India Pulses Supply & Demand Outlook by Mr. Sudhakar Tomar, MD at Hakan Agro DMCC at the T

1. IPGA PULSES CONCLAVE
19th – 21st February, 2014, Goa , India
INDIA
PULSES SUPPLY & DEMAND
OUTLOOK
Presented by
Sudhakar TOMAR
Managing Director
Pulses / India
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2. Area of Interest
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3. India’s Growing Food Needs
(1991 = 100)
As average age
and incomes rise
food needs will
grow
Courtesy - www.statpub.com

4. Know your INDIA
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Covers population of 1. 22 Billion and area of 3.28
million sq km roughly the size of 1/3rd of Canada
Economy 4.7 Trillion ( 3rd by PPP)
18% of world’s population ( > 60% under 30 )
2 % of world’s land (60% agricultural /30% irrigated)
less than 3.5% of world renewable fresh water (Canada
has 7% )
Average per capita income : US$ 3851.00 (140th by PPP)
Food Import bill US$ 25 Billion ( 5% of total imports)
Employs >60% of work force in small scale agriculture
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5. India – The fight between Nutrition Vs Calories
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6. Know your INDIA
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Pulses area : 25-27 Million Hectares – 87% Rainfed with average
annual rainfall of 1000 mm ( almost double of AAP of
Saskatchewan)
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Two Crop Cycles
Rabi ( Winter Crop) – Harvesting - March/April ( 65%)
 Major Crops – Chickpea , Lentil , Pea
 Major Growers – M.P (33 %) UP (19% ) , AP (11%) (
Maharashtra ( 9%)
Kharif (Monsoon Season) – Harvesting Sept /October ( 35%)
 Major Crops : Mung Beans ,Pigeon Peas ,Black Matpe
 Major Growers : Maharashtra (24%) Rajsthan (15%),
UP(13%) , MP (10%)
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7. Global Pulses Calendar
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8. Pulses growing regions in India

9. Pulses value chain

10. How does India consume Pulses ?
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11. How does India consume Pulses ?
Versatile
Flour –Purees – Sauces – Salted & Sweet Snacks – Drinks – Breads – Cakes
Extremely Versatile & Diversified usage : 11000 + Dishes
Google search yields >2.2 Million results
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12. From CANADA to KOLKATA
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13. Area – Yields - Production
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14. Pulses / India
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15. Pulses | Imports in first 9 months of 2013-14 season ( 000 MTs)

16. Pulses – Second Advance Estimate –
Released on Valentines Day 14/02/2014

17. Pulses / India
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18. INDIA – Supply & Demand
Pulses / India
Source : Stat Publishing Canada
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19. The great Indian Pulses Matrix
India is the largest exporter of Kabuli Chickpeas @ 175,000 MTs
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20. The ever Devaluing Indian Rupee ( INR)
CA$
18%
AU$
30%
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21. Pulses | How much is too much ?

22. * The Great Indian Pulses Plan *
To grow 32 Million MTs in 2030
Masters of the game
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Indian Institute of Agricultural Research (ICAR)
Indian Institute of Pulses Research (IIPR)
All India Coordinated Research Projects (AICRPs) on Chickpeas,
Pigeonpeas, Lentils & Beans
How will they do it ?
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Crop Development Schemes
National Food Security Mission - Pulses (NFSM-Pulses),
Rashtriya Krishi Vikas Yojana (RKVY) - National Agri Development Scheme
Macro Management of Agriculture (MMA),
Integrated Scheme of Oilseeds, Pulses, Oil Palm & Maize (ISOPOM)
‘Accelerated Pulses Production Program (A3P)’
2013-2014 Legume Cultivation Scheme for Gram Mono Crop Areas ( Budget
2013-2014 US$ 60 Million)
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23. India – Projected Pulse requirements 20122030
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24. * The Great Indian Pulses Plan *
To grow 32 Million MTs in 2030
How really ?
Quote…To meet the projected requirement for 1.68 Billion Indians the
productivity needs to uplift at 1361 kg per ha and about 3.million ha additional
area has to be brought under pulses besides reducing the post-harvest
losses.Unquote
1. Increasing government procurement
prices ( MSP) in reality
2. Bringing additional 3-5 Million Hectares
under Pulses cultivation
3. Improving yield from 700 Kg/Ha to 1361
Kg/Ha
 / India
Pulses………
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Estimating Supply & Demand Pulses in India
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26. How
do we estimate
Supply & Demand
numbers for Pulses in
India
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27. Domestic Retail Prices (Jan 2013-2014)
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28. Price Outlook
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29. Price Outlook
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30. Price Outlook
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31. Emerging Trends
1. Farmers – globally- will not grow pulses unless
they can make as much or more money than
growing other crops –Battle for Acres will keep
prices volatile
2. South Asian consumers will not buy more pulses
unless they are as cheap or cheaper than other
foods (or they become Fashionable / Desirable)
As a result, all crops will follow same price pattern
3. Developing countries will improve average
yields & reduce losses at farm and in logistics &
storage chain
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32. Emerging Trends 2
5. Changing ownership……….
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Glencore + Viterra + ABB
Cargill + AWB
AGT + Australian Milling Group + various
Legumex-Walker and so on
Archer Daniels Midland $2.3 billion bid for Graincorp
6. Global supply chain getting shorter
( Example : India - 18 Large Exporters to India run their own
Origination & Distribution in India )
7. Intense Competition for
market share
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33. Emerging Trends 3
7. New Competitors…….
 Ukraine, Russia other CIS countries
 Emergence of North and East Africa (Ethiopia,
Tanzania)
= still emergent – but catching up fast.
8. Changing Markets……
 Growing Indian middle class demanding quality
 Dramatic changes in China
 Health and Nutrition – New Usage of Pulses –
pulses as quality and healthy Ingredient to food
industry seems the new Mantra
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= Changed demand patterns

34. AND SPECIAL MEANS OF TRANSPORTATION
So what is in it for me ?
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35. AND SPECIAL MEANS OF TRANSPORTATION
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36. Acknowledgements
①
②
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⑨
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CGIAR/ICARDA
Pulse Canada / Gordon Bacon
Commodity India / Foretell
USDA
BRIAN CLANCEY / STATPUB
FAOSTAT /FAO
WFP
CICILS-IPTIC / Gavin Gibson
The Directorate of Economics and Statistics (DES), Department of Agriculture, Government of
India, New Delhi
Retail Price Section, Directorate of Economics & Statistics,Ministry of Agriculture Government
of India, New Delhi.
P K Joshi, Devesh Roy and P Kumar, K Inbasekar, R Chanda, A Negi, G Tripathi, V Sonkar,
N Datta, B Mishra and P Parthasarty Rao of International Food Policy Research Institute
Glencore India / Pravin Dongre / Saurabh Bhartia / Anurag Tulshan / Dharmendra
Vijaywargi / Anand Mandan / Sandip Burman Ray / Shahwar Khan
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37. Thank you very much
HAKAN AGRO DMCC
34th Floor , Tower BB2
Mazaya Business Avenue
Jumeirah Lakes Towers
P O Box 31489
Dubai ( UAE)
Email : sudhakar.tomar@hakanfoods.com
Website : www.hakanfoods.com
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