Social Networking - Musings
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A take on social networking and its impact on our day to day lives.
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Social Networking - Musings
- 1. T oo ls / T ip s/ Res ou rces Social Networ king 08Mx16, II MCA
- 11. How Do You Specifically Measure? Success Metrics Goal - Amount of blogs that link you - PageRank to relevant competition -Organic Traffic % -Traffic that converts to action -N PageRank by X Date -Nth position in Page Rank compared to competitor -Nth% of traffic is organic -N number of new links
- 18. Thank You 08Mx16, II MCA
Notas del editor
- This social media slide, sourced from social media, demonstrates the various types of social media available.
- Complimentary. Sometimes replacing. Certainly evolving.
- 17000 – globally, only requirement was to log onto internet 1x per day. Slide repurposed.
- Ways to measure authority.
- Brand Awareness/ Engagement Social is more of an awareness and brand engagement medium--Meaning you begin to engage in conversation with the consumer via these channels then use sales escalation processes to convert Networking = WOM = Sales Standard marketing programs have a 3x positive pass along and a 7 time negative pass along. So, if someone has a positive experience with a brand they're likely to tell 3 friends, if someone has a negative experience with the brand they're likely to tell 7 friends. With social media we can better manage and monitor both positive and negative brand conversations and work to influence these. http://www.frogloop.com/social-network-calculator
- Blogs – Back Links: (Brian did this quite well and deserves kudos for it (other blogs, codeplex, etc.) Don't spam and don;t just send to DS.com home page
- Blogs – Back Links: (Brian did this quite well and deserves kudos for it (other blogs, codeplex, etc.) Don't spam and don;t just send to DS.com home page
- Blogs – Back Links: (Brian did this quite well and deserves kudos for it (other blogs, codeplex, etc.) Don't spam and don;t just send to DS.com home page