1. Corporate
Presentation
2010

2. Table of Contents
• Company Profile
• Core Skills & Abilities
• Previous Experience
• Approach & Methodology
• Price & Schedule
• References

3. Company Profile
MAXPRO STRATEGIES
 Formed in 2008
 Developing business through various life-cycle stages:
 Start-up
 Growth
 Exit
 Assisting clients through:
 Business planning
 Market research
 Strategic planning
 Marketing & Presentations
 Connecting entrepreneurs & investors
 Business development

4. Why MaxPro Strategies?
 Experience in a range of industries:
 Renewable energy
 Engineering technology
 Architecture
 Real estate
 Media & publishing
 Global concierge
 Advisory council comprised of top executives in B.C.
 Proven record of success achieving client goals:
 Revenue growth; international market expansion
 Cost reduction; franchise rights; capital investment
 Cost-effective rates & high ROI

5. Leadership Team
DIRECTORS
Philip Heming
 McGill University – Strategic Management & Entrepreneurship
 Vision: fresh thinking balanced with strategic execution
 Notable work experience: Grosvenor Group (UK), Sid Lee,
Bunting Coady Architects
Ian Douglas
 University of Victoria – Entrepreneurship
 Passion: renewable energy revolution
 Notable work experience: Genus Capital, TeamPages.com
ADVISORY COUNCIL
Top B.C. executives
 Industries include: investment, finance, engineering,
advanced energy, media & planning

6. Organization Chart - MaxPro
CLIENT & STAKEHOLDERS
CLIENT
Vancouver, British Columbia
STRATEGIC MARKETING & PLANNING STRATEGIC MARKETING & RESEARCH
MAXPRO STRATEGIES MAXPRO STRATEGIES
Philip Heming Ian Douglas
DIRECTOR DIRECTOR
ADVISORY COUNCIL SUPPORT STAFF
MAXPRO STRATEGIES MAXPRO STRATEGIES
5 Member Advisory Council Part-Time Staff (As Needed)
EXPERT ADVISORY ROLE WEB DESIGN & VIDEO

7. Skills & Abilities
1) Business planning
2) Strategic planning
3) Market research
4) Marketing & presentations
5) Connecting entrepreneurs & investors

8. Business Development:
Skills & Abilities
MaxPro Strategies also functions as a business
development team that fulfills immediate or
long- term needs.
Our team combines passion, experience, innovation
and an expert network to assist clients in achieving
their goals.
We can work on an ongoing basis to roll out
core strategies or on a short-term basis to complete
specific projects.

9. Skills & Abilities
1) BUSINESS PLANNING
 Manual for success
 Necessary to obtain investment & financing
 Key to attracting talented employees
 Creates daily operating structure
 Provides financial targets & milestones

10. Skills & Abilities
2) STRATEGIC PLANNING
 Powerful executive tool to improve business
performance
 Facilitates revenue growth, cost reduction
& operational efficiency through action steps
 Crucial for: new product development, acquisitions,
revitalization, diversification, differentiation,
re-direction, international expansion, joint ventures
 Aligns corporate vision with managerial goals
& employee actions

11. Skills & Abilities
3) MARKET RESEARCH
 Vital for assessing the potential of new markets
 Prepares for entry into new global regions
 Defines high value consumer segments
 Studies precedent cases to adapt proven methods
into successful future strategies
 Evaluates strengths and weaknesses of competitors
to capitalize on market gaps and consumer needs

12. Skills & Abilities
4) MARKETING & PRESENTATIONS
 Necessary to bridge gap between business offering
and consumer awareness
 Selection of marketing channel and mix is important
to maximize program effectiveness and boost sales
 Creative marketing efforts can be achieved
through co-branding and sponsored events
 Professional presentations can be leveraged for:
negotiating purposes, business-to-business sales,
investor relations, franchising scenarios,
exit strategies, raising capital investment

13. Skills & Abilities
5) CONNECTING ENTREPRENEURS & INVESTORS
 We have developed a large network of financiers,
angel investors and bankers
 This resource base has the capability to provide both
financial investment and advisory services for
start-ups and existing companies, as well as the ability
to connect buyers with sellers for exiting entrepreneurs

14. Previous Experience
INDUSTRY EXPERIENCE
 Renewable Energy
 Engineering Technology
 Machinery
 Architecture
 Internet & E-commerce
 Media & Publishing
 Real Estate & Concierge

15. Previous Experience
SELECTED CLIENT PORTFOLIO

16. Case Study #1:
Quintessentially
The Nuts & Bolts
Quintessentially is a private members' club with a 24-hour
global concierge service. The Quintessentially Group has
grown to become a portfolio of complementary businesses
that cover every facet of luxury lifestyle around the world.
The Challenge
To assist a BC entrepreneur achieve franchising rights to open
a Quintessentially office in Vancouver.
The Result
MaxPro developed a personalized business plan and investor
presentation that our client delivered to Quintessentially’s
UK-based head office. Our client was awarded the exclusive
franchising rights for the whole of Canada and Seattle against
over 150 other applicants. MaxPro continues to assist in a
business development role, taking the Vancouver franchise
from concept to revenue growth.

17. Case Study #2:
Hydraulic
Technologies
The Nuts & Bolts
Hydraulic Technologies Inc. (HTI) specializes in full service
repairs and sales of hydraulic components to key industries in
the Pacific Northwest, including mining, forestry and construction.
The Challenge
In the midst of the recent global recession and a shrinking BC
forestry industry, HTI presented MaxPro with the task of
developing a strategic plan to improve profitability through new
market penetration, new product distribution and cost reduction.
The Result
MaxPro developed marketing strategies to diversify HTI’s
service offerings into new sectors, increase brand awareness
through web-based development and grow sales via targeted
distribution of new products. MaxPro also delivered financial
strategies that ensured HTI presented a flexible pricing plan
for its customers, while also reducing in-house production costs.

18. Case Study #3:
Bunting Coady
The Nuts & Bolts
Bunting Coady Architects is an innovative practice with a global
reputation for creating high performance buildings and
sustainable architecture. The company has won over 50 awards
for design quality and building performance and has more square
footage of LEED® NC Gold certified institutional and commercial
projects than any other firm in North America.
The Challenge
To seek and win new architectural consulting contracts
through public RFP bid processes as well as private channels.
The Result
MaxPro researched new markets to enter and secured joint
venture partnerships in Dubai, submitted comprehensive RFP
proposals on a weekly basis, and developed new marketing
material to improve awareness among private clients. So far,
MaxPro’s proposals have assisted BCA in securing over
$4 Million in upcoming architectural work, and we continue to
fulfill business development needs for BCA.

19. Approach & Methodology
STEP 1: EVALUATION
 Initial meetings with Client
 Develop understanding of Client’s business
 Evaluate owner’s needs and vision
 Perform SWOT analysis with owner
 Define goals, expectations and scope of work
 Construct work schedule and agreement

20. Approach & Methodology
STEP 2: ADVISORY COUNCIL
 Advisory council team includes: 5 leading industry
experts in BC in engineering, media, investment,
finance & strategic planning fields
 Meet with advisory council
 Present challenge
 “Sound-board” ideas, strategies and case studies

21. Approach & Methodology
STEP 3: DEVELOPMENT & IMPLEMENTATION
Development Task Start Finish Go al 1 Go al 2 Go al 3 Go al 4 Go al 5 Go al 6 Go al 7 Go al 8
Meeting #1 to define strategies, agreement Day 1 Day 1
Advisory council meeting: sound-board ideas Day 2 Day 2
Initiate research and plan development Day 3 Day 8
Meeting #2 w/ Client to present updates & milestones Day 9 Day 9
Continue research, planning, business development Day 10 Day 16
Meeting #3 present completed work to Client Day 17 Day 17
Begin implementation (if applicable) Day 18 Ongoing
Evaluate results
Provide ongoing business development

22. Contact Us
MaxPro Strategies
545 Clyde Ave.
Suite 230
West Vancouver, B.C.
Tel: 778.628.2055
Fax: 604.925.6787
E-mail: phil@maxprostrategies.com
ian@maxprostrategies.com
Website: www.maxprostrategies.com