Briefing on Professional Blogging, Social Media Marketing and Advertising as a Business
Presentation made by Janette Toral for individuals interested to join the program. Online class starts on January 16, 2012. Sign-up at http://www.digientrepreneur.com/module-2.html This three-week course teaches the student how to: - Tap blogs and social media in various ways for promotion, awareness, and support for marketing and entrepreneurial pursuits. - Understand the available blog and social media advertising platforms, costing, and analyze a blog’s effectiveness. - Profile blogs, bloggers, social media users based on their reach and influence. For the hands-on project, the student is tasked to design and run a blog & social media marketing and advertising program. The overall performance of the said campaign during the time frame allotted shall serve as basis for grading. Schedule: First Webinar Lecture: January 16, 2012, 7-9 pm (GMT+8) Week 2: One-on-One Consultations via Webinar January 25 (Wednesday) or by appointment Final Project Presentation: February 6, 2012, 6-9pm (GMT+8)
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Briefing on Professional Blogging, Social Media Marketing and Advertising as a Business
- 1. Professional Blogging, MODULE 2 Social Media Marketing & Advertising as a Business (Brie ng) DIGITAL JANETTE TORAL ILIPINO http://www.digientrepreneur.com
- 2. BLOGGERS COMPETITION OPPORTUNITIES ADS RECOGNITION
- 3. DON‘T JUST BECOME ONE OF THEM STAND OUT!
- 4. OWN A BLOG NETWORK SPECIAL CAMPAIGNS EVENTS PROJECTS
- 5. “S0CI L M3D!A EXP3RTS“ ?? ! GOOD! BETTER! BEST!
- 6. RESPECT ACCOUNTABILITY LEADERSHIP MUST!
- 8. ENGAGEMENT OK!
- 10. THEY CAN DO MORE THAN 9999 9999 9999
- 12. NO SA LE S! BOTTOMLINE..
- 13. GAIN EXPOSURE ONLINE SOCIAL BLOGS MEDIA
- 14. NEGATIVE PUBLICITY ONLINE +0 999 ??? HO ?? W O? WH ? WHO?? ASK FOR HELP
- 15. resolve problems blogger relations social media campaign reliable resource YOU!
- 16. BECOMING THE ONE.... DIGITAL PR COURSES DIGITAL PR FRIENDS ONLINE MENTORS RESOURCES
- 17. 6 1 MODULE 1 3 Module 3: Make Money from Module 1# Blogging and Social Media 5 Contracts Identify 2 Blog Launch, Copywriting, and as a Service Provider Tap blogs and social media Pricing goals, in various ways for promotion, Social Media Promotions Build a blog advertising network audience awareness, and support Blog Writers for marketing and entrepreneurial writing Network 3 pursuits. 4 Blog Admin identity Content Launch Blog Network Editor Plan Site Build a blog Broker Understand the available Promote and social media 3 content writers network. Community blog Connect advertising platforms, costing, and analyze 4 Promotions Management BE CERTIFIED CERTIFIED a blog’s with Community e ectiveness. bloggers Commission Performance O er blog creation, Tra c 2 Advertising blog marketing, blog advertising placement, content development and, Services Pro Pro le blogs, bloggers, Interaction social media users lingbased on their 5 social media promotion reach and in uence. as a service to businesses. Site Monitor Review In uencers & Content Build-up 1 Execute Design Make money from Blogging 11 Performance and Social Media Advertising Generate income through blogging. Programs Results as a service provider. Campaign Programs Module 2: & Targets 5 2 Professional Blogging Social Media Marketing & Advertising as a Business 4 3
- 18. HELP BUSINESS BUILD BRAND PRESENCE ONLINE
- 19. REWARDS exible be likeable in uencer HELP network support money deals NAME winner build brands save lives opportunities recognition
- 20. BLOG AND SOCIAL MEDIA ENTREPRENEUR PROGRAM Guide Tutorial materials videos
- 21. WHAT IF I CAN‘T ATTEND THE WEBINAR LECTURE OR CONSULTATION SESSION? REC can be viewed online mentor assistant anytime online.
- 22. HELP TIME MAKE HELP CREATIVITY TAKE DIFFERENCE ENTREPRENEURS RISK
- 23. SIGN UP AT www.digientrepreneur.com/module-2.html DIGITAL ILIPINO
- 24. INFLUENCED OR BE THE INFLUENCER ONLINE? YOU