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What They Don’t Teach You In
School – A Holistic Approach to
Career Coaching
Presented by: Kendra Wilburn
Cincinnati State Midwest Culinary Institute
Agenda
•   What career coaching isn’t.
•   What career coaching is.
•   Value of career coaching
•   5 Step Career Direction Journey Model
•   Steps to Implementation
“ The difference between a successful person and
others is not a lack of strength, not a lack of
knowledge, but rather a lack of will.”

                      - Vince Lombardi
What Career Coaching Isn’t …….
• A career coach is NOT a:
 ▫   Boss
 ▫   Guru
 ▫   Fortune teller
 ▫   Therapist/psychologist
A Career Coach is……….
• An assessor of:
 ▫   Attributes
 ▫   Skills
 ▫   Current work situation
 ▫   And provides feedback
A Career Coach is……….
• An Information Provider
 ▫ Supplies ideas and information on options
 ▫ Resources
 ▫ Potential barriers
A Career Coach is……….
• A Guide
 ▫ Suggests courses of action
 ▫ Provides feedback during the process of what is
   working and what isn’t.
A Career Coach is……….
• A Tutor
 ▫ Teaches techniques and information for
    Career changes
    Job searches
    Career planning
Value of Career Coaching
•   Increased control over career direction
•   Increased control over career pace
•   Minimizes change – related stress
•   More effective and satisfying career decisions
5 Phases of Career Direction Journey

                            Assessing
                              Self
                   Phase                  Phase
                     1                      2



                                               Exploring
         Performing
                                                Options



           Phase                                  Phase
             5                                      3



                Marketing               Developing
                  Self                    Skills
                              Phase
                                4
Phase I - Assessing Self & Preferences
• Understanding self, skills, interests & values
  ▫ Particular talent that when expressed makes the
    world a better place
  ▫ Something you might gravitate toward during
    after-hours activities
  ▫ People respect you for………
Phase I - Assessing Self & Preferences
• Who am I?
 ▫ Two approaches to addressing this question
    Asking student/employee/client to explore their
     individual talents
    Using assessment to explore individual preferences
Phase I - Assessing Self & Preferences
• Approach one – consider the following questions:
 ▫ When have you been most committed, passionate
   and enthusiastic?
 ▫ When have you been most creative?
 ▫ When have you been most sure of yourself and your
   decisions?
 ▫ What do you consider to be your greatest
   accomplishment?
 ▫ When have others considered you to be most
   successful?
 ▫ When have you enjoyed your work the most?
Phase I - Assessing Self & Preferences
• Approach one – consider the following questions:
 ▫ What about the world puzzles you or disturbs you
   that you could make an impact on?
 ▫ What jobs do you like to do at work when you have
   a choice?
 ▫ What activities are you drawn towards out of work?
 ▫ If money were no concern, what would you be
   doing?
Phase I - Assessing Self & Preferences
• Approach two– use of assessments:
 ▫ DiSC (Dominance, Influence, Steadiness, and
   Conscientiousness)
 ▫ “Now Discover Your Strengths” by Buckingham and
   Clifton.

 ** Treat these tests as advisory only
Phase I - Assessing Self & Preferences
• As you explore your student’s/employees/clients
  personality you come to realize who they are is
  really determined by the choices they make.
• How they choose to react one way over another,
  or to prefer one thing over another.
• Take this one step further and ask:
 ▫ Why they make the choices they do
    When you know the why you begin to see how they
     can become fulfilled through the work they do.
Phase I - Assessing Self & Preferences
• Putting it all together – ask:
  ▫ What their talents and strengths are
  ▫ The talents they achieve the most with
  ▫ The activities they get the most satisfaction from;
     The type of activity the assessment – if applicable –
      moves them toward
5 Phases of Career Direction Journey

                            Assessing
                              Self
                   Phase                  Phase
                     1                      2



                                               Exploring
         Performing
                                                Options



           Phase                                  Phase
             5                                      3



                Marketing               Developing
                  Self                    Skills
                              Phase
                                4
“Moving on is a gift you give yourself.”

                                  - Joan Rivers
Phase II - Exploring Options
• Proactively identifying, understanding and
  matching student/employee/client to the
  possibilities.
• Struggle occurs when:
 ▫ Pursue a career path that is at odds with values,
   beliefs, and way of seeing the world.
    Leads to poor performance, stress and pressure
Phase II - Exploring Options
• Starting Point
 ▫ Brainstorming – jobs individual thinks would
   suite who they are.
 ▫ Research top careers they have identified
• Career Tests
 ▫ Princeton Review Career Quiz (FREE!)
 ▫ Self-directed-search.com (inexpensive – good
   selection of careers)
 ▫ Assessment.com (inexpensive – good selection of
   careers)
 ▫ Career test are merely a starting point not a final
   destination.
Phase II - Exploring Options
• Research:
 ▫ Sites like:
    Acinet.org
    bls.gov/oco
 ▫ Reading industry / career magazines
   understanding of major players in the industry as
   well as issues/problems/trends etc..
 ▫ Attend professional and trade shows
 ▫ Participate in job fairs
 ▫ Visit company websites
 ▫ Volunteering
5 Phases of Career Direction Journey

                            Assessing
                              Self
                   Phase                  Phase
                     1                      2



                                               Exploring
         Performing
                                                Options



           Phase                                  Phase
             5                                      3



                Marketing               Developing
                  Self                    Skills
                              Phase
                                4
“The best thing about the future is that it comes
  only one day at a time.”
                       -Abraham Lincoln
Phase III - Developing Skills & Experience
•   Building skills, knowledge & reputation
•   Co-op and Internships
•   Volunteer
•   Accepting part-time work within your industry
5 Phases of Career Direction Journey

                            Assessing
                              Self
                   Phase                  Phase
                     1                      2



                                               Exploring
         Performing
                                                Options



           Phase                                  Phase
             5                                      3



                Marketing               Developing
                  Self                    Skills
                              Phase
                                4
“Everything, absolutely everything you’ve ever
  wanted now lies within reach! Of course, you
  still have to reach.”
                            - Mike Dooley
                              www.tut.com
Phase IV - Marketing Self
• Obtaining the skills to seek, obtain, maintain and change jobs.
• Realize that you are a brand
  ▫ Cover Letter
  ▫ Resume
  ▫ Portfolio
     Hard Copy
     Web
  ▫ Network
  ▫ References
• Ask:
  ▫ Would YOU interview YOU?
  ▫ Would YOU hire YOU?
• The Exact Right Product to the Exact Right Target Market
  Using the Exact Right Media at the Exact Right Time
Phase IV - Marketing Self
• Ask:
 ▫ Would YOU interview YOU?
 ▫ Would YOU hire YOU?
• The Exact Right Product to the Exact Right
  Target Market Using the Exact Right Media at
  the Exact Right Time
Phase IV - Marketing Self
• Use a SWOT:
 ▫ Strengths
    What are you good at?
    What skills do others recognize in you?
    What do you do better than most people you work
     with?
    What about yourself, are you most proud of or
     satisfied with?
    What experiences, resources or connections do you
     have access to that others don’t.
IV - Marketing Self
• Use SWOT
 ▫ Weaknesses
    What do you try to do that you can’t seem to master?
    What do you do only because you have to do?
    Are there one or two aspects of your personality that
     hold you back?
    What do other people most often identify as a
     weakness for you?
    Where are you vulnerable?
    Where do you lack experience, resources or
     connections where others have them?
Phase IV - Marketing Self
• Use a SWOT:
 ▫ Opportunities
    What ways can you maximize strengths?
    What opportunities are open to those who do these
     things well?
    What would you love to do that you’re good at?
    How can you minimize your weaknesses?
    Where do you see the most potential growth for
     yourself?
    What trends are having an impact on your current
     career or one you are thinking about pursuing?
Phase IV - Marketing Self
• Use a SWOT:
 ▫ Threats
    Do you have weaknesses that need to be addressed
     before you can move forward?
    What problems could your weaknesses cause if
     unchecked?
    What setbacks might you face?
    What obstacles have other people overcome to get to
     where you want to go?
5 Phases of Career Direction Journey

                            Assessing
                              Self
                   Phase                  Phase
                     1                      2



                                               Exploring
         Performing
                                                Options



           Phase                                  Phase
             5                                      3



                Marketing               Developing
                  Self                    Skills
                              Phase
                                4
“I am a great believer in luck, and I find that the
  harder I work, the more I have of it.”
                   - Thomas Jefferson
Phase V - Performing & Planning Next
Steps
• From Paper to Application
    Now have something very few people have a well
     thought out Personal Plan
    Take the self – organizational steps to bring plan to
     life.
      Write a Career Mission Statement
      ▫ What you intend to accomplish and why
      Determine short-term and long – term goals and action
       steps
      ▫ Create your To Do List
Phase V - Performing & Planning Next
Steps
• From Paper to Application Cont…
    Review SWOT and see if you need to take any action
     to mitigate these threats. Add to “TO DO” list.
      Examine skills and competencies
    Commitment to work on the plan everyday.
5 Phases of Career Direction Journey

                            Assessing
                              Self
                   Phase                  Phase
                     1                      2



                                               Exploring
         Performing
                                                Options



           Phase                                  Phase
             5                                      3



                Marketing               Developing
                  Self                    Skills
                              Phase
                                4
Final Thoughts
 Remember the Career Journey is as dynamic as you
  are. As circumstances change, so does your plan.
  Rather than scrapping the plan all together, make
  changes along the way to keep it current and
  relevant.

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What They Dont Teach You In School Presentation

  • 1. What They Don’t Teach You In School – A Holistic Approach to Career Coaching Presented by: Kendra Wilburn Cincinnati State Midwest Culinary Institute
  • 2. Agenda • What career coaching isn’t. • What career coaching is. • Value of career coaching • 5 Step Career Direction Journey Model • Steps to Implementation
  • 3. “ The difference between a successful person and others is not a lack of strength, not a lack of knowledge, but rather a lack of will.” - Vince Lombardi
  • 4. What Career Coaching Isn’t ……. • A career coach is NOT a: ▫ Boss ▫ Guru ▫ Fortune teller ▫ Therapist/psychologist
  • 5. A Career Coach is………. • An assessor of: ▫ Attributes ▫ Skills ▫ Current work situation ▫ And provides feedback
  • 6. A Career Coach is………. • An Information Provider ▫ Supplies ideas and information on options ▫ Resources ▫ Potential barriers
  • 7. A Career Coach is………. • A Guide ▫ Suggests courses of action ▫ Provides feedback during the process of what is working and what isn’t.
  • 8. A Career Coach is………. • A Tutor ▫ Teaches techniques and information for  Career changes  Job searches  Career planning
  • 9. Value of Career Coaching • Increased control over career direction • Increased control over career pace • Minimizes change – related stress • More effective and satisfying career decisions
  • 10. 5 Phases of Career Direction Journey Assessing Self Phase Phase 1 2 Exploring Performing Options Phase Phase 5 3 Marketing Developing Self Skills Phase 4
  • 11. Phase I - Assessing Self & Preferences • Understanding self, skills, interests & values ▫ Particular talent that when expressed makes the world a better place ▫ Something you might gravitate toward during after-hours activities ▫ People respect you for………
  • 12. Phase I - Assessing Self & Preferences • Who am I? ▫ Two approaches to addressing this question  Asking student/employee/client to explore their individual talents  Using assessment to explore individual preferences
  • 13. Phase I - Assessing Self & Preferences • Approach one – consider the following questions: ▫ When have you been most committed, passionate and enthusiastic? ▫ When have you been most creative? ▫ When have you been most sure of yourself and your decisions? ▫ What do you consider to be your greatest accomplishment? ▫ When have others considered you to be most successful? ▫ When have you enjoyed your work the most?
  • 14. Phase I - Assessing Self & Preferences • Approach one – consider the following questions: ▫ What about the world puzzles you or disturbs you that you could make an impact on? ▫ What jobs do you like to do at work when you have a choice? ▫ What activities are you drawn towards out of work? ▫ If money were no concern, what would you be doing?
  • 15. Phase I - Assessing Self & Preferences • Approach two– use of assessments: ▫ DiSC (Dominance, Influence, Steadiness, and Conscientiousness) ▫ “Now Discover Your Strengths” by Buckingham and Clifton. ** Treat these tests as advisory only
  • 16. Phase I - Assessing Self & Preferences • As you explore your student’s/employees/clients personality you come to realize who they are is really determined by the choices they make. • How they choose to react one way over another, or to prefer one thing over another. • Take this one step further and ask: ▫ Why they make the choices they do  When you know the why you begin to see how they can become fulfilled through the work they do.
  • 17. Phase I - Assessing Self & Preferences • Putting it all together – ask: ▫ What their talents and strengths are ▫ The talents they achieve the most with ▫ The activities they get the most satisfaction from;  The type of activity the assessment – if applicable – moves them toward
  • 18. 5 Phases of Career Direction Journey Assessing Self Phase Phase 1 2 Exploring Performing Options Phase Phase 5 3 Marketing Developing Self Skills Phase 4
  • 19. “Moving on is a gift you give yourself.” - Joan Rivers
  • 20. Phase II - Exploring Options • Proactively identifying, understanding and matching student/employee/client to the possibilities. • Struggle occurs when: ▫ Pursue a career path that is at odds with values, beliefs, and way of seeing the world.  Leads to poor performance, stress and pressure
  • 21. Phase II - Exploring Options • Starting Point ▫ Brainstorming – jobs individual thinks would suite who they are. ▫ Research top careers they have identified • Career Tests ▫ Princeton Review Career Quiz (FREE!) ▫ Self-directed-search.com (inexpensive – good selection of careers) ▫ Assessment.com (inexpensive – good selection of careers) ▫ Career test are merely a starting point not a final destination.
  • 22. Phase II - Exploring Options • Research: ▫ Sites like:  Acinet.org  bls.gov/oco ▫ Reading industry / career magazines understanding of major players in the industry as well as issues/problems/trends etc.. ▫ Attend professional and trade shows ▫ Participate in job fairs ▫ Visit company websites ▫ Volunteering
  • 23. 5 Phases of Career Direction Journey Assessing Self Phase Phase 1 2 Exploring Performing Options Phase Phase 5 3 Marketing Developing Self Skills Phase 4
  • 24. “The best thing about the future is that it comes only one day at a time.” -Abraham Lincoln
  • 25. Phase III - Developing Skills & Experience • Building skills, knowledge & reputation • Co-op and Internships • Volunteer • Accepting part-time work within your industry
  • 26. 5 Phases of Career Direction Journey Assessing Self Phase Phase 1 2 Exploring Performing Options Phase Phase 5 3 Marketing Developing Self Skills Phase 4
  • 27. “Everything, absolutely everything you’ve ever wanted now lies within reach! Of course, you still have to reach.” - Mike Dooley www.tut.com
  • 28. Phase IV - Marketing Self • Obtaining the skills to seek, obtain, maintain and change jobs. • Realize that you are a brand ▫ Cover Letter ▫ Resume ▫ Portfolio  Hard Copy  Web ▫ Network ▫ References • Ask: ▫ Would YOU interview YOU? ▫ Would YOU hire YOU? • The Exact Right Product to the Exact Right Target Market Using the Exact Right Media at the Exact Right Time
  • 29. Phase IV - Marketing Self • Ask: ▫ Would YOU interview YOU? ▫ Would YOU hire YOU? • The Exact Right Product to the Exact Right Target Market Using the Exact Right Media at the Exact Right Time
  • 30. Phase IV - Marketing Self • Use a SWOT: ▫ Strengths  What are you good at?  What skills do others recognize in you?  What do you do better than most people you work with?  What about yourself, are you most proud of or satisfied with?  What experiences, resources or connections do you have access to that others don’t.
  • 31. IV - Marketing Self • Use SWOT ▫ Weaknesses  What do you try to do that you can’t seem to master?  What do you do only because you have to do?  Are there one or two aspects of your personality that hold you back?  What do other people most often identify as a weakness for you?  Where are you vulnerable?  Where do you lack experience, resources or connections where others have them?
  • 32. Phase IV - Marketing Self • Use a SWOT: ▫ Opportunities  What ways can you maximize strengths?  What opportunities are open to those who do these things well?  What would you love to do that you’re good at?  How can you minimize your weaknesses?  Where do you see the most potential growth for yourself?  What trends are having an impact on your current career or one you are thinking about pursuing?
  • 33. Phase IV - Marketing Self • Use a SWOT: ▫ Threats  Do you have weaknesses that need to be addressed before you can move forward?  What problems could your weaknesses cause if unchecked?  What setbacks might you face?  What obstacles have other people overcome to get to where you want to go?
  • 34. 5 Phases of Career Direction Journey Assessing Self Phase Phase 1 2 Exploring Performing Options Phase Phase 5 3 Marketing Developing Self Skills Phase 4
  • 35. “I am a great believer in luck, and I find that the harder I work, the more I have of it.” - Thomas Jefferson
  • 36. Phase V - Performing & Planning Next Steps • From Paper to Application  Now have something very few people have a well thought out Personal Plan  Take the self – organizational steps to bring plan to life.  Write a Career Mission Statement ▫ What you intend to accomplish and why  Determine short-term and long – term goals and action steps ▫ Create your To Do List
  • 37. Phase V - Performing & Planning Next Steps • From Paper to Application Cont…  Review SWOT and see if you need to take any action to mitigate these threats. Add to “TO DO” list.  Examine skills and competencies  Commitment to work on the plan everyday.
  • 38. 5 Phases of Career Direction Journey Assessing Self Phase Phase 1 2 Exploring Performing Options Phase Phase 5 3 Marketing Developing Self Skills Phase 4
  • 39. Final Thoughts Remember the Career Journey is as dynamic as you are. As circumstances change, so does your plan. Rather than scrapping the plan all together, make changes along the way to keep it current and relevant.