This document provides an assignment brief for a film opening title sequence production. The assignment aims to develop skills in single camera techniques through planning, shooting, and editing a film opening title sequence. It outlines 5 tasks for students to complete, including analyzing existing title sequences, generating ideas, pre-production planning, shooting footage, and post-production editing. Students will work in a team to complete the production, while demonstrating communication, problem-solving, and self-management skills. The deadline for submission is December 17th, 2014.
1. 1
Assignment brief
Qualification Level 3 Extended Diploma in Creative Media Production
Unit number and title Unit 22: Single Camera Techniques
Start date Monday 8/09/2014
Deadline Wednesday 17/12/2014
Assessor name Iain Goodyear
Assignment title IG1 – FILM OPENING TITLE SEQUENCE PRODUCTION
The purpose of this assignment is to:
LO1: Understand the features of single camera production
LO2: Be able to plan a single camera production
LO3: Be able to apply single camera techniques in a production
Scenario
Film production is a collaborative team effort. Successful film productions rely on team work and
working within specific roles. You are to commence the pre-production, production and post-production
phases of your film opening title sequence. You will prepare the relevant pre-production materials and
use this pre-production documentation to produce your film opening title sequence.
Prior to filming you must ensure that you thoroughly understand your job role and the responsibilities
that accompany your role. To ensure the smooth running of the production process, it is essential that
you do not encroach on the job roles of others in your team. Remember, good communication and team
work skills are essential and every member of your production team is expected to equally
contribute to the production of your film opening title sequence production.
Film production is rarely a smooth process and inevitably you will encounter difficulties. The challenge
for you as film producers is ensuring that your production does not come to a halt due to unforeseen
production difficulties. For this assignment you will need to provide evidence of how you manage and
deal with production (and any problems that may arise) in the form of a production photo diary.
Once the production process is complete you and your team will use post-production techniques to edit
your film opening title sequence. In many ways, post-production is the most important part of any media
production. It is the final stage of the production process that allows you to creatively shape and mould
your production into an intended vision. For this assignment you must produce individual edits of your
film opening title sequence. This will help you to provide evidence of knowledge and application of
video post-production techniques.
2. 2
Tasks Grading Criteria Mapping
Task 1
Produce a comprehensive word-processed analysis of three film opening title
sequences.
Using subject specific terminology, you must gather moving images examples by
film genre (type of film) and comment on how styles, techniques and conventions
have been used to appeal to target audiences.
Your examples must be from a range of film genres.
You must include video examples AND still images from your chosen films to
help illustrate your observations.
*Your examples and analysis must be uploaded to your IG1 assignment blog and
the blog post should be titled Film Opening Title Sequence Analysis
Unit 22: P1/M1/D1
Task 2
Showing creativity and flair generate ideas for a film opening title sequence
production.
These ideas can be presented in the form of sketches, hand drawn and digitally
produced mind maps, mood boards, images you have gathered or found
*All ideas generation must be uploaded to your IG1 assignment blog and
the blog post should be titled Film Opening Title Sequence Ideas
Generation
Unit 22: P2/M2/D2
Task 3
Produce content specific pre-production planning for your chosen film opening title
sequence idea.
This should include a broad selection of the following:
A script
Storyboards (hand drawn)
Location reconnaissance reports
Risk assessments
Evidence of regular production team meetings (these can be uploaded onto
your IG1 blog in either a word-processed or audio format)
*Your pre-production & planning evidence must be uploaded your IG1 blog and
the blog post should be titled Film Opening Title Sequence Pre Production
Unit 22: P2/M2/D2
Task 4
Using pre-production documentation produced in task 3; you must work as a team
to shoot your film opening title sequence. It is expected that you will need to shoot
and/or re-shoot additional footage during this process.
You must also photographically document the production phase of your film opening
Unit 22: P3/M3/D3
3. 3
title sequence. Mobile phones can be used for this purpose.
Once the production phase of your film opening title sequence shoot is complete,
you must upload your photographs and include annotations that explain the events
of your shoot.
*Your production photo diary evidence must be uploaded your IG1 blog and the
blog post should be titled Film Opening Title Sequence Production Photo Diary
Task 5
1. Produce a rough edit of your film opening title sequence using the rushes you
have uploaded into Adobe Premiere as a group.
2. When finished, you must explain what improvements you will make for your
final edit. This can be word processed or voice recorded.
3. Produce a final edit of your music video. This final edit must include industry
job relevant title credits.
*Your post production evidence must be uploaded your IG1 blog and the blog
post should be titled Film Opening Title Sequence Post Production Photo Diary
Unit 22: P3/M3/D3
Sources of information
This brief has been verified as being fit for purpose
Assessor Iain Goodyear
Signature Date 04/09/2014
Internal verifier
Signature Date
4. 4
Unit 1 Pre-Production Techniques for the Creative Media Industries (Level 3)
P1: outline requirements and sources
of requirements for a specific media
production [IE]
M1: explain in some detail
and competently present
requirements and sourcesof
requirements for a specific media
production
D1: comprehensively explain and
present to a quality that reflects
near-professionalstandardsfully
detailed requirements and sourcesof
requirements for a specific media
production
P2: generate outline preproduction
documentation for a specific media
production with some assistance
M2: generate competent, carefully
presented and detailed pre-
production documentation for a
specific media production with only
occasionalassistance
D2: generate thorough and
comprehensively detailed pre-
production documentation for a
specific media production, working
independently to professional
expectations
P3: apply pre-production
planning to a specific media
production working with some
assistance. [TW, SM]
M3: apply pre-production planning to
a specific media production
competently with only occasional
assistance.
D3: apply pre-production planning to
a specific media production to a
quality that reflects near-professional
standards, working independently to
professionalexpectations.
Unit 22 Single Camera Techniques (Level 3)
P1: describe the featuresof single
camera production with some
appropriate use of subject
terminology
M1: explain the features of
single camera production with
reference to detailed illustrative
examples and with generally correct
use of subject terminology
D1: comprehensively explain the
features of single camera production
with reference to elucidated
examples and consistently using
subject terminology correctly
P2: generate outline plans for a
single camera production working
within appropriate conventions and
with some assistance [CT]
M2: generate detailed ideas for a
single camera production showing
some imagination and with only
occasionalassistance
D2: generate thoroughly thought
through ideas for a single camera
production showing creativityand
flair and working independently to
professionalexpectations
P3: produce a single camera
production working within
appropriate conventionsand with
some assistance [SM]
M3: produce a single camera
production to a good technical
standard showingsome imagination
and with only occasionalassistance
D3: produce a single camera
production to a technicalquality that
reflects near professionalstandards
showing creativityand flair
and working independently
to professionalexpectations
Unit 29 Music Video Production (Level 3)
P1: describe the purposes of music
videos with some appropriate use of
subject terminology
[IE]
M1: explain the purposes of music
videos with reference to detailed
illustrative examples and with
generally correctuse of subject
terminology
D1: comprehensively explain the
purposes of music videos with
elucidated examples and consistently
using subject terminology correctly
P2: describe the styles, conventions
and techniques of music videos with
some appropriate use of subject
Terminology
[CT]
M2: explain the styles, conventions
and techniques of music videos with
reference to detailed illustrative
examples and with generally correct
use of subject terminology
D2: comprehensively explain the
styles, conventionsand
techniques of music videos with
elucidated examples and consistently
using subject terminology correctly
P3: originate and plan a music video
production for a specific music track
working within appropriate
conventionswith some assistance
[CT]
M3: originate and plan a music video
production for a specific music track
effectively showing some imagination
and with only occasionalassistance
D3: originate and plan a music video
production for a
specific music trackto a technical
quality that reflects near-professional
standards, showingcreativityand flair
and working independently to
professionalexpectations
P4: work to complete production of a
music video working within
appropriate conventionsand with
some assistance
M4: work competently to complete
production of a music video showing
some imagination and with only
occasionalassistance
D4: work to a technicalquality that
reflects near-professionalstandardsto
complete production of a music video,
showing creativityand flair and
working independently to professional
expectations
:PLTS: This summary referenceswhere applicable, in the square brackets, the elements of the personal, learning and thinking skills applicable in
the pass criteria. Itidentifies opportunities for learners to demonstrate effective application of the referenced elements of the skills.