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LAMP Stack and SEO
1.
Developer Summit: Open
Source Stack Presented by: Kenny Hyder Senior Consultant, Position Tech Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
2.
Open Source Kenny
Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
3.
4.
Large Support
Communities
5.
Lots of
Plugins & Tools AvailableKenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
6.
7.
No support
lineKenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
8.
Quick & Dirty
Tricks Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
9.
10.
Easy to
implement/supported plugins for most frameworks
11.
12.
Place keyword
in front
13.
If you
use branding terms, place in back of titleKenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
14.
15.
Easy to
implement with mod_rewrite and/or plugins
16.
17.
Use hyphens
instead of underscores
18.
ex. http://domain.com/category/name-of-product.phpKenny
Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
19.
20.
21.
For drop
downs, use CSS, not JavaScript controllers
22.
Use relevant
keywords for anchors
23.
Use server
side includes for fast changesKenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
24.
25.
26.
ValidateKenny Hyder
• Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
27.
Tools Kenny Hyder
• Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
28.
Tools: Wordpress Kenny
Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
29.
Tools: Wordpress All
in One SEO Pack Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
30.
Tools: Wordpress Permalinks
<IfModulemod_rewrite.c> RewriteEngine On RewriteBase / RewriteCond%{REQUEST_FILENAME} !-f RewriteCond%{REQUEST_FILENAME} !-d RewriteRule. /index.php [L] </IfModule> Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
31.
Tools: Wordpress Alt
Text Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
32.
Tools: Wordpress Robots
Meta Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
33.
34.
Top 10
35.
Related Posts
36.
Feedburner
37.
Social Bookmarking
38.
SEO No
DuplicateKenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
39.
Tools: Wordpress Thesis
Theme Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
40.
Tools:Drupal Kenny Hyder
• Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
41.
Tools:Drupal SEO Checklist
Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
42.
43.
XML Sitemaps
44.
Canonical URLsKenny
Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
45.
Tools:Joomla Kenny Hyder
• Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
46.
Tools:Joomla Title Tags
Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
47.
Tools:Joomla SEO Generator
– Auto Meta Data Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
48.
Tools:Joomla sh404SEF/SEF Advance
– Search Engine Friendly URLS Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
49.
Tools:Joomla Missing Metadata
Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
50.
Tools:Joomla Header Tags
Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
51.
Questions? Kenny Hyder
khyder@positiontech.com http://positiontech.com http://twitter.com/kennyhyder Download: http://hyder.me/download/developer-summit.pptx Kenny Hyder • Position Technologies • http://positiontech.com • khyder@positiontech.com • @kennyhyder
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