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Knowsy®:
A Powerful Engagement
Tool for Strategic Sales Executives
We help companies drive
innovation through collaborative play.
CIO
Corporate
Finance
Chief
Security
Officer
Strategic
Account
Manager
Web-Site and
eCommerce
My #1 priority
is identity
management.
My #1
priority is
globalization.
We need to
reduce our
overall license
spend.
A new web
site isn’t
even on my
priority list.
To make a complex sale, your
SAM must develop an
understanding of the top
priorities of Champions,
Influencers, and Buyers.
And she must get them to
agree, as a team, on a set of
shared priorities!
Knowsy for Sales makes this critical task
easy – and fun!
And when you’re entire sales force is
playing games, you’re getting the benefits
of real-time research into buyer priorities!
• A patent-pending mobile choice modeling
research and brand engagement platform
disguised as an engaging game.
• Knowsy for Sales (in development) help
strategic account managers understand
strategic priorities and drive large sales.
• iPad (now), iPhone Q1-2012, Android 2012
CIO
Corporate
Finance
Chief
Security
Officer
Strategic
Account
Manager
Web-Site and
eCommerce
The SAM starts the game by
selecting a pre-configured
set of topics and inviting
players to the game.
Players select topics and
preferences from the pre-
defined lists and guess each
other’s priorities. Knowsy
keeps track of everything!
Professional Personal
Knowsy Topics/Items Help SAMs
Understand Customers on ALL Levels
Enterprise Security
Data Protection
Privacy management
Infrastructure security
Compliance management
Identity management
Most Important Aspect of
Employee Satisfaction
Working environment
Feedback loops
Freedom to innovate
Compensation
Benefits
HUMAN
Rich Game
Play Data
Customer
Insights
Sales
Game
Results
Game
Requests
Executives &
Market
Researchers
Workflow
Game
Plays
Prospects &
Customers
Strategic
Account
Manager
Targeted
Game
TopicsInside Sales
Support (Admin)
Executives and market
researchers identify topics and
markets to test.
Example: “What are the chief
security concerns of CIOs?”
These become game requests.
1
Inside Sales/Sales Support
personnel enter relevant
topics and suggested
profiles into the Knowsy for
Sales database, a secure,
hosted, enterprise solution.
2
SAMs create a Knowsy
game and invite customers
and/or prospects to play.
Knowsy stores all
preferences of the players.
3
Game results help SAMs sell bigger deals, faster!
All results feed a common insight database and
enable executives and market researchers to make
real-time decisions on customer / market priorities.
4
Taking the Next Step
• Visit us at: www.innovationgames.com.
• Contact us at info@innovationgames.com.
• Call us at (408) 529-0319.

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Knowsy For Sales Executives

  • 1. Knowsy®: A Powerful Engagement Tool for Strategic Sales Executives We help companies drive innovation through collaborative play.
  • 2. CIO Corporate Finance Chief Security Officer Strategic Account Manager Web-Site and eCommerce My #1 priority is identity management. My #1 priority is globalization. We need to reduce our overall license spend. A new web site isn’t even on my priority list. To make a complex sale, your SAM must develop an understanding of the top priorities of Champions, Influencers, and Buyers. And she must get them to agree, as a team, on a set of shared priorities! Knowsy for Sales makes this critical task easy – and fun! And when you’re entire sales force is playing games, you’re getting the benefits of real-time research into buyer priorities!
  • 3. • A patent-pending mobile choice modeling research and brand engagement platform disguised as an engaging game. • Knowsy for Sales (in development) help strategic account managers understand strategic priorities and drive large sales. • iPad (now), iPhone Q1-2012, Android 2012
  • 4. CIO Corporate Finance Chief Security Officer Strategic Account Manager Web-Site and eCommerce The SAM starts the game by selecting a pre-configured set of topics and inviting players to the game. Players select topics and preferences from the pre- defined lists and guess each other’s priorities. Knowsy keeps track of everything!
  • 5. Professional Personal Knowsy Topics/Items Help SAMs Understand Customers on ALL Levels Enterprise Security Data Protection Privacy management Infrastructure security Compliance management Identity management Most Important Aspect of Employee Satisfaction Working environment Feedback loops Freedom to innovate Compensation Benefits HUMAN
  • 6. Rich Game Play Data Customer Insights Sales Game Results Game Requests Executives & Market Researchers Workflow Game Plays Prospects & Customers Strategic Account Manager Targeted Game TopicsInside Sales Support (Admin) Executives and market researchers identify topics and markets to test. Example: “What are the chief security concerns of CIOs?” These become game requests. 1 Inside Sales/Sales Support personnel enter relevant topics and suggested profiles into the Knowsy for Sales database, a secure, hosted, enterprise solution. 2 SAMs create a Knowsy game and invite customers and/or prospects to play. Knowsy stores all preferences of the players. 3 Game results help SAMs sell bigger deals, faster! All results feed a common insight database and enable executives and market researchers to make real-time decisions on customer / market priorities. 4
  • 7. Taking the Next Step • Visit us at: www.innovationgames.com. • Contact us at info@innovationgames.com. • Call us at (408) 529-0319.

Notas del editor

  1. Copyright (c) 2003-2006 by Luke Hohmann