2. Lana Del Ray – Young and Beautiful
This song was originally made to be apart of ‘The Great
Gatsby’ soundtrack, the movie is set in the 1920’s when the
music was jazz and flapper culture, while the dresses were
long and luxurious. The director of the music video brought
in a lot of the 1920’s culture in the video, for example, the
boarder of the music video is as they used to be in the
cinemas.
Connecting back to ‘The Great Gatsby’ and the 1920’s the
singer is wearing a long luxurious dress.
Longshot:
A spotlight coming from the left side casts a shadow of her, making the scene
look dramatic. She walks toward the mirrors slowly which is an old style of
staging that was used in cabaret shows, and the light reflex's off the mirror
and aluminates her face.
Dramatic, glamorous make up that goes with the theme of the music
video as well as large diamond hoops that go with the luxurious theme.
The drawn on tear drops and smile contradict with each other however
in that part of the music she is remembering the past she had with her
lover. Her hair is also styled in a 1920’s popular style for the women
who had long hair.
Close-up:
The spotlight is reflecting upon her face, while her
background is dark . The light is making her skin glow and
make her look more glamorous, as it portrays that the
light only falls on her.
3. Ariana Grande – The way
Mid-shot:
The singer is dancing/messing around the camera and smiling. This shows
that the video is light hearted and fun.
Background:
In the background scenes of her and the other singer are displayed
on the wall by a projector. As the to singers were meant to be
‘lovers’ the video, the scenes being projected are the memories that
they had together.
Costume:
The singer is wearing a short black free dress as well as thigh, high
heel boots. They used black clothes as there is so much going on
in the background that if there was detail on the clothes, the shots
will become overbearing. She is wearing minimal makeup and pink
lip stick, presenting her to be girly.
High angle shot. She is singing to the camera. It is shown
that the male singer has a photo camera, so this may
represent him taking pictures of her. This again shows the
playful feel of the music video.
She is led on a white sheeted bed with her phone next to her as the
video is quite technology product heavy . There have been other
shots that consist of joking around on the bed.
She is wearing a white shirt that could represent her innocence's,
which goes along with her trademark.
4. Katy Perry – I kissed a girl
This was one of the artists first music video and you can defiantly tell
by the quality of the technology and narrative of this music video in
contrast to her newest videos.
The setting is a pink quilted bed which goes with the girly, playful
theme of the song. This comes across quite seductive, which plays
along with the theme of the song.
The scene changes to the singer dancing around a room full of
girls who are partying.
The costume has been left very girly with a short golden
glittering dress and black belt, light pink heels, a golden
necklace.
She plays with a little puppy on the bed, showing again the girly
playful theme.
She has a fan as a prop, in Victorian England fans were used as a
seduction to men, each movement meant a different thing.
Therefore the fan suits in with the theme of the song.
She is wearing quite natural makeup which she is quite know to
wear.
5. Taylor Swift - Mean
The performance
The narrative
Setting
Tornado background that goes with the country genre of song
origin.
They have a house and a wind mill which also links to the origin
of song.
Each actor has an instrument that is used in the song and also
relates the country genre.
The narrative of the song is that during your life you are going to
be people who are probably trying to bring you down most likely
because they are insecure on where they are going and you have
a goal you know you can achieve.
This narrative piece was of a girl working in a diner as she is
saving money up for university, all of the ‘popular’ lot which
connects to Propp’s as well as Levi-Strauass Theory of there
being good and bad characters are making fun of her.
The artist wears a white fancy dress which contrast to the
country setting behind her, this is to make her shine out
from everybody.
6. Marina and the diamonds - Hollywood
Close up on mouth
Glamorous make-up which represents the Hollywood
lifestyle the song is about.
Quite a seductive shot with it being close and her
having rouge lips.
Behind a shoulder shot
Representative and artistic shot of her looking at herself
in the mirror. By the artists expression you can tell that
she is looking in the mirror and not really recognising
who she is. However this could also be an Hollywood
stereotype of celebrities looking into mirrors as they are
obsessed with themselves.
She is wearing a American cheerleading top which goes
with the American dream theme of the song as most
girl teenagers want to be cheerleaders.
