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James Kennell
Director, Economic Development Resource Centre
   Senior Lecturer in Tourism and Regeneration
     University of Greenwich Business School
• Created in 2010 after
  an electoral crisis
• Centre-right coalition
• Economic crisis driving
  policy
• Broad changes
  – Regional Development Agencies abolished
  – Local Enterprise Partnerships (LEPs) created
     • Tourism an early priority (Kennell & Chaperon 2010)
• Tourism governance changes
  – Regional DMO funding cut
  – Restructure and cuts for national DMOs
  – Increased role for private sector in destination
    development and management
(Adapted from Buccelato et al 2010: 47)
• Post 1997
  – Boosterism / Trickle-down economics
  – Community-level work as sustainable
    development
  – State-driven
“reduce the sector’s
dependence on taxpayer
        funding”
     (DCMS 2011:8)



 Generally constrained by
 older models of
 economic development
 (orthodox, community)



 Governance restructure
 creates opportunities for
 progressive LED
     • Role for third sector
     • Local leadership
• “a particularly effective vehicle for
  regenerating run-down neighbourhoods, using
  relatively small amounts of new
  investment…festivals and cultural connections
  can be equally powerful…which then acts as a
  catalyst” (DCMS 2011: 12).
• Sustainable development replaced with
  ‘economic sustainability’
New        Glocalisation       Events
economic            -               -
 models
                  Local         The end of
    -        distinctiveness   blockbuster
Dashboards      for global     attractions?
                 markets
• Centre right / neoliberal government
• Tourism policy reflects that….
• BUT – because of the economic crisis
  – Localism
  – Role for third-sector
  – Private sector engagement
• There are possibilities for tourism being
  linked to progressive LED

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Tourism and local economic development in england

  • 1. James Kennell Director, Economic Development Resource Centre Senior Lecturer in Tourism and Regeneration University of Greenwich Business School
  • 2. • Created in 2010 after an electoral crisis • Centre-right coalition • Economic crisis driving policy
  • 3. • Broad changes – Regional Development Agencies abolished – Local Enterprise Partnerships (LEPs) created • Tourism an early priority (Kennell & Chaperon 2010) • Tourism governance changes – Regional DMO funding cut – Restructure and cuts for national DMOs – Increased role for private sector in destination development and management
  • 4. (Adapted from Buccelato et al 2010: 47)
  • 5. • Post 1997 – Boosterism / Trickle-down economics – Community-level work as sustainable development – State-driven
  • 6. “reduce the sector’s dependence on taxpayer funding” (DCMS 2011:8) Generally constrained by older models of economic development (orthodox, community) Governance restructure creates opportunities for progressive LED • Role for third sector • Local leadership
  • 7. • “a particularly effective vehicle for regenerating run-down neighbourhoods, using relatively small amounts of new investment…festivals and cultural connections can be equally powerful…which then acts as a catalyst” (DCMS 2011: 12). • Sustainable development replaced with ‘economic sustainability’
  • 8. New Glocalisation Events economic - - models Local The end of - distinctiveness blockbuster Dashboards for global attractions? markets
  • 9. • Centre right / neoliberal government • Tourism policy reflects that…. • BUT – because of the economic crisis – Localism – Role for third-sector – Private sector engagement • There are possibilities for tourism being linked to progressive LED

Editor's Notes

  1. In the United Kingdom, a coalition government was formed in the wake of the financial crisis, who began to implement not only an austerity programme that aims to remove £81bn from annual government spending (approximately 7% of the total), but also a programme of structural reforms of the public sector. Currently, the UK economy is growing at around 0.1-0.5%pa, reflecting not only the impacts of government spending cuts, but a depressed private sector.
  2. Visit Britain, the national tourism body, is to be restructured as an industry-led organisation, with its (reduced) public funding matched by industry contributions and with two core responsibilities: marketing Britain overseas through a new £100 million per year industry-funded campaign and also encouraging and supporting the tourism industry to improve its productivity to make the UK more competitive as a destination. At the local level, local public sector tourism boards are being reconfigured as Destination Management Organisations (DMOs) that are industry-led and independent of the state, with variability in terms of structure and goals depending on local circumstances and business needs.