2. AGENDA
1. Who cares?
2. Where do fonts come from?
3. Why do we have to pay for fonts?
4. Webfonts : Embedding
5. Webfonts : Hosting
6. How to use Type like a Pro
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7. A BRIEF HISTORY
Moveable type was born during the Renaissance
Printers hired Punchcutters to craft metal type
Punchcutters would turned hand-written alphabets
into metal type.
Outline of a letter is transferred to one end of a steel bar.
The negative space is cut away and a Punch is created
Punch & Matrix
A Matrix is created by imprinting the Punch on a soft metal
Lead is poured into the matrix to produce a single piece of type
The typeface, Garamond, is named after the Punchcutter
Claude Garamond (c. 1480–1561).
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8. A BRIEF HISTORY
Metal type was
distributed in boxes
with compartments
Boxes were called
cases
Upper Case and
Lower case letters
Type was set by hand
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9. A BRIEF HISTORY
1884 Ottmar Mergenthaler
inventing a typesetting
machine called the
Linotype.
The machine had a
keyboard that the typesetter
used to set lines of type.
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10. A BRIEF HISTORY
1950—1980
Phototype setting:
Strobe light through
spinning disk which had
a film negative.
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12. TYPE DESIGN IS AN ART
Skilled artisans design Typefaces
Type foundries pay Type
Designers to turn metal type
designs into Digital versions.
Examples of digital versions of
Garamond
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13. 1976 COPYRIGHT LAW
From Wikipedia:
The Copyright Law of the United States encourages the
creation of art and culture by rewarding authors and artists with
a set of exclusive rights.
Federal Copyright law grants authors and artists:
The exclusive right to make and sell copies of their works
The right to create derivative works
The right to perform or display their works publicly.
These exclusive rights are subject to a time limit, and generally
expire 70 years after the author's death.
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16. FREE : YOUR COMPUTER [WEB-SAFE]
Windows fonts / Mac Fonts / Font family
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17. FREE : YOUR COMPUTER [WEB-SAFE]
Windows fonts / Mac Fonts / Font family
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18. COMPUTER FONTS : HOW TO USE
p { font-family: Verdana, Geneva, sans-serif ; }
p { font-family: ‘Lucida Console’, Monaco, monospace ; }
Mac snob
p { font-family: ‘Hel Neue, Helvetica, sans-serif ; }
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19. FREE : FONT SQUIRREL
fontsquirrel.com
Good Font resource
Once you locate a
font, you have to
upload them to your
web server
Use CSS to declare
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23. PURCHASE : TYPE FOUNDRIES AND DESIGNERS
Adobe.com
Monotype
MyFonts.com
Typography.com*
OkayType*
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24. PURCHASE : TYPE FOUNDRIES AND DESIGNERS
MyFonts.com
Reseller
of most all
foundries
Reseller
of small font
design firms All kinds
of way to search
What the Font
Keep a library of your
favorite fonts
Remembers every
font you bought
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26. You’ll need font files for cross-browser support.
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27. FONTS & BROWSER SUPPORT
TTF True Type EOT SVG
Embedded Scaleable
OTF Open Type Open Type Vector
Graphics
Safari, Internet Others
Firefox Explorer
Chrome
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28. FONTS & BROWSER SUPPORT
WOFF (Web Open Font Format)
Developed in 2009
Supported by the W3C, aims to make it the standard
Essentially Open Type or True Type with compression
and additional meta information
All browsers will support this in the future
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30. { Remember these? OTF files acquired from Font Squirrel }
+3 font files*
+3 font files
+3 font files
+3 font files
+3 font files
+3 font files
+3 font files
21 font files
+ 7 font files
*EOT + SVG + WOFF
28 font files to upload
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36. @FONT-FACE KIT GENERATOR
A folder with all of your
converted font files,
plus a demo page
will be downloaded to
your computer once
Font Squirrel is done
generating your fonts.
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44. FREE FONT : FONT-AWESOME / ICON FONT
One font, 249 icons
Pictographs of web-related actions.
CSS control
Easy to style icon color, size, shadow.
Anything that's possible with CSS.
Perfect on Retina Displays
Icons are vectors, which mean they're gorgeous
on high-resolution displays.
Infinite scalability
Scalable vector graphics means every icon
looks awesome at any size.
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45. FREE FONT : FONT-AWESOME / ICON FONT
Where to download:
http://fortawesome.
github.com/
Font-Awesome/
---------------
bigwdesign.com/
webfonts/font-
awesome/github/
docs/test.html
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53. USING : GOOGLE FONTS
Paste into Header of your HTML
<link href='http://fonts.googleapis.com/css?family=Raleway:400,500,700,800'
rel='stylesheet' type='text/css'>
How to use the font in your CSS
h1 { font-family: ‘Raleway,’ sans-serif; font-weight: 400; }
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70. TYPE LIKE A PRO: USE NICE TYPE
“Hardly anyone can discern good
typography from bad typography,
but everyone can feel it.”
—Oliver Richtenstien
ia.com
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71. USING TYPE LIKE A PRO
1. Use curly quotes
2. Use ample leading (line-height)
3. Never, never, never justify type
4. Don’t make your columns too skinny or too wide
5. Don’t use more than 3 typefaces per page
6. Choose an appropriate typeface
7. Avoid Comic Sans
8. Don’t use EM or BOLD, use fonts that are cut Italic or Bold
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72. TYPE LIKE A PRO : CHARACTER ENTITIES
Not so Good Good
Left Quote : “
Right Quote : ”
Apostrophe : ’
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73. TYPE LIKE A PRO: LINE-HEIGHT / BREATHE
OK Better
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