SlideShare una empresa de Scribd logo
1 de 30
tweet>pin>flip
<ian clark>
93%
53%
55%
http://www.ons.gov.uk/ons/rel/rdit2/internet-access---households-and-
individuals/2013/stb-ia-2013.html#tab-Internet-activities
of all adults use
social media
16-24 year olds
of adults use the internet to read or download online news, newspapers or magazines
0
50
100
150
200
250
300
350
400
450
500Numberofwebvisits–PsychologySubjectLibrarianPage
2012/2013 2013/2014
Do we wait for them to come to us…
…or do we go to them?
Visitor
Resident
White and Le Cornu http://journals.uic.edu/ojs/index.php/fm/article/viewArticle/3171/3049
Visitor
Visitors are users, not members, of the web
and place little value in belonging online.
Resident
…see the Web as a place…in which there are clusters of
friends and colleagues…with whom they can share
information about their life and work.
twitter
pinterest
flipboard
140 characters of blah…
29%
40%
of adults use Twitter1
use Twitter
as a
curated
news feed
of updates2
1. Ofcom http://stakeholders.ofcom.org.uk/binaries/research/media-
literacy/adults-2014/2014_Adults_report.pdf
2. Twitter blog https://blog.twitter.com/en-gb/2013/twitter7-0
3. Tony Wang (former VP at Twitter)
https://twitter.com/TonyW/status/375889809153462272
15mactive
accounts3
stick a
pin in it…
80%pins are repins1
1. http://blog.rjmetrics.com/2012/02/15/pinterest-data-analysis-an-inside-look/
2. Semio cast:
http://semiocast.com/en/publications/2013_07_10_Pinterest_has_70_million_users
3. TechCrunch http://techcrunch.com/2012/02/07/pinterest-monthly-uniques/
2m+users2
98
mins per
month on
the site3
7m
magazines1
1. Flipboard Blog http://inside.flipboard.com/2014/03/27/one-year-
and-seven-million-flipboard-magazines-later-find-one-just-for-you/
2. The Guardian http://www.theguardian.com/media/media-
blog/2014/jan/12/digital-magazine-app-flipboard
3. Ad Age http://adage.com/article/digital/flipboard-hits-90-million-
users-doubles-april/244627/
100m+users2
7bnpages/month3
Useful links…
twitter: @psyclib_uel
pinterest: psyclib_uel
flipboards: bit.ly/PsycUpdate_UEL / bit.ly/HENews_UEL
blog: uellibrarypsyc.wordpress.com
email: i.clark@uel.ac.uk
visitor/residents: bit.ly/visitor_resident
ian clark
@ijclark
infoism.co.uk
ijclark@infoism.co.uk
images
Slide 4: Alan Levine on flickr https://flic.kr/p/yeux
Slide 5: Thomas Hawk on flickr https://flic.kr/p/bZz2FL
Slide 7: Steve Davidson on flickr https://flic.kr/p/njoJPy
Slide 8: Michael Moore on flickr https://flic.kr/p/kFT6xZ
Slide 10: Theilr on flickr https://flic.kr/p/4faRb1
Slide 16: Derek Bruff on flickr https://flic.kr/p/aZS4gp
Slide 22: Dan Taylr on flickr https://flic.kr/p/9qEcHc
Slide 28: Duncan Hull on flickr https://flic.kr/p/iVLZt
Slide 30: William Cho on flickr https://flic.kr/p/5BLpd5
all icons via IconFinder

Más contenido relacionado

Destacado

SFX, Metalib, mobile services and social networks
SFX, Metalib, mobile services and social networksSFX, Metalib, mobile services and social networks
SFX, Metalib, mobile services and social networks
Ian Clark
 

Destacado (12)

Digital privacy and digital citizenship - the intellectual privacy divide
Digital privacy and digital citizenship - the intellectual privacy divideDigital privacy and digital citizenship - the intellectual privacy divide
Digital privacy and digital citizenship - the intellectual privacy divide
 
Designing a better library experience
Designing a better library experienceDesigning a better library experience
Designing a better library experience
 
Breaking down the barriers - visitors, residents and user-orientated communi...
Breaking down  the barriers - visitors, residents and user-orientated communi...Breaking down  the barriers - visitors, residents and user-orientated communi...
Breaking down the barriers - visitors, residents and user-orientated communi...
 
Bridging the Divide - A Social Media Workshop
Bridging the Divide - A Social Media Workshop Bridging the Divide - A Social Media Workshop
Bridging the Divide - A Social Media Workshop
 
Escaping the Echo Chamber: Advocacy outside our own circle.
Escaping the Echo Chamber: Advocacy outside our own circle. Escaping the Echo Chamber: Advocacy outside our own circle.
Escaping the Echo Chamber: Advocacy outside our own circle.
 
SFX, Metalib, mobile services and social networks
SFX, Metalib, mobile services and social networksSFX, Metalib, mobile services and social networks
SFX, Metalib, mobile services and social networks
 
An introduction to Voices for the Library
An introduction to Voices for the LibraryAn introduction to Voices for the Library
An introduction to Voices for the Library
 
Using twitter to collect feedback from users
Using twitter to collect feedback from usersUsing twitter to collect feedback from users
Using twitter to collect feedback from users
 
Why radical librarianship? An introduction...
Why radical librarianship? An introduction...Why radical librarianship? An introduction...
Why radical librarianship? An introduction...
 
Community libraries and the digital divide
Community libraries and the digital divideCommunity libraries and the digital divide
Community libraries and the digital divide
 
The digital divide in the post-Snowden era
The digital divide in the post-Snowden eraThe digital divide in the post-Snowden era
The digital divide in the post-Snowden era
 
An introduction to open data
An introduction to open dataAn introduction to open data
An introduction to open data
 

Similar a tweet>pin>flip

What the #Hashtag is #SocialMedia?
What the #Hashtag is #SocialMedia?What the #Hashtag is #SocialMedia?
What the #Hashtag is #SocialMedia?
Joan Vinall-Cox
 
WLA Presentation
WLA PresentationWLA Presentation
WLA Presentation
wlsteens
 
Sli 11 pln c
Sli 11 pln cSli 11 pln c
Sli 11 pln c
Jim Forde
 
Social networks and internet usages by the young generations
Social networks and internet usages by the young generationsSocial networks and internet usages by the young generations
Social networks and internet usages by the young generations
Sophie TAN - EHRHARDT
 
Social Networks - Danger, Big Business or simply Big Chance?
Social Networks -  Danger, Big Business or simply Big Chance?Social Networks -  Danger, Big Business or simply Big Chance?
Social Networks - Danger, Big Business or simply Big Chance?
Martin Ebner
 

Similar a tweet>pin>flip (20)

Emerging Social Media Trends You Need to Know
Emerging Social Media Trends You Need to KnowEmerging Social Media Trends You Need to Know
Emerging Social Media Trends You Need to Know
 
Xarxes socials i malalties emergents: Un risc? Un suport per a la prevenció?
Xarxes socials i malalties emergents: Un risc? Un suport per a la prevenció?Xarxes socials i malalties emergents: Un risc? Un suport per a la prevenció?
Xarxes socials i malalties emergents: Un risc? Un suport per a la prevenció?
 
Social Network
Social NetworkSocial Network
Social Network
 
Social Media Safety for Parents
Social Media Safety for ParentsSocial Media Safety for Parents
Social Media Safety for Parents
 
Future of highered pub
Future of highered pubFuture of highered pub
Future of highered pub
 
Building An Audience: How To Attract Followers And Connect For Results
Building An Audience: How To Attract Followers And Connect For ResultsBuilding An Audience: How To Attract Followers And Connect For Results
Building An Audience: How To Attract Followers And Connect For Results
 
What the #Hashtag is #SocialMedia?
What the #Hashtag is #SocialMedia?What the #Hashtag is #SocialMedia?
What the #Hashtag is #SocialMedia?
 
eSmart Libraries social media presentation 2015
eSmart Libraries social media presentation 2015eSmart Libraries social media presentation 2015
eSmart Libraries social media presentation 2015
 
WLA Presentation
WLA PresentationWLA Presentation
WLA Presentation
 
Sli 11 pln c
Sli 11 pln cSli 11 pln c
Sli 11 pln c
 
A short introduction into Social Media for Rotary Club MBV (2010)
A short introduction into Social Media for Rotary Club MBV (2010)A short introduction into Social Media for Rotary Club MBV (2010)
A short introduction into Social Media for Rotary Club MBV (2010)
 
Millennials, social media, and education connecting with your students
Millennials, social media, and education connecting with your studentsMillennials, social media, and education connecting with your students
Millennials, social media, and education connecting with your students
 
Arguments for keeping the world connected flipbook
Arguments for keeping the world connected flipbookArguments for keeping the world connected flipbook
Arguments for keeping the world connected flipbook
 
Technology Trends in Libraries & the Emerging Generation
Technology Trends in Libraries & the Emerging GenerationTechnology Trends in Libraries & the Emerging Generation
Technology Trends in Libraries & the Emerging Generation
 
Social Media and Twitter for Educators ASCD2015
Social Media and Twitter for Educators ASCD2015Social Media and Twitter for Educators ASCD2015
Social Media and Twitter for Educators ASCD2015
 
Educating Students for Digital Leadership and Citizenship
Educating Students for Digital Leadership and CitizenshipEducating Students for Digital Leadership and Citizenship
Educating Students for Digital Leadership and Citizenship
 
Social networks and internet usages by the young generations
Social networks and internet usages by the young generationsSocial networks and internet usages by the young generations
Social networks and internet usages by the young generations
 
Digital participation at the strive annual conference march 2015
Digital participation at the strive annual conference march 2015Digital participation at the strive annual conference march 2015
Digital participation at the strive annual conference march 2015
 
DVG_Att_Future_Dooley_032415
DVG_Att_Future_Dooley_032415DVG_Att_Future_Dooley_032415
DVG_Att_Future_Dooley_032415
 
Social Networks - Danger, Big Business or simply Big Chance?
Social Networks -  Danger, Big Business or simply Big Chance?Social Networks -  Danger, Big Business or simply Big Chance?
Social Networks - Danger, Big Business or simply Big Chance?
 

Último

+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
Health
 
Capstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdfCapstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdf
eliklein8
 
Sociocosmos empowers you to go trendy on social media with a few clicks..pdf
Sociocosmos empowers you to go trendy on social media with a few clicks..pdfSociocosmos empowers you to go trendy on social media with a few clicks..pdf
Sociocosmos empowers you to go trendy on social media with a few clicks..pdf
SocioCosmos
 
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
ZurliaSoop
 
Call Girls in Chattarpur (delhi) call me [9953056974] escort service 24X7
Call Girls in Chattarpur (delhi) call me [9953056974] escort service 24X7Call Girls in Chattarpur (delhi) call me [9953056974] escort service 24X7
Call Girls in Chattarpur (delhi) call me [9953056974] escort service 24X7
9953056974 Low Rate Call Girls In Saket, Delhi NCR
 

Último (20)

The Butterfly Effect
The Butterfly EffectThe Butterfly Effect
The Butterfly Effect
 
Film show post-production powerpoint for site
Film show post-production powerpoint for siteFilm show post-production powerpoint for site
Film show post-production powerpoint for site
 
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
+971565801893>> ORIGINAL CYTOTEC ABORTION PILLS FOR SALE IN DUBAI AND ABUDHABI<<
 
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
Hire↠Young Call Girls in Hari Nagar (Delhi) ☎️ 9205541914 ☎️ Independent Esco...
 
Production diary Film the city powerpoint
Production diary Film the city powerpointProduction diary Film the city powerpoint
Production diary Film the city powerpoint
 
VIP Call Girls Morena 9332606886 Free Home Delivery 5500 Only
VIP Call Girls Morena 9332606886 Free Home Delivery 5500 OnlyVIP Call Girls Morena 9332606886 Free Home Delivery 5500 Only
VIP Call Girls Morena 9332606886 Free Home Delivery 5500 Only
 
Capstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdfCapstone slidedeck for my capstone project part 2.pdf
Capstone slidedeck for my capstone project part 2.pdf
 
Sociocosmos empowers you to go trendy on social media with a few clicks..pdf
Sociocosmos empowers you to go trendy on social media with a few clicks..pdfSociocosmos empowers you to go trendy on social media with a few clicks..pdf
Sociocosmos empowers you to go trendy on social media with a few clicks..pdf
 
Film show production powerpoint for site
Film show production powerpoint for siteFilm show production powerpoint for site
Film show production powerpoint for site
 
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
Jual Obat Aborsi Palu ( Taiwan No.1 ) 085657271886 Obat Penggugur Kandungan C...
 
Call Girls in Chattarpur (delhi) call me [9953056974] escort service 24X7
Call Girls in Chattarpur (delhi) call me [9953056974] escort service 24X7Call Girls in Chattarpur (delhi) call me [9953056974] escort service 24X7
Call Girls in Chattarpur (delhi) call me [9953056974] escort service 24X7
 
Marketing Plan - Social Media. The Sparks Foundation
Marketing Plan -  Social Media. The Sparks FoundationMarketing Plan -  Social Media. The Sparks Foundation
Marketing Plan - Social Media. The Sparks Foundation
 
"Mastering the Digital Landscape: Navigating the World of Digital Marketing"
"Mastering the Digital Landscape: Navigating the World of Digital Marketing""Mastering the Digital Landscape: Navigating the World of Digital Marketing"
"Mastering the Digital Landscape: Navigating the World of Digital Marketing"
 
Ignite Your Online Influence: Sociocosmos - Where Social Media Magic Happens
Ignite Your Online Influence: Sociocosmos - Where Social Media Magic HappensIgnite Your Online Influence: Sociocosmos - Where Social Media Magic Happens
Ignite Your Online Influence: Sociocosmos - Where Social Media Magic Happens
 
Film show pre-production powerpoint for site
Film show pre-production powerpoint for siteFilm show pre-production powerpoint for site
Film show pre-production powerpoint for site
 
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort ServiceBusty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
Busty Desi⚡Call Girls in Sector 49 Noida Escorts >༒8448380779 Escort Service
 
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort ServiceVellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
Vellore Call Girls Service ☎ ️82500–77686 ☎️ Enjoy 24/7 Escort Service
 
Enhancing Consumer Trust Through Strategic Content Marketing
Enhancing Consumer Trust Through Strategic Content MarketingEnhancing Consumer Trust Through Strategic Content Marketing
Enhancing Consumer Trust Through Strategic Content Marketing
 
Film show investigation powerpoint for the site
Film show investigation powerpoint for the siteFilm show investigation powerpoint for the site
Film show investigation powerpoint for the site
 
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
Unlock the power of Instagram with SocioCosmos. Start your journey towards so...
 

tweet>pin>flip

Notas del editor

  1. 200,000 in 2011/2012