"The Back-up Plan" - Movie, Wine & Dinner Singles Party - 29 April 2010

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Andrew Chow ✯ Keynote Speaker ✯

Entertainment & Humor

Event Synopsis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

About the Movie ,[object Object],[object Object],[object Object],[object Object],[object Object]

About Organiser – Table For Six ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Demographics & target ,[object Object],[object Object],[object Object],[object Object],[object Object]

Programme ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Event Marketing (14 April – 28 April) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media & Viral Marketing Facebook Twitter Monitor all “The Back-up Plan” tweet Retweet to point back to event links Release information of event Create a event in group Have conversation with fans Develop a community of singles Post photo & posters to movie groups Participate in discussion about Movie Add “people” as contact to all event pictures Flickr

Media Pitch ,[object Object],[object Object],[object Object],[object Object]

Event Partnership Mileage ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Strategic Alliance (possible business for joint event marketing) ,[object Object],[object Object],[object Object],Post Event Deliverable ,[object Object],[object Object],[object Object]

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