Slides for "Introduction to IWMW 2016" talk given at the IWMW 23016 event held at Liverpool John Moores University on 21-23 June 2016. See http://iwmw.org/iwmw2016/talks/iwmw-2016-introduction/

1. Introduction to IWMW 2016
Opening talk at IWMW 2016 event, Liverpool, 21-23 June 2016
Brian Kelly
Independent event organiser /
researcher / consultant at
UK Web Focus Ltd.
Contact Details
Brian Kelly
Email: ukwebfocus@gmail.com
Twitter: @briankelly
Blog: http://ukwebfocus.com/
Slides and further information available at
http://iwmw.org/iwmw2016/talks/iwmw-2016-introduction/
Event hashtag: #iwmw16 #p0

2. About IWMW Events
IWMW:
• Institutional Web Management Workshop
• Founded by Brian Kelly, in his first year at UKOLN,
University of Bath
• Launched at King’s College London on 7-9 July 1997
• Now an established 3-day event
• Relaunched in 2014 after cessation of UKOLN funding
IWMW 2016:
• 20th in series
• Combination of plenary talks, panel sessions and
parallel workshops and master classes
• An ‘amplified event’
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Event hashtag: #iwmw16
Plenary talks: #p0 - #p15
Workshops: #a1 - #a9
Master classes: #b1 - #b8

4. Whova for IWMW 2016
Whova app:
• Used again to support
communications during event
• Acknowledgments to Whova
for supporting event
Will be used for:
• Important announcements
• Alerts (lost property, etc.)
• Changes to programme
• …
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5. IWMW blog
The IWMW blog:
• Initially used
for reflections
on previous
IWMW events
• 31 guest
posts
published
• Opportunity
for further use
after event?
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6. Blog post: Lorcan Dempsey
6
IWMW: Scaling Learning
and Innovation to Build a
Successful Community
Lorcan Dempsey
… the IWMW event was instrumental in
“successfully building a community
around shared questions and directions”

7. “The Ebb and Flow of IWMW”
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“IWMW for me is much more than a conference, it’s a community.
And it’s a privilege to be a part of this community. Thank you.”
Gareth Saunders, University of St Andrews

8. “IWMW – More Than Just a Community”
The institutional web:
• It’s not a race
• We do not need to be
the ‘best’ – our
institutions are all very
different
But:
• We may want to
achieve a personal best
• We can do this is a
collaborative way
8
In 2006 Ian St John had no idea what the ‘IWMW’ was and didn’t give it a
thought. Ten years later Ian feels that “IWMW is about the people you meet
and network with on the social nights and who you become friends”

9. “In 1999 I was a freshly fledged World
Wide Web Coordinator”
9
In 1999 Rob Bristow attended his first IWMW. He attended
several further events but, due to lack of funding, has not attended
since 2007. Rob “felt the loss of that stimulus and refreshment of
my knowledge and interest. I felt like I missed the start of the
whole Web 2.0 thing as a result“.

10. This Year’s Content
This year’s theme
“Understanding Users;
Managing Change;
Delivering Services”
agreed by IWMW 2016
Advisory Group:
• Brian Kelly
• Claire Gibbons
• Andrew Millar
• Duncan Ireland
• Ian St John
• Rich Prowse
• Kevin Mears
• Paddy Callaghan
• Mike McConnell
• Dominic Hurst
• Mandy Phillips 10

11. Application of 1st Theme to IWMW 2016!
Understanding Users
What do IWMW attendees want?
• Analysis of IWMW 2015 feedback (see posts  )
• Steady as she goes (100% rated content as “Very good” or
“Excellent”)
• Relevant content (case studies; implementable advice; …)
• Opportunities to discuss with peers
• Ability to attend multiple parallel sessions!
• More IWMW events during year!
Also:
• Inspirational speakers
• New speakers from community
11
Attending multiple parallel sessions:
• Facilitators can make slides available
• Write a report and make it public
More IWMWs during year:
• “IWMW in Miniature” master class
• Let’s encourage regional events!

12. About You
For IWMW 2016:
• 135 registered delegates (110 last year)
• 37% first timers!
• 30% female
• 29 speakers/facilitators (21%)
• 8 female speakers (28%)
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Note:
• 621 speakers at 20 IWMW events (42 in 2010; average 31)
• 342 people have spoken at 20 events (24% female)

13. Sponsors
The IWMW 2016
sponsors help to:
• Fund social
activities &
administrative
aspects
• Provide valuable
content
• Ensure viability
& sustainability
of event
13
Use opportunity to talk to
sponsors, visit exhibition, …

14. Paul Boag’s Video Summary
Paul Boag’s reflections on IWMW events
(@boagworld) 14
2 min 28 secs

15. Prizes
IWMW 2016:
• 20th anniversary
A time for:
• Looking back
• Learning from the past
• Looking to the future
• Having fun!
IWMW 2016 session chairs will award prizes for
note-worthy activities
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16. Prizes
Three prizes in this session:
• A contributor to the IWMW blog
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17. Prizes
Three prizes in this session:
• A contributor to the IWMW blog
• A first-timer (HE) attendee at IWMW 2016
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18. Prizes
Three prizes in this session:
• A contributor to the IWMW blog
• A first timer attendee at IWMW 2016
• Designer of IWMW logo (unsolicited)
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19. Timetable
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Time Title
13.45 #P0: Introduction to IWMW 2016
Brian Kelly
14.00 #P1: Requirements Are Hypotheses: How Lean UX Can Help You
Develop Better Products
Neil Allison, University of Edinburgh
14:45 #P2: Skin Deep: Using Cosmetic Improvement to Drive Real Change
Gareth Edwards, The University of Greenwich
15.30 Coffee
16.00 Workshop sessions
17.30 Finish
Event Dinner
Note IWMW 2016 meal will be held at Merseyside Maritime Museum
Venue opens at 7pm
Meal served from 7.30pm
Venue closes at 11.30pm

20. Questions?
20