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Analysing predicted technology
         trends for the year 2012
      through text mining solutions




Proof of concept demonstration
http://www.invenq.com            invenQ
2010   2011               2012   2013

         Publication period of
         technology trends for
         the forthcoming year



                                        2
Deloitte                       USAToday                       CNN                                      PCW                                         Sentersix                      Technocrati
    Social Business      BlackBerry users continze their exodus Touch Computing                 Dual-Core processors for smartphones                Location based services               Tablet war
    Serious Games            The rise of the 4G LTE networks      Social gestures             Optical disk drives disappear from laptops               Social Networking             Social media tablets
  Enterprise Mobility                      IPad3                Mobile Payment         Data only and reduced-voice cell phone plans poliferate           Mobile Search              Social media toolbar
  Use Empowerment             Rise of facebook as a platform          Tablet      Facebook accounts become necessary to do more stuff on the web       Mobile Commerce                  Social business
         Cloud                         Smartphones                  Television                              Mobile payment                              Mobile Payment                 Solar technology
       Big Data                   End of physical media            Voice Control                       Peer-to-peer networking                       Context aware service                Search war
Geospatial Visualisation                                         Spatial Gestures                    Processing enters the cloud                      Object recognition    Increase in mobile phone capabilities
   Digital Identities                                             Second Screen                                  HTML5                             Mobile instant messaging
 Measured innovation                                             Felxible Screen                         IPv6 starts rolling out                         Mobile e-mail
Outside-in Architecture                                               HTML5              Consumers borrow more books, movies and music                   Mobile video
                                                                                                   Fewer and better tablets arrive




                    2010                                              2011                                             2012                                               2013

                                                                                Publication period of
                                                                                technology trends for
                                                                                the forthcoming year



                                                                                                                                                                                                        3
Deloitte                       USAToday                       CNN                                      PCW                                         Sentersix                      Technocrati



                                                                                      Different
    Social Business      BlackBerry users continze their exodus Touch Computing                 Dual-Core processors for smartphones                Location based services               Tablet war
    Serious Games            The rise of the 4G LTE networks      Social gestures             Optical disk drives disappear from laptops               Social Networking             Social media tablets
  Enterprise Mobility                      IPad3                Mobile Payment         Data only and reduced-voice cell phone plans poliferate           Mobile Search              Social media toolbar



                                                                                      opinions
  Use Empowerment             Rise of facebook as a platform          Tablet      Facebook accounts become necessary to do more stuff on the web       Mobile Commerce                  Social business
         Cloud                         Smartphones                  Television                              Mobile payment                              Mobile Payment                 Solar technology
       Big Data                   End of physical media            Voice Control                       Peer-to-peer networking                       Context aware service                Search war
Geospatial Visualisation                                         Spatial Gestures                    Processing enters the cloud                      Object recognition    Increase in mobile phone capabilities
   Digital Identities                                             Second Screen                                  HTML5                             Mobile instant messaging
 Measured innovation                                             Felxible Screen                         IPv6 starts rolling out                         Mobile e-mail
Outside-in Architecture                                               HTML5              Consumers borrow more books, movies and music                   Mobile video
                                                                                                   Fewer and better tablets arrive




                    2010                                              2011                                             2012                                               2013

                                                                                Publication period of
                                                                                technology trends for
                                                                                the forthcoming year



                                                                                                                                                                                                        4
Deloitte                       USAToday                       CNN                                      PCW                                         Sentersix                      Technocrati



                                                                                      Different
    Social Business      BlackBerry users continze their exodus Touch Computing                 Dual-Core processors for smartphones                Location based services               Tablet war
    Serious Games            The rise of the 4G LTE networks      Social gestures             Optical disk drives disappear from laptops               Social Networking             Social media tablets
  Enterprise Mobility                      IPad3                Mobile Payment         Data only and reduced-voice cell phone plans poliferate           Mobile Search              Social media toolbar



                                                                                      opinions
  Use Empowerment             Rise of facebook as a platform          Tablet      Facebook accounts become necessary to do more stuff on the web       Mobile Commerce                  Social business
         Cloud                         Smartphones                  Television                              Mobile payment                              Mobile Payment                 Solar technology
       Big Data                   End of physical media            Voice Control                       Peer-to-peer networking                       Context aware service                Search war
Geospatial Visualisation                                         Spatial Gestures                    Processing enters the cloud                      Object recognition    Increase in mobile phone capabilities
   Digital Identities                                             Second Screen                                  HTML5                             Mobile instant messaging
 Measured innovation                                             Felxible Screen                         IPv6 starts rolling out                         Mobile e-mail
Outside-in Architecture                                               HTML5              Consumers borrow more books, movies and music                   Mobile video
                                                                                                   Fewer and better tablets arrive




       How can we combine the different –
       sometimes contradicting – opinions?
         2010    2011      2012     2013

                                                                                Publication period of
                                                                                technology trends for
                                                                                the forthcoming year



                                                                                                                                                                                                        5
The goal of our research is
  to develop a method that helps
aggregate the different predictions


   Development   Pilot testing   Evaluation



                                              6
Method of analysis: text mining
Text elicitation                  • Selection of sources (CNN, PCWorld, Technocrati, Deloitte, USAToday, Sentersix)


Tokineze text                     • Splitting text into a sequence of words


Transform cases                   • Unify words


Filter Stopwords                  • Removing common words


                                  • Creating terms, as a series of consecutive words
Generate n-Grams                  • Max length: 3


Further filtering                 • Filter words on lenght (min. 2 letters)


Filter of possible overlappings   • Overlapping on words and n-Grams


Visualisation                     • Using visualisation tools (word cloud, scatter plot)



                                                                                                                      8
9
10
11
Hypothesis confirmed:
  Different analyses do have
 different focus and priorities




                                  12
Hypothesis confirmed:
 Different analyses do have
different focus and priorities




                          Correlation is low!




                                                13
So, what are the summarised,
predicted hot topics for 2012?




                                 14
So, what are the summarised,
predicted hot topics for 2012?




                                 15
Let’s see in details:
reliability of a prediction is weighted by its occurence




                                                           16
No Surprise: Mobile – Mobile Apps - Users




                                            17
Social media will be still important –
and Facebook will be more dominant than Google




                                                 18
Portable media devices




                         19
Least mentioned: Blackberry? Business???




                                           20
2012     Smart mobile
           phones




t h e     Mobile apps


          Social media

YEAR    Portable devices



of…     Content & Search
invenQ

h t t p : / / w w w. i n v e n q . c o m

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Analysing predicted technology trends for the year 2012 through text mining solutions

  • 1. Analysing predicted technology trends for the year 2012 through text mining solutions Proof of concept demonstration http://www.invenq.com invenQ
  • 2. 2010 2011 2012 2013 Publication period of technology trends for the forthcoming year 2
  • 3. Deloitte USAToday CNN PCW Sentersix Technocrati Social Business BlackBerry users continze their exodus Touch Computing Dual-Core processors for smartphones Location based services Tablet war Serious Games The rise of the 4G LTE networks Social gestures Optical disk drives disappear from laptops Social Networking Social media tablets Enterprise Mobility IPad3 Mobile Payment Data only and reduced-voice cell phone plans poliferate Mobile Search Social media toolbar Use Empowerment Rise of facebook as a platform Tablet Facebook accounts become necessary to do more stuff on the web Mobile Commerce Social business Cloud Smartphones Television Mobile payment Mobile Payment Solar technology Big Data End of physical media Voice Control Peer-to-peer networking Context aware service Search war Geospatial Visualisation Spatial Gestures Processing enters the cloud Object recognition Increase in mobile phone capabilities Digital Identities Second Screen HTML5 Mobile instant messaging Measured innovation Felxible Screen IPv6 starts rolling out Mobile e-mail Outside-in Architecture HTML5 Consumers borrow more books, movies and music Mobile video Fewer and better tablets arrive 2010 2011 2012 2013 Publication period of technology trends for the forthcoming year 3
  • 4. Deloitte USAToday CNN PCW Sentersix Technocrati Different Social Business BlackBerry users continze their exodus Touch Computing Dual-Core processors for smartphones Location based services Tablet war Serious Games The rise of the 4G LTE networks Social gestures Optical disk drives disappear from laptops Social Networking Social media tablets Enterprise Mobility IPad3 Mobile Payment Data only and reduced-voice cell phone plans poliferate Mobile Search Social media toolbar opinions Use Empowerment Rise of facebook as a platform Tablet Facebook accounts become necessary to do more stuff on the web Mobile Commerce Social business Cloud Smartphones Television Mobile payment Mobile Payment Solar technology Big Data End of physical media Voice Control Peer-to-peer networking Context aware service Search war Geospatial Visualisation Spatial Gestures Processing enters the cloud Object recognition Increase in mobile phone capabilities Digital Identities Second Screen HTML5 Mobile instant messaging Measured innovation Felxible Screen IPv6 starts rolling out Mobile e-mail Outside-in Architecture HTML5 Consumers borrow more books, movies and music Mobile video Fewer and better tablets arrive 2010 2011 2012 2013 Publication period of technology trends for the forthcoming year 4
  • 5. Deloitte USAToday CNN PCW Sentersix Technocrati Different Social Business BlackBerry users continze their exodus Touch Computing Dual-Core processors for smartphones Location based services Tablet war Serious Games The rise of the 4G LTE networks Social gestures Optical disk drives disappear from laptops Social Networking Social media tablets Enterprise Mobility IPad3 Mobile Payment Data only and reduced-voice cell phone plans poliferate Mobile Search Social media toolbar opinions Use Empowerment Rise of facebook as a platform Tablet Facebook accounts become necessary to do more stuff on the web Mobile Commerce Social business Cloud Smartphones Television Mobile payment Mobile Payment Solar technology Big Data End of physical media Voice Control Peer-to-peer networking Context aware service Search war Geospatial Visualisation Spatial Gestures Processing enters the cloud Object recognition Increase in mobile phone capabilities Digital Identities Second Screen HTML5 Mobile instant messaging Measured innovation Felxible Screen IPv6 starts rolling out Mobile e-mail Outside-in Architecture HTML5 Consumers borrow more books, movies and music Mobile video Fewer and better tablets arrive How can we combine the different – sometimes contradicting – opinions? 2010 2011 2012 2013 Publication period of technology trends for the forthcoming year 5
  • 6. The goal of our research is to develop a method that helps aggregate the different predictions Development Pilot testing Evaluation 6
  • 7. Method of analysis: text mining Text elicitation • Selection of sources (CNN, PCWorld, Technocrati, Deloitte, USAToday, Sentersix) Tokineze text • Splitting text into a sequence of words Transform cases • Unify words Filter Stopwords • Removing common words • Creating terms, as a series of consecutive words Generate n-Grams • Max length: 3 Further filtering • Filter words on lenght (min. 2 letters) Filter of possible overlappings • Overlapping on words and n-Grams Visualisation • Using visualisation tools (word cloud, scatter plot) 8
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  • 11. Hypothesis confirmed: Different analyses do have different focus and priorities 12
  • 12. Hypothesis confirmed: Different analyses do have different focus and priorities Correlation is low! 13
  • 13. So, what are the summarised, predicted hot topics for 2012? 14
  • 14. So, what are the summarised, predicted hot topics for 2012? 15
  • 15. Let’s see in details: reliability of a prediction is weighted by its occurence 16
  • 16. No Surprise: Mobile – Mobile Apps - Users 17
  • 17. Social media will be still important – and Facebook will be more dominant than Google 18
  • 20. 2012 Smart mobile phones t h e Mobile apps Social media YEAR Portable devices of… Content & Search
  • 21. invenQ h t t p : / / w w w. i n v e n q . c o m