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Ukraine – the next startup nation 
Aviram Eisenberg 
Investor Day Central and Eastern Europe, Kyiv 2014
The First Time I Came to Ukraine… 
8 Years ago I came to Ukraine for the first time… 
I put on a nice suit (so I thought) and shopped for a good 
development partner 
Everybody was talking with me about the IT Industry (and I 
thought this “High-Tech” with Russian accent 
IT = Selling Development Services 
High-Tech = Selling Developed Products 
How do we turn the IT industry to High-Tech (and not just by 
changing the accent)
About Me 
Father of 3 wonderful children 
High-Tech professional for the last 30 years 
- Computer geek in my teenage days 
- Platoon commander in the Army Intelligence (computer related) 
- Computer Science Graduate from the Technion 
- Chief Architect at Mind CTI 
- Founder and CEO Of Ignite – a global IT company 
- Chairman of the Israeli R&D Managers forum 
Lives in Kiev (Ukraine is my second home!)
4 
Country History 
66 years 
22,072 km2 
23 years 
603,628 km2 
Age 
Territory 
Population 
8,14 mln 44,29 mln
Israel - Silicon Valley in the East 
spend the highest percentage of GDP on scientific R&D: 
4.4% compared to 2.7% for the United States 
R&D centers of Intel, Google, Microsoft, Facebook, IBM, etc. 
19 companies listed on London Stock Exchange 
combined market capitalization on LSEG $6.9 billion 
62 companies are traded on NASDAQ, totaling $ 36 billion
Israel is the Startup Nation 
Tel-Aviv comes is #2 in the top startup ecosystems in the world 
450-500 startups are established every year 
each month 10 companies move to New York 
distributed and powerful angel investors network 
most venture capital per capita: 2.5 times more than the U.S. 
and 30 times more than Europe
How Did it Start? 
But, it was not always like that! 
30 years ago Israel’s was very much like Ukraine – selling IT services to 
the USA 
The Israeli Army produced excellent developers 
International companies came to shop for good (and cheap) developers 
and established branches (Motorola, then Intel, them Microsoft…) 
With time, developers left the big companies and started small 
innovative product companies in the same vertical 
Investor-friendly government policy brought more big companies
How Did it Start? 
Few startups were sold to international companies 
Then came the VCs and the private investors 
And the rest is history…
9 
Startup ecosystem 
70 
2000 
7 
50 
500 + 
VC funds 
Angel investors 
Active startups 
5000 +
10 
High motivation for High Education 
Israel 
2nd most educated country 
“Technion” took 7th place in 
the ranking of the best 
universities in the world 
Jewish Mom factor 
(you can do better, sonny!) 
Ukraine 
16K IT graduates annually 
4-5K (25%) of new comers are 
employed in the specialty 
4th of certified IT professionals 
in the global rank
11 
Individualistic and entrepreneurial spirit 
Wars 
10 wars (every 5-10 years) 
1947-1949, 1956, 1967, 1967-1970, 1973, 
1982-2000, 2008-2009, 2010, 2012, 2014 
Daily living under possible terrorist attacks 
now 
WWaarrss 
High level of risk tolerance!
12 
Hunger to Succeed 
Absence of own state 
2000 years 1000 years 
Each individual has a great desire to determine own destiny!
13 
Areas of IT Expertise 
Israel 
Homeland Security 
- military software 
- airport and objects 
- personal surveillance control 
Cyber security 
Medical Devices industry 
Scientific researches 
Ukraine 
Programming instruments and 
platforms 
Computer games 
anything else you heard of?
14 
Conclusion - Ukraine’s Strengths 
High motivation for High Education 
Individualistic and entrepreneurial spirit 
Hunger to Succeed 
It's rebirth time for 
Ukraine. Let's help her to 
overcome the challenges 
and make the new 
startup-hub!
15 
Thank you for attention! 
Questions? 
www.igniteso.com 
+38 0412 46-61-79 
info@igniteso.com

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IDCEE 2014: Ukraine - The Next Startup Nation - Aviram Eisenberg (CEO @ Ignite)

  • 1. Ukraine – the next startup nation Aviram Eisenberg Investor Day Central and Eastern Europe, Kyiv 2014
  • 2. The First Time I Came to Ukraine… 8 Years ago I came to Ukraine for the first time… I put on a nice suit (so I thought) and shopped for a good development partner Everybody was talking with me about the IT Industry (and I thought this “High-Tech” with Russian accent IT = Selling Development Services High-Tech = Selling Developed Products How do we turn the IT industry to High-Tech (and not just by changing the accent)
  • 3. About Me Father of 3 wonderful children High-Tech professional for the last 30 years - Computer geek in my teenage days - Platoon commander in the Army Intelligence (computer related) - Computer Science Graduate from the Technion - Chief Architect at Mind CTI - Founder and CEO Of Ignite – a global IT company - Chairman of the Israeli R&D Managers forum Lives in Kiev (Ukraine is my second home!)
  • 4. 4 Country History 66 years 22,072 km2 23 years 603,628 km2 Age Territory Population 8,14 mln 44,29 mln
  • 5. Israel - Silicon Valley in the East spend the highest percentage of GDP on scientific R&D: 4.4% compared to 2.7% for the United States R&D centers of Intel, Google, Microsoft, Facebook, IBM, etc. 19 companies listed on London Stock Exchange combined market capitalization on LSEG $6.9 billion 62 companies are traded on NASDAQ, totaling $ 36 billion
  • 6. Israel is the Startup Nation Tel-Aviv comes is #2 in the top startup ecosystems in the world 450-500 startups are established every year each month 10 companies move to New York distributed and powerful angel investors network most venture capital per capita: 2.5 times more than the U.S. and 30 times more than Europe
  • 7. How Did it Start? But, it was not always like that! 30 years ago Israel’s was very much like Ukraine – selling IT services to the USA The Israeli Army produced excellent developers International companies came to shop for good (and cheap) developers and established branches (Motorola, then Intel, them Microsoft…) With time, developers left the big companies and started small innovative product companies in the same vertical Investor-friendly government policy brought more big companies
  • 8. How Did it Start? Few startups were sold to international companies Then came the VCs and the private investors And the rest is history…
  • 9. 9 Startup ecosystem 70 2000 7 50 500 + VC funds Angel investors Active startups 5000 +
  • 10. 10 High motivation for High Education Israel 2nd most educated country “Technion” took 7th place in the ranking of the best universities in the world Jewish Mom factor (you can do better, sonny!) Ukraine 16K IT graduates annually 4-5K (25%) of new comers are employed in the specialty 4th of certified IT professionals in the global rank
  • 11. 11 Individualistic and entrepreneurial spirit Wars 10 wars (every 5-10 years) 1947-1949, 1956, 1967, 1967-1970, 1973, 1982-2000, 2008-2009, 2010, 2012, 2014 Daily living under possible terrorist attacks now WWaarrss High level of risk tolerance!
  • 12. 12 Hunger to Succeed Absence of own state 2000 years 1000 years Each individual has a great desire to determine own destiny!
  • 13. 13 Areas of IT Expertise Israel Homeland Security - military software - airport and objects - personal surveillance control Cyber security Medical Devices industry Scientific researches Ukraine Programming instruments and platforms Computer games anything else you heard of?
  • 14. 14 Conclusion - Ukraine’s Strengths High motivation for High Education Individualistic and entrepreneurial spirit Hunger to Succeed It's rebirth time for Ukraine. Let's help her to overcome the challenges and make the new startup-hub!
  • 15. 15 Thank you for attention! Questions? www.igniteso.com +38 0412 46-61-79 info@igniteso.com