Here's the email I sent out prior to this presentation: "Tomorrow at 5:30pm, I’m doing my first Blue Rubicon Brown Bag. It’s quite intimidating, as I know how these are a tradition at the agency. I found the recent Sainsbury’s Brown Bag really interesting, and there’s no way I’ll ever compete with Nicola Wilkinson’s invitation. So, what to do? Well, I decided that instead of boring you with the potted history of the sherman behind the Twitter account, I thought I’d bore you with a few tips and tricks to help you get better at digital, 15 minutes at a time. It will take 30 minutes. Now you may be thinking, “Wait. It’s going to take him 30 minutes to help me get better at digital 15 minutes at a time? What’s all that about, then?” The only thing tell you is that if you come along tomorrow at 5:30pm, it might make a bit more sense."

2. Signal2Noise
Getting better at digital, 15 minutes at a time.
George Nimeh
@iboy

4. Woody Allen meets the Interwebs ...
......................................................................................................................................................................................................................................
Digital, I think, is like a
shark, you know?
It has to constantly
move forward
or it dies.

6. Behaviour change
......................................................................................................................................................................................................................................
Fifteen minutes a day
will transform the way
you spend the other
one thousand four
hundred and twenty
five.

7. Make it easy on yourself
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Follow your
passion.

18. Serendipity and the unexpected ...

21. Filter, strain, reduce.

23. Collect stuff.