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Is Your Business Linked  Into Social Media ? Jay Deragon Social Media Strategist [email_address]
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Social   Media   is…
… a brand new way of understanding markets, not just another messaging channel.
“ Online Markets... Networked markets are beginning to self-organize faster than the companies that have traditionally served them. Thanks to the web, markets are becoming better informed, smarter, and more demanding of qualities missing from most business organizations.” The Cluetrain Manifesto: The End of Business as Usual : Rick Levine, Christopher Locke, Doc Searls, David Weinberger; Perseus Books  ©2000
Social Media  Applies To..…
[object Object],[object Object],[object Object],[object Object],[object Object],Social Media Applies to
Systemic Flow Feedback Loops Capital Suppliers Research Development Markets Results Revenue Relationships
Blogs Wikis Podcasts RSS Mashups Social Networks Social Media Involves Tools
Than Enable Us to listen,
Because…. We Must Hear What The Market  Is Saying…
Customers… Suppliers… And Employees… The Market of …
[object Object],[object Object],[object Object],[object Object],4 “A’s” of Online Social Dynamics
Who, What & Where are the Influencers for Your Business?
 
Building a Strategic Social Media Plan
Strategy & Execution :
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Affinity Sort What Could You Do With Social Media? Strengths Weaknesses Opportunities Threats
What Is Your Plan ?
Strategy : ,[object Object],[object Object],[object Object],[object Object],[object Object]
Objectives : ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],People :
 
 
Are You Linked Into Social Media? If Not You Should Be Get Experienced Help and Do It Right Time To Decide : Jay Deragon Social Media Strategist [email_address]

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Are You Linkedin To Social Media

  • 1. Is Your Business Linked Into Social Media ? Jay Deragon Social Media Strategist [email_address]
  • 2.
  • 3. Social Media is…
  • 4. … a brand new way of understanding markets, not just another messaging channel.
  • 5. “ Online Markets... Networked markets are beginning to self-organize faster than the companies that have traditionally served them. Thanks to the web, markets are becoming better informed, smarter, and more demanding of qualities missing from most business organizations.” The Cluetrain Manifesto: The End of Business as Usual : Rick Levine, Christopher Locke, Doc Searls, David Weinberger; Perseus Books ©2000
  • 6. Social Media Applies To..…
  • 7.
  • 8. Systemic Flow Feedback Loops Capital Suppliers Research Development Markets Results Revenue Relationships
  • 9. Blogs Wikis Podcasts RSS Mashups Social Networks Social Media Involves Tools
  • 10. Than Enable Us to listen,
  • 11. Because…. We Must Hear What The Market Is Saying…
  • 12. Customers… Suppliers… And Employees… The Market of …
  • 13.
  • 14. Who, What & Where are the Influencers for Your Business?
  • 15.  
  • 16. Building a Strategic Social Media Plan
  • 18.
  • 19.  
  • 20. Affinity Sort What Could You Do With Social Media? Strengths Weaknesses Opportunities Threats
  • 21. What Is Your Plan ?
  • 22.
  • 23.
  • 24.
  • 25.  
  • 26.  
  • 27. Are You Linked Into Social Media? If Not You Should Be Get Experienced Help and Do It Right Time To Decide : Jay Deragon Social Media Strategist [email_address]