Studio Canal UK is a British film distribution company that releases British independent films as well as anime and foreign language films. They were previously known as Optimum Releasing but were acquired by Studio Canal, which is owned by the large French media company Vivendi. The document recommends Studio Canal UK as a potential distributor because they support independent British films like the author's, and have successfully distributed similar films in terms of genre, themes, and target audiences, such as This Is England and Submarine. The author's film also includes some known British actors from Submarine, which could help attract audiences.
1. What kind of media institution
might distribute your media
product and why?
Evaluation: Part 3
2. Studio Canal UK
(formerly knows as Optimum
Releasing)
Studio Canal UK are a British distribution
company who release British
Independent films as well as Anime and
foreign language films.
They were previously known as
Optimum Releasing but were bought by
Studio Canal who are a subsidiary of
Vivendi, a French mass media
company(also a conglomerate)
3. Why Studio Canal UK
Studio Canal support Independent British Films, which
South-East Descent is, so straight away I knew by this
that Studio Canal UK would be a good idea.
Furthermore, I also looked at what films Studio Canal UK
have previously distributed that were similar to mine in
terms of genre, themes and target audiences; This Is
England which grossed £5M, a profit of £4.5M and
Submarine which grossed $3.8M. These films are both
British Dramas and have similar target audiences to
mine in terms of age and social groups. Therefore, it
would make sense to use Studio Canal as they have
been successful with these films.
Now that they’re owned by Vivendi, there are links with
other media industries.
4. Why would Studio Canal UK distribute
my product?
• Studio Canal distribute British Independent films, which mine is.
• They have distributed films similar to mine like This Is England and
Submarine, and these have been big successes.
• My film includes known British actors, some that were in Submarine, so
this should attract audiences.