What is digital marketing? There are about 1.5 million internet users worldwide and in the United Kingdom alone, over 884 million are spent online. Internet sales account for around £36 per year. British spend about £71 per month on average on online goods and services so it is obvious that a digital presence has now become mandatory as opposed to just desirable. But it can be said that to be absent from Google is to be absent from the internet. I would further this by suggesting that to be absent from the first page of Google is to be absent from the internet. Enter digital marketing.

1. What is digital marketing? There are about 1.5 million internet users worldwide and in the United Kingdom alone,
over 884 million are spent online. Internet sales account for around £36 per year. British spend about £71 per
month on average on online goods and services so it is obvious that a digital presence has now become mandatory
as opposed to just desirable. But it can be said that to be absent from Google is to be absent from the internet. I
would further this by suggesting that to be absent from the first page of Google is to be absent from the internet.
Enter digital marketing. The competition on the internet is like a war, it is very fierce, If your digital marketing and
presence is not adequate it will lead to low search rankings, poor brand exposure and ultimately loss of lucrative
revenue streams.
What should I look for in an online marketing company?
If you have an interest in your company succeeding online, achieving a page one rank on Google is of the highest
concern. There are no secrets. Many companies will try to convince you into thinking that search engine
optimization also known as (SEO) is niche and dodgy but that’s not true, it is a tactic they use to get dishonest sales
and only they have the knowledge of 'advanced' link building strategies and etc. These are tactics used to gain
dishonest sales. An honest and professional digital marketing agency will provide accountability and transparency
to its services. Vague weekly reports are not enough. Some sort of regular precise update with current progress,
assuring clients that goals are being met, is obligatory. In addition, objectives are agreed during several initial
meetings, ensuring both parties are happy and confident in the campaign's direction and you will find many digital
agencies like these in London. An online digital agency in London can help you get success and make your presence
noticeable on Google.
So what are the benefits of hiring a digital marketing agency?
A good agency will maximize the impact of your online marketing to get the best return on your investment. After
initial meetings, they should get on with their job and leave you to do what you do best - run your business! Most
importantly, the solution should be tailored to your needs and objectives, amplifying the power of your marketing
campaign just like the generic solutions won't. In London there are many digital agencies that won’t disappoint
you.
How digital marketing is important and the need of it