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Your Host

Jason Miller
Senior Manager, Content Marketing, Marketing Solutions
LinkedIN
www.linkedin.com/in/jsnmiller
@JasonMillerCA
#RevenueRumble

the funnelholic
In the left hand corner…

Justin Gray
“The Evangelist”
CEO, LeadMD
www.linkedin.com/in/leadmd
@myleadmd

#RevenueRumble

the funnelholic
In the right hand corner…

Craig Rosenberg
“The Funnelholic”
Co-founder and Chief Analyst, TOPO
Editor and Founder, Funnelholic.com
www.linkedin.com/in/craigrosenberg
@funnelholic

#RevenueRumble

the funnelholic
The Ground Rules
•
•
•
•

State of the union
10 flash rounds, 1 final Q&A bonus round
Each fighter receives 2 minutes per topic
The audience determines the winner

#RevenueRumble

the funnelholic
State of the Union

the funnelholic
Round 1: Data Quality

#RevenueRumble

the funnelholic
Round 2: Sales & Marketing Alignment

Sales
Qualified

Sales Handoff

Working
Open

Contacting

Benchmark
Report

Sales
Qualification

Opportunity

Graveyard

#RevenueRumble

the funnelholic
Round 3: Buyers Journey

#RevenueRumble

the funnelholic
Round 4: Company Messaging

#RevenueRumble

the funnelholic
Round 5: Lead Nurturing

#RevenueRumble

the funnelholic
Round 6: Content

#RevenueRumble

the funnelholic
Round 7: Lead Scoring

#RevenueRumble

the funnelholic
Round 8: The Handoff

#RevenueRumble

the funnelholic
Round 9: Multi-touch Attribution

#RevenueRumble

the funnelholic
Round 10: Social

#RevenueRumble

the funnelholic
Bonus Round: Q&A

#RevenueRumble

the funnelholic
Closing Remarks: Sales

#RevenueRumble

the funnelholic
Closing Remarks: Marketing

#RevenueRumble

the funnelholic
The Crowned Champion

#RevenueRumble

the funnelholic

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