Sample creative projects from Jennifer Beever and New Incite marketing.

1. Don’t Leave Your Marketing to Chance

2. Branding….

3. Rapid branding & product launch for 2 industrial product lines….

4. Rapid branding & product launch for 2 industrial product lines….
…resulted in a
$2 million order
from Exxon
Mobile, and
that was only
the beginning.

5. Before…
After…
Three doctors who owned and operated a medical lab did their
own marketing. The lab had an 80% success rate in helping
couples with immune system issues carry a pregnancy to full
term. They hired New Incite to provide marketing consulting
and support. First, we created a new brand identity for the lab.

6. The medical lab’s existing website
was designed for patients only . It did
not speak to doctors who refer lab
work and patients. We created a
cost-effective landing page to direct
patients to existing pages and
doctors to new pages. We created
brochures, an exhibit booth and
wrote and distributed press releases.

7. Before… After…
A training services firm ran ads in a
California publication, but their
target audience, large corporations,
were moving out of state. We found
the cost-effective stock photograph,
wrote the copy for the new ad and
directed the creative design, using
the same graphic designer.

8. We immediately followed the
campaign with a postcard to
the magazine’s subscribers
that repeated the image and a
more detailed message….
Our client received leads that
they converted to
customers, which paid for the
new campaign 10 times over.

9. New Incite conducted a Situation
Analysis and Marketing Plan for a non-
profit. One of our recommended
changes resulted in a saving of
thousands by changing the printed
annual report to online. Donors
received a notice via mail to get their
personal copy, with printed copies
available on demand.
Before… After…

10. Before… After…
Assisted Caltech IRC in rebranding
collateral and website….

11. Integrated branding and marketing
for start up services firm…
(website and one sheet)

12. One sheet creation – strategic
positioning, copywriting and
design….

13. Twitter…
Email Newsletter…

14. Facebook page…
LinkedIn Company page…

15. Don’t Leave Your Marketing to Chance