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...to  PROVIDE information for a prudent investor to come to reasoned investment decision WITH Hammpton...  BUSINESS CONCEPT PVC-U FENSTERA  window production
Company Background HAMMPTON company has a long-lasting and substantial experience in the construction industry of Central Europe. The company has worked on a variety of projects ranging from PVC-U window production to residential housing reconstrution & recovery projects predominently focused on old window replacement and PVC–U upgrade. Within its engagements HAMMPTON has built long-standing business relationships with major partners in the production of PVC-U windows, most importantly with German company ALUPLAST which has been producing PVC-U profiles for more than 25 years. Aluplast group employs more than 1,400 employees, its production runs in 10 manufacturing plants and its annual consumption amounts to ca. 150,000 tons of PVC, of which more than 1,600 of its customers produce up to 10 million windows a year.  Hammpton Limited 17 Bowater Road London SE18 5TF UNITED KINGDOM   Statutory representative  Ján KONČEK
Project introduction In its operation Hammpton Limited is to rely on its strong ties with European partners and producers, most importantly on Aluplast – a German PVC profile maker renown for its  utmost quality as well as Gretsch-Unitas GmbH – German construction fittings makers with long-term experience and technical know-how of German tradition. Hammpton Limited is bringing to Saudi Arabia the best of the German quality in all - technology, safety and design to be combined with state of the art assembly and installation while the final product will meet advanced technological standards required by the European Union.  The PVC – U window  production process  is to be controlled by KLAES software. KLAES is the world's leading company for innovative software solutions in window, door and facade business to offer complete integrated solutions. The software will allow for work flows, information management, product organization and controlling to be flexible and absolutely reliable at the same time Hammpton Limited is to built a PVC-U window assembly plant in Saudi Arabia that is to operate under  Hammpton Middle East Ltd.  The finished product is to carry a Fenstera brand name, and it is going to be the sole product of the intended production.
Project time line ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],IMPLEMENT ATION  PHASE (First quartal of  2012 ) - operation launch preparations  (set-up and testing) - production launch
Table of contents   MARKET INFORMATION   TECHNICAL INFORMATION   FINANCIAL INFORMATION   ADDITIONAL INFORMATION
MARKET information:  SAUDI ARABIA ...............Population ....26,131,703 ..........rate of urbanization: 2.2% annual rate of change.............Major cities population: RIYADH (capital) 4.725 million; Jeddah 3.234 million; Mecca 1.484 million; Medina 1.104 million; Ad Dammam 902,000........................ GDP composition by sector: agriculture: 2.7%, industry: 61.9%, services: 35.4%.......................Grossed fixed investment: 24.5% of GDP
[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],The competition consists of two companies with the  Saudi Industries For PVC Windows Co. Ltd . running at the forefront with almost  70% of market share .    The strength of our competitors lies in their already secured presence on the market. Stemming from such their production is already established and tuned while possessing the necessary knowledge of the local market.  However on the other hand the lack of competition causes a narrow product range and limited market  supply combined with long delivery times. At the same time the existing machinery & equipment parks often consist of outdated technology .  Major  competitors : ,[object Object],[object Object]
competition overview ,[object Object],Company Name: Saudi Industries For PVC Windows Co. Ltd.  Business Type: Manufacturer   Product/Service: PVC-u Profiles, PVC-u Windows and Doors, Partitions, Skylights, Domes,  Curtain Walls, PVC Foam Sheets, Rollup Shutters and PVC Structural Glazing Number of Employees: 300 – 350 People  Factory Size (sq. meters): 10,000-30,000 square meters  Quality Management Certification: SGS Yersley International Certification under the number Q10612  Total Annual Sales Volume: US$10 Million - US$50 Million   The company produces its PVC Window products under Wintek brand name  Company Name: Fazah Industrial Company   Business Type: Manufacturer   Product/Service: PVC windows and Doors profiles, Tilt & turn system, Sliding System, Ancillary  Profiles   Number of Employees: 11 - 50 People  Main Market: Southeast Asia, Africa, Mid East Factory Size (Sq. meters): 10,000-30,000 square meters  Number of Production Lines: 3   Management Certification: ISO 9001:2008   Others   The company does not directly engage in window production and assembly.
product definition:  PVC-U profiles from aluplast Aluplast belongs to the top flight of national and international extrusion companies for PVC profiles with a strong innovative power. It is a holder-to-be of a patent that allows for stabilization of the sash without the steel which is unique in the European market. Its products achieve the highest standards for insulation and design .  I   D   E   A   L       2   0   0   0   ®   I   D   E   A   L       4   0   0   0   ®   Sliding system  ®
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Standard
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Standard
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Solid aluminum fortification  Dense middle closing   Thermally separated outside sill
product definition:  FITTINGS Gretsch-Unitas  GmbH  offer a wide variety of hardware for windows and doors, made from timber, PVC and aluminium. Long-term experience and technical know-how ensure that the companies ‘  hardware is safe, comfortable and easy to use – tailor-made, with a great visual appearance. Gretsch-Unitas  GmbH  brand products are continuously tested to the highest quality standards and are subject to extensive internal long-term tests whose requirements exceed the legal rules and regulations.
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Gretsch-Unitas GmbH  Baubeschlaege  Johann-Maus-Strasse 3  71254 Ditzingen  Tel: +49 7156 301-0  Fax: +49 7156 301-293
[object Object],Project cost Technology, equipments & cars,  Hardware, software , Instalation work / training: SR 10,000,000 Marketing: SR 1,000,000 Raw materials for manufacturing / permanent warehouse: SR 1,000,000 Total Investment:  SR 12,000,000 profit: 20-60 % depending upon size of the project, completion deadline, type of window and the complexities in the window design and site location.
[object Object],[object Object],[object Object],[object Object],[object Object],We will position ourselves to become a second major player in the PVC-U window production in SA next to Wintek, while approaching  market segments demanding higher quality in design, technology and safety.
[object Object],[object Object],avrg. selling Window unit price: SR 1300 /sqm Production per shift: 90 windows units 1 st  year 2 nd  year 3 rd  year  4 th  year    63 (70%) 90 (100%) 108(120%) 135 (150%)
[object Object]
[object Object],[object Object],avrg. selling Window unit price: SR 1350 /sqm Production per shift: 90 windows units 1 st  year 2 nd  year 3 rd  year  4 th  year   72 (80%) 90 (100%)  135 (150%) 180 (200%)
[object Object]
[object Object],[object Object],avrg. selling Window unit price: SR 1250 / sqm Production per shift: 60 windows units 1 st  year 2 nd  year 3 rd  year  4 th  year   54 (60%) 90 (100%) 108 (150%) 135 (200%)
[object Object]
Business supply model ,[object Object],[object Object],[object Object]

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market of upvc windows in Saudi arabia

  • 1. ...to PROVIDE information for a prudent investor to come to reasoned investment decision WITH Hammpton... BUSINESS CONCEPT PVC-U FENSTERA window production
  • 2. Company Background HAMMPTON company has a long-lasting and substantial experience in the construction industry of Central Europe. The company has worked on a variety of projects ranging from PVC-U window production to residential housing reconstrution & recovery projects predominently focused on old window replacement and PVC–U upgrade. Within its engagements HAMMPTON has built long-standing business relationships with major partners in the production of PVC-U windows, most importantly with German company ALUPLAST which has been producing PVC-U profiles for more than 25 years. Aluplast group employs more than 1,400 employees, its production runs in 10 manufacturing plants and its annual consumption amounts to ca. 150,000 tons of PVC, of which more than 1,600 of its customers produce up to 10 million windows a year. Hammpton Limited 17 Bowater Road London SE18 5TF UNITED KINGDOM   Statutory representative Ján KONČEK
  • 3. Project introduction In its operation Hammpton Limited is to rely on its strong ties with European partners and producers, most importantly on Aluplast – a German PVC profile maker renown for its utmost quality as well as Gretsch-Unitas GmbH – German construction fittings makers with long-term experience and technical know-how of German tradition. Hammpton Limited is bringing to Saudi Arabia the best of the German quality in all - technology, safety and design to be combined with state of the art assembly and installation while the final product will meet advanced technological standards required by the European Union. The PVC – U window production process is to be controlled by KLAES software. KLAES is the world's leading company for innovative software solutions in window, door and facade business to offer complete integrated solutions. The software will allow for work flows, information management, product organization and controlling to be flexible and absolutely reliable at the same time Hammpton Limited is to built a PVC-U window assembly plant in Saudi Arabia that is to operate under Hammpton Middle East Ltd. The finished product is to carry a Fenstera brand name, and it is going to be the sole product of the intended production.
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  • 5. Table of contents   MARKET INFORMATION   TECHNICAL INFORMATION   FINANCIAL INFORMATION   ADDITIONAL INFORMATION
  • 6. MARKET information: SAUDI ARABIA ...............Population ....26,131,703 ..........rate of urbanization: 2.2% annual rate of change.............Major cities population: RIYADH (capital) 4.725 million; Jeddah 3.234 million; Mecca 1.484 million; Medina 1.104 million; Ad Dammam 902,000........................ GDP composition by sector: agriculture: 2.7%, industry: 61.9%, services: 35.4%.......................Grossed fixed investment: 24.5% of GDP
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  • 10. product definition: PVC-U profiles from aluplast Aluplast belongs to the top flight of national and international extrusion companies for PVC profiles with a strong innovative power. It is a holder-to-be of a patent that allows for stabilization of the sash without the steel which is unique in the European market. Its products achieve the highest standards for insulation and design . I D E A L   2 0 0 0 ® I D E A L   4 0 0 0 ® Sliding system ®
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  • 15. product definition: FITTINGS Gretsch-Unitas GmbH offer a wide variety of hardware for windows and doors, made from timber, PVC and aluminium. Long-term experience and technical know-how ensure that the companies ‘ hardware is safe, comfortable and easy to use – tailor-made, with a great visual appearance. Gretsch-Unitas GmbH brand products are continuously tested to the highest quality standards and are subject to extensive internal long-term tests whose requirements exceed the legal rules and regulations.
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