never
worked a
day in my
life without
selling. If I
believe in
something, I
sell it, and I
sell it hard.
-Estee
Lauder
@brittanbright
Iacquire.com @iacquire
@brittanbrightHold the keys
you
Iacquire.com @iacquire
COMMUNICATION
SKILLSEMPATHY
EMOTIONAL AND SOCIAL
INTELLIGENCESELF-AWARENESS
CONFIDENCE
@brittanbright
Iacquire.com @iacquire
@brittanbright
touch
Success in
Effective collaboration is
critical for @brittanbright
Iacquire.com @iacquireMike
Jordan Garner
Devin Jenn Sager
iAcqui
re
Peter
Menchaca
@iAcq
uire
@jennsa@copy
@petermenc
haca
@jordanro
seg
@ipullra
Shout
outs!
Iacquire.com @iacquire
ThankYo
u@brittanbright
#MozCon

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Building Your Business With Critical Soft Skills

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  1. SMS Text voting to choose the scenario