Discover your femininity: Nymboonize Yourself
The new brand already amazing in Europe, taking the market due to its amazing artwork and beauty of the brand, licensees fighting for the brand all around the globe
2. Discover your femininity: Nymboonize yourself!
Every girl, every woman is a complex system of seductive force which
- in a
generic term- we call femininity
A great number of paradigm - the romantic type, the sexy kind,the
sport-
aholic, the floordance victim, are expressions of the different ways
which
make a girl or a woman one in a kind.
Nymboo is all about this
Find your style, and let it shine!
3. Six sexy “Pin Ups”, styled with a unique and brand new graphic style
The Nymboo Girls are
inspired by sex symbols and worldwide known feminine icons, past present :
Marylin Monroe, Betty Page, Lolita
all mixed through different design, fashion and styles, modern or classics,
from the Liberty age to the 80’s mojo, from surf vibrations to afro style
4. She’s the Dark Lady of the group.
She’s very sensual and elegant.
Her personality’s ‘lunar’ and a bit enigmatic,but with
no shadow of pessimism.
Her ‘secret weapons’ are her beautiful deep eyes
and her intriguing smile.
She’s an easy-going girl.
She’s romantic and very optimistic.
She can see beauty everywhere, even where no one can
find it.
Everyone thinks she’s a ‘bimbo’, but she’s actually very
smart.
Her personality’s incredibly strong and she can overcome
all difficulties thanks to her fantastic optimism and to her
irresistible charm.
5. She was born in Hawaii and she’s
very keen on the traditions of her islands.
She’s very competitive and very good at sports
(boys find it hard to win when playing against her),
but a flower in her hair is enough to make her look
very feminine.
She’s an hyperactive girl, very dynamic and incredibly
self-confident.
She’s the best at dancing and singing and...rhythm’s her
life!
She’s sincere and direct and she can easily make
friends or draw the attention on her!
6. She’s very dynamic.
She loves all kind of sports and she’s always happy...
in love with life and with everything around her.
She’s friendly and she’s got an incredible sense of humor.
She’ll never admit it, but...she ‘s very sexy too
She’s the most romantic of the Nymboo girls.
She’s very talented, cultured and creative and she loves
studying.
She’s keen on all forms of art and she knows a lot about
painting and about literature.
She’s shy and thoughtful, but her fine beauty often makes
her be the center of attention.
7. THE BRAND
Sexy, funny, heterogeneous.
BENEFIT
The Nymboo brand fits the different types of femininity
and help every girl express their inner self.
CLAIM:
NYMBOONIZE YOURSELF
FACTS AND SIMBOLS SUPPOTING THE BRAND CLAIM:
Nymboo Girls
Different types and treatment
Modern graphic, sexy with humour
Consistency between different styles
IT MAKES ME FEEL:
Pretty, Radiant, Attractive
IT MAKES ME LOOK:
Easy-going, Sexy (in a positive sense) Ironic
8. Kawaii
Style
Hello Kitty
Tutti Cuti
Soft Strong
tone tone
Charuca
Sanrio Friends
TokiDoki
Street
Style
9. TO OFFER LICENSEES A NEW PROGRAM WHOSE BASIC INGREDIENTS ARE
Worldwide and universal appeal
Brand new positioning
Long term development through an unlimited roster (currently the 6 first only)
Collectability
Easy access to product development through an extensive style guide
…so sexy!
10. spread categories
and territories
6 NEW NYMBOO GIRLS
EACH YEAR
Key categories in key territories
Web site-Blog-Social Network
Communication plan ( ongoing )
11. Stationary ITALY
gift
Apparel UK
Fashion accessories
USA
Cosmetics
Underwear East Europe
Nightwear Southern Europe
Beachwear
Southern America
Eyewear