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Comunicação Digital




Professora: Carolina Barroca da Rocha
Alunos:
João Henrique Gadelha dos Santos Feliciano
Joaquim Pereira de Albuquerque Neto
Shell.com
• Barra de menu superior com informações
  sobre o site, acessibilidade, ajuda, fale
  conosco e espaço para buscas
• Barra de menu lateral com
  acesso fácil para diversos
  públicos, tais como
  consumidores, investidores,
  fornecedores, imprensa e
  etc.
• O site possui um mapa que proporciona
  um rápido acesso ao conteúdo desejado.
• O espaço de acessibilidade possui vários tópicos que
  auxiliam na navegação de portadores de deficiência.
• É possivel navegar só com o teclado.
• O usuário pode aumentar o texto, mudar a fonte e
  alterar cores de fontes e cores do fundo para facilitar a
  leitura.
• É usado o mesmo Layout nos sites de
  todos os países em que a Shell atua.
Redes Sociais
• A Shell participa de várias redes
  sociais, tais como Twitter,
  Facebook, Flickr e YouTube.
• É adotada a mesma identidade
  visual utilizada no site.
S.E.O.
Search Engine Optimization

www.shell.com
• Ao digitar a palavra “SHELL’’ em sites de
  busca, obtive um excelente resultado, os
  5(cinco) primeiros resultados são links do
  SHELL.COM
Avaliação:
  Pontos positivos:
• Facilidade no acesso para todos os tipos
  de usuários
• Opção de customização de navegação
Avaliacão:
  Pontos negativos:
• O site não possui atualizações recentes(a
  última em maio de 2012
Avaliação
Avaliado como: Bom
Sugestões: Fazer atualizações mais
frequentemente.

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Comunicação digital Shell

  • 1. Comunicação Digital Professora: Carolina Barroca da Rocha Alunos: João Henrique Gadelha dos Santos Feliciano Joaquim Pereira de Albuquerque Neto
  • 3. • Barra de menu superior com informações sobre o site, acessibilidade, ajuda, fale conosco e espaço para buscas
  • 4. • Barra de menu lateral com acesso fácil para diversos públicos, tais como consumidores, investidores, fornecedores, imprensa e etc.
  • 5. • O site possui um mapa que proporciona um rápido acesso ao conteúdo desejado.
  • 6. • O espaço de acessibilidade possui vários tópicos que auxiliam na navegação de portadores de deficiência. • É possivel navegar só com o teclado. • O usuário pode aumentar o texto, mudar a fonte e alterar cores de fontes e cores do fundo para facilitar a leitura.
  • 7. • É usado o mesmo Layout nos sites de todos os países em que a Shell atua.
  • 8. Redes Sociais • A Shell participa de várias redes sociais, tais como Twitter, Facebook, Flickr e YouTube. • É adotada a mesma identidade visual utilizada no site.
  • 10.
  • 11. • Ao digitar a palavra “SHELL’’ em sites de busca, obtive um excelente resultado, os 5(cinco) primeiros resultados são links do SHELL.COM
  • 12. Avaliação: Pontos positivos: • Facilidade no acesso para todos os tipos de usuários • Opção de customização de navegação
  • 13. Avaliacão: Pontos negativos: • O site não possui atualizações recentes(a última em maio de 2012
  • 14. Avaliação Avaliado como: Bom Sugestões: Fazer atualizações mais frequentemente.